Apollee Olivenolie Emballage af Antonia Skaraki er en højt anset vinder af den meget prestigefyldte 2021 A' Design Award i Guld i konkurrencekategorien Emballagedesign.
GuldEmballage· 2021
Apollee Olivenolie Emballage
Klient: Manoli Canoli
Vinder af A' Design Award i Guld i kategorien Emballage
Verificeret Prisvinder
Verificer Prisstatus for #94658Designet
Om Apollee Olivenolie Emballage
Apollee, Premium Olivenolie. Et produkt, der byder alle forbrugere velkommen til en rejse mod det sublime. Inspireret af oliventræsstammer og kraften i græske olivenlunde nikker dette design til forbindelsen mellem Moder Natur og hendes børn, mens de eksklusive materialer giver en unik, taktil følelse. Sådan skabes sofistikation og et varigt indtryk for en ekstraordinær kulinarisk og branding-oplevelse!
Anerkendelsen
Om A' Design Award i Guld
Apollee Olivenolie Emballage er vinder af A' Design Award i Guld, en uhyre prestigefyldt anerkendelse, der tildeles førsteklasses, vidunderlige og fremragende designs. Guldvinderne er yderst innovative, højt visionære og glamourøst blændende skabelser, der afspejler deres designeres geni, visdom og dygtighed. Apollee Olivenolie Emballage forventes at være en højt rost, trendsættende og monumental opfindelse, der leverer hidtil uset værdi. Dette design, der har vundet A' Design Award i Guld, er et spektakulært, respekteret projekt, som i høj grad gavner og flytter grænserne for kunst, videnskab, design og teknologi. Apollee Olivenolie Emballage skaber intense følelser af begær, vækker passion, opmuntrer kreativitet og fascinerer os.
Bag Designet
Pressemappe
Credits, teammedlemmer og tekniske detaljer leveret af designeren.
- Unikke Egenskaber
- Welcome to an adventurous journey towards the sense of the sublime. Feel the mystique surrounding a strictly limited production. Experience the extraordinary. Unusual shapes and materials in packaging design always grab our attention. So, inspired by olive tree trunks, this design nods to the bond between Mother Nature and her children, while the high quality materials lend a tactile feel and a lasting impression.
- Dimensioner & Emballage
- Bottle (by Bruni Glass): capacity 515, total height 222, body diameter 88.3, glass weight 500
Box: 244 x 95 - Tags
- Apollee, Olive oil, Packaging, Design, Storytelling, Special Edition, Manoli Canoli
- Produktionsteknologi
- Glass & Paper. Environmentally friendly.
- Designudfordring
- The brief was to create unique artisanal packaging for an Extra Premium Product. A brand mark that would feel fresh and sophisticated at the same time! The elements and the gold-and-earthy color palette that was used successfully convey the exceptional quality of this unique olive oil, placing sophistication at the forefront, while paying homage to the Greek heritage.
- Forskning
- Competition mapping and analysis: A thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
- Inspiration
- The inspiration for creating the brand identity for the Apollee, the Manoli Canoli Premium Olive Oil, came from the origins of the founders, their birth land, the place where Apollo, the god of light, was born, the place where the olives which offer us a supreme extra virgin olive oil are born. Greece. Immerse yourself in the soul of Apollee. This packaging design invites the contemporary connoisseur to experience the boundary pushing flavor and aroma of a premium olive oil.
- Projektvarighed
- The project began and finished in 2019 in Athens, Greece.
- Driftsflow
- The packaging managed to turn consumers into adventurous travelers to the magic land of olive oil. A part of the brand story and USPs of the product were added on the lateral sides of the packaging, thus inviting the consumer not only to examine the product, but also to establish a communication between him or her and the brand.
- Teammedlemmer
- Creative Director: Antonia Skaraki
Designers: Evri Makridis, Andreas Deskas, Valia Alousi
Copywriter: Sotiria Theodorou - Billedkreditering
- A.S. Advertising, 2019
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