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Alexander Michelbach

BrasilienIdé

Interviews med Alexander Michelbach

Læs interviewene med Alexander Michelbach: forstå deres filosofi, kreative proces og prisvindende arbejde.

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14 spørgsmål

I like prototyping. You can test, if doesn't work, you can make a new one, get new ideas and the best, you can test it with your friends and get great feedbacks.

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

In every work I do, big or small, I do my best trying to make it special

Can you tell us more about your company / design studio?

We are working to create our own company.

What kinds of works do you like designing most?

I like prototyping. You can test, if doesn't work, you can make a new one, get new ideas and the best,

you can test it with your friends and get great feedbacks.

What was the first thing you designed for a company?

I think it was a T-Shirt, a lot of time ago.

What is your favorite material / platform / technology?

My favorite material is paper.

When do you feel the most creative?

After 18.00 Uhr, when everything runs slower at work, almost no phone calls, emails.

Which aspects of a design do you focus more during designing?

I always think how the people will react when they interact with the end result.

What kind of emotions do you feel when you design?

Excitment and the same time

What kind of emotions do you feel when your designs are realized?

I have a feeling like, work done, results reached.

What makes a design successful?

When the people use it. May be the end product isn't what do you wanted at the beginning but

it's what the people really need.

What are 5 of your favorite design items at home?

First, the Handmade Beertone Logo, done with wood in Brasil. My nice Lamp vases. The Egg Opener(it's really cool)

Do you work as a team, or do you develop your designs yourself?

Usually the first drafts by my own and when I think it's good to get opinion or suggestions from friends,

other designs I'm ready to present it.

Do you have any works-in-progress being designed that you would like to talk about?

I 'm working and planning further designs for the Beertone project, not only printing products but also furniture and gadgets.

How can people contact you?

I'm always available via email, almost everywhere through: alexander.michelbach@gmail.com

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