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DesignNewswire · COMO, Italy ·

Golden A' Design Award in Hospitality, Recreation, Travel and Tourism Design Goes to JW Marriott Hotel Hospitality by Bo Liu and Hank Xia

Bo Liu and Hank Xia recognized for hospitality, recreation, travel and tourism design by the international grand jury of the 2021 - 2022 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 28, 2022 /DesignNewswire/ A' Design Award & Competition has announced that JW Marriott Hotel Hospitality by Bo Liu and Hank Xia, designed for Pld/Paul Liu Design Consultants, has been granted the Golden A' Design Award in the Hospitality, Recreation, Travel and Tourism Design category. The recognition forms part of the 2021 - 2022 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

What the Golden A' Design Award Means

The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.

About JW Marriott Hotel Hospitality

JW Marriott Hotel is a hotel located in the seaside district of Fengxian in Shanghai, China. The building covers 52000 square meters and holds 265 guest rooms and suites. The facilities include 1800 square meters of meeting space, a 900 square meter banquet hall, three restaurants, a bar, a spa, a children's activity centre and an executive lounge. The interior is made of marble, timber, metal, stainless steel, glass and carved wood. Curved forms and shades of sable and blue recall the nearby lake and sea.

About Bo Liu and Hank Xia

Since the establishment of 1996, PLD has been recognized as a trusted name in the delivery of unparalleled quality service to the interior design industry. The company’s professional services categories range from commercial, high-end international hotel to customized residential dwellings. With more than 25 years’ of design experiences, PLD has great award-winning experiences, such as “London Design Awards” “American International Design Awards” “Top 10 China Hotel Design Institute” “Idea-Tops International Space Design Award” “Top 10 Plantinum Brand Design Company” “World Hotel Continental Diamond Awards”…

Award Record

Bo Liu and Hank Xia is a winner of 3 A' Design Awards, including this recognition. The awards were granted between the 2019 - 2020 and the 2021 - 2022 editions of the A' Design Award & Competition.

About the A' Hospitality, Recreation, Travel and Tourism Design Award

The A' Hospitality Design Award is an international hospitality design competition recognizing good hospitality designs by best hospitality designers worldwide. It is organized within the A' Design Award & Competition and is open to hospitality designers, architects, hospitality brands and hotel chains from all countries. Typical entries include hotels, restaurants, resorts, cafes, bars and cruise ships. The awarded hospitality designs are published at https://desingers.org/design-category/hospitality

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
JW Marriott Hotel Hospitality
Function
Hospitality
Category
Hospitality, Recreation, Travel and Tourism Design
Discipline
Service Design
Industry
Food & Hospitality and Sports
Colors
Tan, Dark Olive Green, Peru, Light Gray and Rosy Brown
Images
5
Client
Pld/Paul Liu Design Consultants

The Recognition

Laureate
Bo Liu and Hank Xia
Country
China
Recognition
Golden A' Design Award
Edition
2021 - 2022
Design ID
#128447

Credits

Team
BO LIU and HANK XIA
Image Credits
PLD/ PAUL LIU DESIGN CONSULTANTS

Design Details

Unique Properties
Located in Shanghai’s seaside district Fengxian, this new urban oasis hotel 52000 m2 offers warm and welcoming luxury with enriching experiences for the body and mind in Hangzhou Bay. The hotel features 265 exquisite Guestrooms and suites, 1,800 sq m2 meeting space area, 900 m2 grand banquet hall with three distinctive restaurants and a bar JW Garden, All-day dining outlet JW Kitchen, Chinese restaurant Yan Xuan and specialty Shanghai Crab & Co.
Inspiration
The hotel's style narrative is inspired by its natural surroundings Jinhai Lake, with its exterior imagined as the legendary bird Roc, from the fable of “Roc hopping into the sea”. The sense of creativity is carried throughout the experience, unveiling layer after layer.The design elements also incorporate natural materials such as wood and marble in undulating, curvilinear forms that reflect the waves of the nearby East Sea. The hotel’s 265 guestrooms and suites offer luxurious comfort in restful shades of sable and blue, echoing the beaches and sea with clean modern lines and every thoughtful amenity for guests' comfort and convenience.
Research
Inspired by the principles of mindfulness, JW Marriott is a brand designed to allow guests to focus on feeling whole – present in mind, nourished in body, and revitalized in spirit – through programs and offerings that encourage them to come together and experience every moment to the fullest. Our research is based on how to cater for sophisticated, mindful travelers who come seeking experiences that help them be fully present, foster meaningful connections and feed the soul.
Challenge
We were tasked to design a contemporary JW Marriott branded hotel 52000㎡ that can articulate Marriott International’s luxury portfolio brand strategy, philosophy and globally consistent image while take the owner's tight budget and the operation's need into consideration. One of the biggest challenges is how to balance the cost of design , the cost of maintenance and operation and the expectations and standards of the brand.
Realization and Technology
Marble/ Timber/ Metal/Stainless Steel/ Glass/ Wood carving
Operation and Interaction
The whole project is strategically planned and well-thought out. The most efficient planning configurations design solutions were given by the designer to make use of each corner to create more interesting spatial sequence, to keep a minimum amount of circulation and service space. The perception theory was applied to enhance the humanization level of the hotel and get the customers' affirmation.
Project Duration and Location
The project starts design in November 2018 and finishes in May 2020, locates in Fengxian Shanghai, China
Specifications
The total area is 52000m2, featuring 265 exquisite modern guestrooms, three restaurant-JW Kitchen, fine dining restaurant Yan Xuan, with 15 elegant dining rooms for private events and signature restaurant Shanghai Crab & Co. 1,800 m2 meeting space area, 900 m2 grand banquet hall, one Spa by JW Asia, Children's Activity Centre. A spacious executive lounge makes an ideal spot to catch up with work while contemplating the surrounding natural scenery.
Keywords
Hospitality, Oriental Aesthetics,Leisure Hotel, JW,Lake View

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