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Press Release

DesignNewswire · COMO, Italy ·

A' Design Award in Social Design Goes to Burning Life Public Welfare Poster by Yusheng Wang

The international grand jury of the 2022 - 2023 A' Design Award & Competition recognizes Yusheng Wang for social design

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ Burning Life Public Welfare Poster by Yusheng Wang, designed for Shandong University, has been granted the A' Design Award in the Social Design category, A' Design Award & Competition has announced. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

About the A' Design Award

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

More About Burning Life Public Welfare Poster

Burning Life is a series of public welfare posters about the protection of the ecological environment. The posters show polar bears and penguins on paper that is burning and turning into ash. The image refers to global warming, which slowly reduces the living space of these animals. The message is that the loss of such animals may be followed by serious risks for people. The main graphics were made by photographing self-made ash materials, which were then composed with image editing software. Each poster is printed with high quality technology and shows detailed illustration.

About Yusheng Wang

Selected in the 17th Mexico International Poster Biennale、The 11th Slovakia Tenava International Poster Triennial、The 8th International Reggae Poster Competition、The 5th Ecuador International Poster Biennale

Award Record

Yusheng Wang is a winner of 1 A' Design Award, including this recognition.

About the A' Social Design Award

The A' Social Design Award is an international design competition recognizing excellence in social design by social impact designers and think-tanks worldwide. The competition is organized within the A' Design Award & Competition and is open to social designers, social brands, social manufacturers and social design professionals from all countries. Entries typically include community projects, social campaigns, public installations, educational programs, sustainable initiatives and healthcare solutions. Awarded social designs are published at https://desingers.org/design-category/social

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Burning Life Public Welfare Poster
Function
Public Welfare Poster
Category
Social Design
Discipline
Communication Design
Industry
Social Impact
Colors
Light Gray, Dim Gray, Gray, Dark Slate Gray and Silver
Images
5
Client
Shandong University

The Recognition

Laureate
Yusheng Wang
Country
China
Recognition
A' Design Award
Edition
2022 - 2023
Design ID
#145003

Design Details

Unique Properties
The theme of this series of works is to protect the ecological environment. Under the trend of global warming, the living space of polar bears, penguins and other animals is gradually reduced, just like burning paper, which will become ashes in a blink of an eye. When penguins, polar bears and other animals disappear, it will be human's turn. In this way, the works hope to arouse the public's awareness of environmental protection.
Inspiration
The main intention of this work is to create a public welfare poster to express the crisis of animals in the context of the current global warming environment, and also to express the relationship between people and people, calling on people to pay attention to environmental issues and start from their own purposes. The specific application is to study and exchange, promote and publicize the awareness of environmental protection
Research
The theme of this series of works is to protect the ecological environment. Under the trend of global warming, the living space of polar bears, penguins and other animals is gradually reduced, just like burning paper, which will become ashes in a blink of an eye. When penguins, polar bears and other animals disappear, it will be human's turn. In this way, the works hope to arouse the public's awareness of environmental protection.
Challenge
The hardest part of the city burns paper to make main graphics
Realization and Technology
The series posters were shot by self-made ash materials, and finally completed by Photoshop. It is made with high level printing and manufacturing technology, presenting exquisite illustration details.
Specifications
Technical characteristics: printed illustration: 800mm (H) x 800mm (W) (paper size), data size: 1800mm (H) x 800mm (W), 300dpi, cmyk
Keywords
Protection, marine life, responsibility, environmental protection, survival and sustainable development

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