Hongxinlong Tea Packaging by Shenzhen Huathink Design Co., Ltd Wins the Silver A' Design Award in Packaging Design

Shenzhen Huathink Design Co., Ltd acknowledged for packaging design by the international grand jury of the 2022 - 2023 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Packaging Design category for Hongxinlong Tea Packaging by Shenzhen Huathink Design Co., Ltd, designed for Shenzhen Huathink Design CO.,LTD. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

Regarding Hongxinlong Tea Packaging

This is a New Year gift box. It presents the extensive and profound Chinese character culture. The gift box is made of paper pulp, and the tea leaves are stamped into Chinese characters through the membrane. The packaging combines tea culture and Chinese character culture. Every word is a blessing. These are all good wishes for the recipients. This is an innovation for tea packaging.

About Shenzhen Huathink Design Co., Ltd

Yong Qing Liu as the founder and creative director of Huathink Brand Design Company. He has successively served as Secretary General, President and Consultant of Shenzhen Graphic Design Association, Top Ten Outstanding Designers in China, Top Ten Annual Creative Design Figures in Shenzhen, Member of International CCII Corporate Image Research Institute, Member of Type Directors Club (TDC) in New York, Editorial board member of China Brand Yearbook and invited Font Designer of Founder Font. Mr. Liu’s works have won more than 300 awards in Chinese and international design competitions.

Award Record

This recognition makes Shenzhen Huathink Design Co., Ltd a winner of 2 A' Design Awards. All of the awards belong to the 2022 - 2023 edition of the A' Design Award & Competition.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://desingers.org/design-category/packaging

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://desingers.org/146795
A' Design Award Page: https://competition.adesignaward.com/146795
Media Showcase: https://www.designnewsroom.com/!146795
Laureate Profile: https://desingers.org/d/339658

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project: Hongxinlong Tea Packaging
Function: Packaging
Category: Packaging Design
Discipline: Communication Design
Industry: Packaging & Retail, Branding & Advertising and Manufacturing
Colors: Sandy Brown, Gainsboro, Dim Gray, Sienna and Peru
Images: 5
Client: Shenzhen Huathink Design CO.,LTD

The Recognition

Laureate: Shenzhen Huathink Design Co., Ltd
Country: China
Recognition: Silver A' Design Award
Edition: 2022 - 2023
Design ID: #146795

Credits

Team: Shenzhen Huathink Liu Yongqing Brand Design
Image Credits: Image: Shenzhen Huathink Design CO.,LTD

Design Details

Unique Properties: This is a New Year gift box. It presents the extensive and profound Chinese character culture. The gift box is made of paper pulp, and the tea leaves are stamped into Chinese characters through the membrane. The packaging combines tea culture and Chinese character culture. This is an innovation for tea packaging.
Inspiration: It is inspired by the Chinese culture of Chinese characters, which is a form of expression of Chinese Synthesis character. Every word is a blessing. These are all good wishes for the recipients.
Research: The Chinese Synthesis character originated in the pre-Qin period, which was called "auspicious character" and was a means for people to express their wishes. It is usually composed of more than two characters, which reflects the Chinese people's expectation of family reunion and happy life. It is also the Chinese nation's philosophy of inclusiveness, solidarity and unity.
Challenge: The difficulty lies in the fit degree of tea and font Stamping die. The average weight of each serving of tea also needs to be calculated.
Operation and Interaction: The user first pulls off the sealing strip to open the lid and takes out four tea cakes. There are indentations on the back of the tea cake. The user can break off a small piece of the Chinese characters (tea cake) to brew when using it.
Project Duration and Location: This product was started in Shenzhen, China in March 2022, and was finished in Shenzhen, China in June 2022.
Specifications: Width 200mm x Depth 200mm x Height 200mm
Keywords: Packaging, Tea, Gift Box