Silver A' Design Award in Education, Teaching Aid and Training Content Design Goes to A Garden for All Type Design by Danne Ojeda

The international grand jury of the 2023 - 2024 A' Design Award & Competition recognizes Danne Ojeda for education, teaching aid and training content design

FOR IMMEDIATE RELEASE

COMO, Italy, April 24, 2024 /DesignNewswire/ A' Design Award & Competition has announced that A Garden for All Type Design by Danne Ojeda, designed for School of Art, Design and Media, Nanyang Technological University, Singapore., has been granted the Silver A' Design Award in the Education, Teaching Aid and Training Content Design category. The recognition forms part of the 2023 - 2024 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

More About A Garden for All Type Design

This project is an educational project. It was an assignment on Typography Design given to tertiary education students from the School of Art, Design and Media, NTU, Singapore. The assignment was for each student to design Drop Caps as a font family. The outcome was multiple font families created by students and inspired on the flora, fauna, and unique features of the Singapore Botanic Gardens. From this, the best Drop Caps were printed in the book A Garden For All, published by the editorial Epigram Books in Singapore.

About Danne Ojeda

D-Sign-Lab of Danné Ojeda / Interview by Lyudmila Favardin http://www.editionlidu.com/D-Sign-Lab-of-Danne-Ojeda-Interview.html Danné Ojeda / Short Biography Danné Ojeda is an Associate Professor in the School of Art, Design, and Media, at Nanyang Technological University, Singapore. Danné's work engages contemporary communication design, art practice, and theory. She has worked as a Professor of Art History at the Higher Institute for the Arts in Havana (1996–2000) and as a guest lecturer at the Faculty of Arts and Letters, University of Havana.

Award Record

This recognition makes Danne Ojeda a winner of 5 A' Design Awards. The awards span the editions from 2016 - 2017 to 2023 - 2024 of the A' Design Award & Competition.

About the A' Education, Teaching Aid and Training Content Design Award

The A' Education Design Award is an international competition recognizing good education products and projects by leading designers and brands worldwide. The competition is organized within the A' Design Award & Competition and is open to education designers, teaching aid designers, training content creators and curriculum developers from all countries. Entries typically include textbooks, e-learning platforms, educational games, training manuals, instructional videos and interactive whiteboards. Awarded education designs are published at https://desingers.org/design-category/education

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Winner Page: https://desingers.org/154557
A' Design Award Page: https://competition.adesignaward.com/154557
Media Showcase: https://www.designnewsroom.com/!154557
Laureate Profile: https://desingers.org/d/168097

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project: A Garden for All Type Design
Function: Type Design
Category: Education, Teaching Aid and Training Content Design
Discipline: Service Design
Industry: Education
Colors: Dark Slate Gray, Dim Gray, Dark Gray, Gray and Gainsboro
Images: 5
Client: School of Art, Design and Media, Nanyang Technological University, Singapore.

The Recognition

Laureate: Danne Ojeda
Country: Singapore
Recognition: Silver A' Design Award
Edition: 2023 - 2024
Design ID: #154557

Credits

Team: Creative direction of Danne Ojeda.
Image Credits: All design/authors of the Drop Caps and Epigram Books, Singapore

Design Details

Unique Properties: Original Drops Caps were inspired on natural elements found in the Singapore Botanic Gardens, Singapore First UNESCO World Heritage Site.
Inspiration: TYPOlogy is an educational project. It was an assignment on Typography Design given to tertiary education students from the School of Art, Design and Media, NTU, Singapore. The assignment was for each student to design DROP CAPS as a font family (See images and attached PDF). The outcome was multiple font families created by students and inspired by the flora, fauna, and unique features of the Singapore Botanic Gardens.
Research: To design Drop Caps typographic prototypes, that depict the variety and richness of the Singapore Botanic Gardens, flora, fauna, and any other relevant elements found in situ. This is Singapore First UNESCO World Heritage Site.
Challenge: To find a unique design direction that will respond to the research abstract, to design and develop a coherent typographical system that carries the essence of the various features of the Singapore Botanical Gardens.
Realization and Technology: This project originated as part of a teaching assignment in the course 'Typography III'. It is an industry oriented assignment whose outcome is the publishing of the produced typographical works, emulating a real design commissioned scenario. To this effect, a group of students from 'Typography III' course from the School of Art, Design and Media (ADM), were invited to collaborate with Epigram Books under the Creative Direction of Associate Professor Danne Ojeda. Students conducted field research in Singapore Botanic Gardens, after which they created original Drop Caps in the form of contemporary illustrated type designs for the book 'A Garden for All'.
Operation and Interaction: The Drop Caps are used in the different sections of the book 'A Garden for All', published by Epigram Books, Singapore.
Project Duration and Location: The project TYPOLogy: A Garden for all, latest 8 weeks in total. It took place in Singapore, from September to November 2022.
Specifications: Variable dimensions.
Keywords: Botanical Garden Singapore, Original Drop Cap Design, Typography, Education, ADM, NTU.