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DesignNewswire · COMO, Italy ·

Babyfirst and DE Design Team Is Honored with the Platinum A' Design Award for Babyfirst Ez 1 Child Safety Car Seat in Baby, Kids' and Children's Products Design

Babyfirst and DE Design Team acknowledged for baby, kids' and children's products design by the international grand jury of the 2024 - 2025 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 18, 2025 /DesignNewswire/ Babyfirst Ez 1 Child Safety Car Seat by Babyfirst and DE Design Team, designed for DE Design Team, has been granted the Platinum A' Design Award in the Baby, Kids' and Children's Products Design category, A' Design Award & Competition has announced. The award was conferred within the 2024 - 2025 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

The Platinum A' Design Award Explained

The Platinum A' Design Award is recognized for honoring designs that stand at the forefront of creativity and innovation. It is the highest accolade bestowed by the A' Design Awards, acknowledging works that blend remarkable innovation with impactful societal contributions. These designs not only showcase exceptional artistic and technical proficiency but also highlight their creators' commitment to advancing the boundaries of art, science, design, and technology. Recipients of this award are celebrated for their role in shaping the aesthetics and trends of our time, contributing significantly to the enhancement of quality of life and promoting sustainable development.

About Babyfirst Ez 1 Child Safety Car Seat

Babyfirst Ez 1 is a child safety car seat designed for children from newborn to seven years of age. The seat offers electric 360 degree rotation and tilt adjustment, which can be controlled remotely through an application or the car system. A swipe on the side impact block starts the rotation, and dynamic lighting follows the direction of movement. An LED screen with a circular button gives clear tactile feedback in a dim cabin. The seat is made from PP and EPP, with cooling and mesh fabric covers for breathability, and meets the ECE R129 standard.

About Babyfirst and DE Design Team

Founded in 1998, the company is dedicated to the research, development, production, and sales of automotive child safety seats, continuously striving to create a safe travel environment for babies. The company currently employs more than 600 people, with a total building area of more than 94,000 square meters, and has an annual production capacity of 5 million products. Our product footprint covers six continents and more than fifty countries and regions worldwide, and we have passed regulations and certifications in China, the European Union, Australia, the United States, and other countries.

Award Record

Babyfirst and DE Design Team is a winner of 1 A' Design Award, including this recognition.

About the A' Baby, Kids and Children's Products Design Award

The A' Baby Products Design Award is an international design competition recognizing good baby product designs by leading brands and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to baby product designers, industrial designers, toy companies and children's product manufacturers from all countries. Entries typically include strollers, car seats, baby monitors, high chairs, baby bottles and pacifiers. Awarded baby products designs are published at https://desingers.org/design-category/baby-products

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Babyfirst Ez 1 Child Safety Car Seat
Function
Child Safety Car Seat
Category
Baby, Kids' and Children's Products Design
Discipline
Industrial Design
Industry
Kids
Colors
Silver, Dark Gray, Gainsboro, Black and Gray
Images
5
Client
DE Design Team

The Recognition

Laureate
Babyfirst and DE Design Team
Country
China
Recognition
Platinum A' Design Award
Edition
2024 - 2025
Design ID
#168908

Credits

Team
D'Andrea & Evers Design B.V.

Design Details

Unique Properties
This intelligent electric safety seat is designed for children from newborns to 7 years old, addressing the operational hassles parents encounter while traveling alone with their little ones. It integrates multiple features such as electric adjustment, intelligent detection, and ventilation to meet the diverse needs of parents. By offering a more comfortable and securer travel experience for children, it also ensures greater convenience and peace of mind for parents.
Inspiration
Based on the insight into stylish NEV designs and family travel needs, this safety seat combines technological aesthetics with practicality. It features dynamic lines and fading surface transitions, along with elements like sleek contours and parametric textured surfaces on the seatback for a sleek, modern look and technological sophistication. The result is an intelligent safety seat that complements the next generation of automotive interiors and offers comprehensive protection to children.
Research
With the rise in car ownership and the increasing diversity of family travel needs, child safety seats have become an essential item for family outings. However, traditional safety seats fall short in convenience, comfort, and safety, failing to meet the evolving demands of modern families. This smart electric safety seat is a game changer, integrating features such as electric adjustment, intelligent monitoring, and ventilation to meet the varied needs of both children and parents.
Challenge
The challenge was to offer a safe and convenient travel experience for parents and children. This safety seat features electric rotation and tilt adjustments, allowing parents to control and monitor these functions remotely via an app or the car system, greatly enhancing convenience. To improve the travel experience for babies, silicone tweeting devices are embedded in both sides of the cushioning. When gently squeezed, they emit a crisp and soothing sound, making the journey more enjoyable.
Realization and Technology
This safety seat meets the latest European Standard ECE R129 (I-Size). Its unique E.S.360 technology allows manual rotation and reset during power failure, and all materials comply with European and Asian environmental regulations for environmental sustainability and safety. It is made from PP and EPP materials, known for high performance in durability, protection, shock absorbing, and impact resistance. The cooling fabric and Tencel mesh fabric covers enhance overall breathability and comfort.
Operation and Interaction
Remote control and monitoring are enabled via an app or a car system. A finger swipe on the side impact block activates electric 360 degree rotation, with dynamic lighting synced to the rotation direction. This evokes a high tech vibe and complements the streamlined headlight design of NEVs. At the front of the base, the LED screen features a circular button, providing clear tactile feedback for users to locate it without looking and easily adjust rotation and tilt, even in a dim cabin.
Project Duration and Location
The design and development of this intelligent safety seat started in Ningbo, China, in July 2023. It was introduced to the Chinese market in March 2025.
Keywords
intelligent electric safety seat, easy to use, electric adjustment, intelligent monitoring, child friendly, environmentally friendly materials

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