Skip to content

Press Release

DesignNewswire · COMO, Italy ·

Il Mosnel QdE 2012 Sparkling Wine Label and Pack by Laura Ferrario Is Granted the Platinum A' Design Award in Packaging Design

Laura Ferrario honored for packaging design by the international grand jury of the 2012 - 2013 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, March 24, 2013 /DesignNewswire/ Il Mosnel QdE 2012 Sparkling Wine Label and Pack by Laura Ferrario, designed for Ferrariodesign, has been granted the Platinum A' Design Award in the Packaging Design category, A' Design Award & Competition has announced. The result belongs to the 2012 - 2013 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

What the Platinum A' Design Award Means

The Platinum A' Design Award is recognized for honoring designs that stand at the forefront of creativity and innovation. It is the highest accolade bestowed by the A' Design Awards, acknowledging works that blend remarkable innovation with impactful societal contributions. These designs not only showcase exceptional artistic and technical proficiency but also highlight their creators' commitment to advancing the boundaries of art, science, design, and technology. Recipients of this award are celebrated for their role in shaping the aesthetics and trends of our time, contributing significantly to the enhancement of quality of life and promoting sustainable development.

Regarding Il Mosnel QdE 2012 Sparkling Wine Label and Pack

Just as the Iseo Lake splashes on the banks of Franciacorta, so the sparkling wine wets the sides of a glass. The concept is a graphic re-elaboration of the shape of the lake and expresses all the power of a Reserve bottle being poured into a crystal glass. An elegant and lively label, balanced in its graphics and colors, is a daring solution with transparent polypropylene and entirely hot foil gold printing to give new sensations. The pouring out of the wine is underlined on the box, where the graphics wraps around the pack: simple and impactful composed by two “slive et tiroir” elements.

About Laura Ferrario

She deal with Visual Design with the sole objective of making every single project to measure and always placing her customer in the center to convey her message to the target audience in the most direct and immediate way. The phrase that best describes her philosophy is: for all those companies that want to move at the pace of the world, but catch the glance of those who observe them. Reaching this goal is not easy, due to the amount of visual input that everyday life exposes us to; this is why we need to make ourselves as recognizable as possible, and capture our viewers’ attention with few, but well-defined messages.

Award Record

Laura Ferrario is a winner of 1 A' Design Award, including this recognition.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://desingers.org/design-category/packaging

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

###

Fact Sheet

The Work

Project
Il Mosnel QdE 2012 Sparkling Wine Label and Pack
Function
Sparkling Wine Label and Pack
Category
Packaging Design
Discipline
Communication Design
Industry
Packaging & Retail, Branding & Advertising and Manufacturing
Colors
Peru, Tan, Sienna, Gainsboro and Black
Images
5
Client
Ferrariodesign

The Recognition

Laureate
Laura Ferrario
Country
Italy
Recognition
Platinum A' Design Award
Edition
2012 - 2013
Design ID
#27876

Design Details

Unique Properties
An elegant label which is balanced in its graphics and colors and in the combination with a modern font as Anorak, that is perfectly integrated, but at the same time distinct from the original elements of the label. A daring solution was used with a transparent polypropylene to give new sensations: entirely hot foil gold printing to enhance the elegance of the product. The powerful pouring out of the sparkling wine is underlined on the box, where the graphics wraps around the packaging.
Inspiration
Just as the Iseo Lake splashes on the banks of Franciacorta, so the sparkling wine wets the sides of a glass. This concept arises from the graphic re-elaboration of the historical image representing the shape of the lake, and expresses all the power with which a freshly uncorked Reserve bottle is poured into a crystal glass. The little bubbles mix in the jet of the sparkling wine and create an expectation, an emotion which awakens a desire to open the bottle.
Project Duration and Location
This project is the winner of the prestigious Award The Mosnel “Questione d’Etichetta” - now in its fourth edition and promoted by the historic winery in Franciacorta with the partnership of ADI.
Keywords
sparkling wine, laura ferrario il mosnel, QdE 2012, ferrariodesign il mosnel, Questione d'etichetta 2012

Good Design Deserves Great Recognition

Nominate Your Work for the A' Design Award.

Nominate