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Press Release

DesignNewswire · COMO, Italy ·

Bronze A' Design Award in Interface, Interaction and User Experience Design Goes to Fluids Interactive Installation by Kevin Sun

The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes Kevin Sun of Gooest for interface, interaction and user experience design

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2020 /DesignNewswire/ Fluids Interactive Installation by Kevin Sun of Gooest, designed for Gooest Media Technologydaqing Co., Ltd, has been granted the Bronze A' Design Award in the Interface, Interaction and User Experience Design category, A' Design Award & Competition has announced. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

The Bronze A' Design Award Explained

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About Fluids Interactive Installation

Fluids is an interactive installation that turns projected light into images of flowing liquid. Six high definition projectors cover a projection screen of 32 by 4 meters, and two radar sensors detect touch on the surface. When a visitor touches the screen, the touched position is sent to a computer and the picture reacts at that point. Visitors can also stand quietly within the scene and become part of the image for other viewers. The sequence lasts six minutes and forty seconds. The motion was developed with a computational fluid dynamics model.

About Kevin Sun

Kevin is a new media technology practitioner, designer, software development engineer. Work areas include the digital representation of public art in specific venues, multimedia interactive program and implementation of the exhibition hall and the production and construction of immersive installations, working to explore the convergence between digital technologies and physical entities, creating a mix of digital technology and new media art and machine intelligence.

About Gooest

Gooest is a digital technology enterprise that is committed to innovative design and creation of multimedia interactive production, R&D of software technology and intelligent human-computer interaction and marketing.

Award Record

This recognition makes Kevin Sun of Gooest a winner of 1 A' Design Award.

About the A' Interface, Interaction and User Experience Design Award

The A' Interface Design Award is an international design competition recognizing good user interface designs by the best UI/UX designers worldwide. It is organized within the A' Design Award & Competition and is open to interface designers, interaction designers, user experience designers and digital product designers from all countries. Typical entries include websites, mobile applications, software interfaces, game interfaces, wearable interfaces and virtual reality interfaces. The awarded interface designs are published at https://desingers.org/design-category/interface

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Fluids Interactive Installation
Function
Interactive Installation
Category
Interface, Interaction and User Experience Design
Discipline
Communication Design
Industry
Software
Colors
Dark Goldenrod, Saddle Brown, Dark Orange, Orange and Black
Images
5
Client
Gooest Media Technologydaqing Co., Ltd

The Recognition

Laureate
Kevin Sun
Country
China
Brand
Gooest
Recognition
Bronze A' Design Award
Edition
2019 - 2020
Design ID
#91012

Credits

Image Credits
Creator Kevin Sun, FLUIDS, 2019.; Photographer Kevin Sun, FLUIDS, 2019.

Design Details

Unique Properties
FLUIDS is an important part of our interactive art programs. The audiences can touch the wall make interactions to feel the change in the picture by touching the wall or to enjoy it quietly standing in the scene. When other audiences touch the wall, the audience also is integrated into the project as part of the picture. And other audiences can also enjoy a unique viewing experience when they view from the perspective of the observer.
Inspiration
This project started through the abstract artistic conception way, with the help of digital multimedia form to redefine the light, and the light line into the visual effect such as liquid flow, subvert the perception of light within the cognitive, break the boundary line of the inherent cognitive form of light. Lost, immersed, reborn; fluid carries forward, converging into a powerful stream of consciousness, expressing the attachment, antagonism and blending of human life and nature.
Research
In the process of R & D, we design and develop iteratively, with a total of nine version types. Each version we conducted a small range of audience experience tests. Based on the feedback from the audience, we optimize and design logically. This will make us more targeted from the audience's point of view to create the project, and finally complete the release of the current version. This project is a very modular design concept, will make the software upgrade and change when according to the needs of different customers.
Challenge
All along, how to make the flow of liquid flow more realistic on the basis of digital interaction, make the flow more artistic aesthetic is the main technical difficulty. After a lot of time for analog design and actual calculation, and through a large number of audience data feedback results fusion, to get the results of the current extremely beautiful. And as far as possible to make it suitable for a variety of scenes for interactive appreciation. In the software operation, the software is optimized without reducing the aesthetic feeling and feeling effect, so that the software can be carried out at a lower cost of hardware.
Realization and Technology
This software used photoshop for the initial art creative design. During the software development phase, Unity3D was used to compile and produce the software logic design. Experiment design using (CFD) Computational Fluid Dynamics model.
Operation and Interaction
People interact with the screen. When the audience touches the screen, it recognizes and judges where the screen touched and feeds it back to the computer for data processing. At this time, the screen produces a feedback effect at the position touched by the audience. Achieve a visual experience of human-picture interaction.
Project Duration and Location
The project was started in May 2019 in Daqing, and finished in June 2019. It is an important part of the interactive art program of Gooest Technology in 2019 and is a special exhibition at the first Digital Art Innovation Development and Cross-Border Integration Summit (held in 2019).
Specifications
HD Projectors: 6 sets, 11520px X 1200px; Computer:1 set; Projection screen: 32M*4M; Radar recognition: 2 sets; Duration: 6 minutes and 40 seconds
Keywords
interaction, multimedia installation, digital art, light&shadow art,experience,surroundings,philosophy,exhibition

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