iONE360 Configurador visual de productos de Colijn IT

El diseño iONE360 Configurador visual de productos de Colijn IT es un ganador altamente estimado del prestigioso 2021 A' Design Award de Hierro en la categoría de competición Diseño Comercial.

HierroComercio· 2021

iONE360 Configurador visual de productos

de Colijn IT

Cliente: iONE360

Ganador del A' Design Award de Hierro en la Categoría Comercio

71,470

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El Diseño

Acerca de iONE360 Configurador visual de productos

iONE360 es un configurador visual de productos creado para la industria del mobiliario. El software gestiona productos personalizables con reglas de negocio y estructuras de precios complejas, lo que puede dar lugar a millones de variantes. Los usuarios pueden crear configuraciones y añadir elementos visuales en 2D y 3D, que se traducen en un proceso de venta guiado paso a paso. iONE360 se publica como paquetes de JavaScript, por lo que el configurador funciona en el navegador y puede integrarse en sitios web, tiendas en línea y sistemas empresariales. Las vistas de realidad virtual y aumentada funcionan en los teléfonos inteligentes más recientes sin necesidad de una aplicación aparte.

El Reconocimiento

Acerca del A' Design Award de Hierro

iONE360 Configurador visual de productos ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que iONE360 Configurador visual de productos sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. iONE360 Configurador visual de productos es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: 36% of consumers cancels a purchase of customizable furniture because they can’t imagine how it will look. iONE360 is a visual product configurator suited for the furniture industry. It can handle elaborate customizable products incl. complex business rules and pricing, which can result in millions of variations. Users can create configurations themselves and can add 2D and 3D visuals, which are translated to an easy step-by-step guided selling process that can be embedded in other applications.
Dimensiones y Embalaje: Due to the fact we publish the software as javascript packages, it runs in the browser and can be embedded into virtually any webbased application (websites, webshops, CRM/ERP, etc). Also, the 3D scenes are accessible without having to have any kind of specialized software or hardware and even for our Virtual and Augmented Reality experiences, you can simply use any recent smartphone without having to install an app, because we can use WebXR.
Etiquetas: product configurator, roomplanner, 3D visualization, CPQ, CTO, furniture, augmented reality, virtual reality
Tecnología de Producción: In order to achieve our software which is highly generic (from a coding point of view) and embeddable into virtually any web application, we started out taking risks to use (at the time) unproven technologies in order to achieve maximum usability, betting very early on the Angular framework, ThreeJS and the WebXR API which has the promise of enabling virtual and augmented reality directly from browsers (users don’t have to install apps). The true beauty for us is the software architecture through we can generate packages with different combinations of software features, all from a single code-base.
Desafío de Diseño: Developing a product configurator isn't necessarily hard. Making a product configurator which is truly generic, where users can create their own configurations of virtually any type of product, while retaining the link with logistical and administrative processes ánd being able to add visuals to this data, is incredibly complex. Then, translating all that complexity to front-end interfaces which even the least tech-savvy people can use on regular devices, add even more to the data & UX design challenge. It’s a process of continuous improvements which has been going on for many years.
Investigación: Apart from desk research into the proper tooling and research in the form of involving various customers and consumers in the design process, no large scale research was conducted.
Inspiración: Even today, consumers are expected to buy customizable furniture based on a showroom model and a fabric sample. How can consumers imagine how a sofa will look in a totally different setup, with different fabric & color and whether it will fit? They can't! 51% postpones and 36% cancels their purchase. Let's help them! Let's help consumers buy and retailers sell these complex products. Sales value goes up and delivered products will match expectations. Less returns, less waste and happy customers
Duración del Proyecto: This varies. We've started development of our product configuration engine in 2009, while other elements such as the roomplanner is a relatively recent addition which started in 2016 and AR/VR started in 2019. Development was mainly done in Goes, The Netherlands.
Flujo de Operación: Furniture shopping is often experienced as stressful. There’s so much doubt while a lot of money is involved. iONE360 turns that stress into a fun experience! Users are in control of interior design like never before while our software makes sure they don’t make mistakes. This also makes it the perfect guided selling tool for sales people. It runs in browsers on devices that everyone owns. It’s highly realistic and easy to use. Integrated with the business: providing detailed pricing, logistical and manufacturing info.
Miembros del Equipo: Patrick van Keulen
Nico Zwanenburg
Ralf Eversen
Jan Kruijt
Rob van Bree
Elske de Maertelaere
Robin van Welt
Stefan Douw
Uni-Program Crew
Colijn IT Crew
Créditos de Imagen: Copyright 2009 - 2020 by Colijn IT for all IP, imagery and video.