Forte Forte Roma Diseño de interiores de tienda de Robert Vattilana

El diseño Forte Forte Roma Diseño de interiores de tienda de Robert Vattilana es un ganador altamente estimado del prestigioso 2022 A' Design Award de Hierro en la categoría de competición Diseño de Espacios Interiores y Exposiciones.

HierroInterior· 2022

Forte Forte Roma Diseño de interiores de tienda

de Robert Vattilana

Cliente: Forte Forte

Ganador del A' Design Award de Hierro en la Categoría Interior

10,615

Ganador de Premio Verificado

Verificar Estado del Premio para #140188

Visitar Sitio Ver en A' Design Award Nota de Prensa Insignia del Premio

Colores

El Diseño

Acerca de Forte Forte Roma Diseño de interiores de tienda

Forte Forte Roma es un diseño de interiores comerciales para una boutique de moda en Roma. El espacio abarca 71 metros cuadrados en total, con una superficie de venta de 53 metros cuadrados. El ónix verde procedente de Afganistán, cortado en grandes bloques simétricos y con acabado mate, reviste los suelos y las paredes. Una cascada de luz marca el perímetro. Paneles de latón pulido, plegados y fijados mediante costuras de latón, conforman la pared del fondo. Los techos blancos incorporan bandas inclinadas y ojos de buey luminosos. Los probadores cuentan con puertas de latón e interiores de terciopelo capitoné en tono salvia.

El Reconocimiento

Acerca del A' Design Award de Hierro

Forte Forte Roma Diseño de interiores de tienda ha ganado el A' Design Award de Hierro, un reconocimiento prestigioso concedido a buenos diseños que cumplen los requisitos profesionales e industriales que se esperan de creaciones bien diseñadas. Los ganadores de Hierro demuestran gran habilidad, alta especialización, comprensión experta y capacidad creativa de sus creadores. Se espera que Forte Forte Roma Diseño de interiores de tienda sea una creación muy apreciada, admirada y querida, práctica e innovadora. Este diseño ganador del A' Design Award de Hierro integra las mejores prácticas del sector y tiene características técnicas competentes unidas a conocimiento práctico y talento. Forte Forte Roma Diseño de interiores de tienda es respetado por su minuciosidad y está concebido para aportar mejoras en la calidad de vida que ayudan a hacer del mundo un lugar mejor.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: The eternal city in which the stratigraphy of eras and styles can be read at every corner, in every stone, induces a reflection on matter. The focus is on contrast, because in rome contrast has always been harmony.
In the city of travertine, we renounces one of the essential materials of its own grammar of elements in order to place amazement before redundancy. The boutique looks like a vibrant monolith of green onyx, a precious material with a unique design that contains thousand–year history.
Dimensiones y Embalaje: Total net area m2 71; Sales area m2 53
Etiquetas: Forte Forte Roma, Retail Design, Green Onyx treated in large symmetrical blocks, Brass, Boudoir–like changing rooms in sage–colored capitonné velvet, Eternal City, Artisanal, Historic Building
Tecnología de Producción: The sense of the entire project is permeated by the respect for the location, the design of every single detail and the attention of the forms and materials. The execution was made thanks to skilled craftsmen who were able to assemble and model unique pieces, creating an immersive atmosphere in which to enjoy the pleasure of the space and experience of design.
Desafío de Diseño: The challenging moment is about the concept itself which take in consideration a complete custom made and artisanal project located in a historic building under the protection of the city superintendence of fine arts.
Working with the green onyx treated in large symmetrical blocks means to design the whole space counting every single millimeters. A great artisanal team made this project possible.
During this period of global pandemic and lock–down safety was maintained at first while time and budget remained under control.
Investigación: From the creative dialogue between Robert Vattilana and Giada Forte a language is born which, following a rhythm and a metric that is different each time and locations, becomes a lingo. The opening of the new Roman boutique, at number 4c in via Borgognona, in the heart of what was once the Campo Marzio, in a street full of character marks a new chapter and affirms a new idiom, made of extreme synthesis, of a desire for intime permanence. A sense of gentle power, of timeless lightness pervades the whole.
Inspiración: The spatial narrative is an ongoing path in which powerful and present materials and pure forms – now airy and impalpable, now solid – are molded on the unique characteristics of the place. Meaning by locus, not so much, or not only, the immediate surroundings, as the genius loci itself, and with it the city.
Duración del Proyecto: The project started in december 2019 in Rome and finished in october 2020
Flujo de Operación: The green onyx, which thanks to the particular mineral structure dematerializes in contact with the light in a nuanced transparency.
It is a stone that comes from Afghanistan, an area of extinct volcanoes, and whose history is at least as long as that of the city. Treated in large symmetrical blocks and worked to obtain a matte surface, green onyx creates a total immersion in the shop: it drowns the entire space, from floors to walls.
The entire perimeter of the scenic box is illuminated and marked by a cascade of light, while panels of polished brass folded in on themselves and anchored by brass stitching make up the back wall. In contrast, the ceilings are white in the initial part of the shop,
with inclined and dynamic bands, while in the second they open in a geometric composition of luminous portholes. In such an affirmative space, the dressing rooms closed by brass hinged doors opened by portholes are a mysterious presence, which reveals feminine, boudoir–like interiors in sage–colored capitonné velvet.
Miembros del Equipo: Lead Designers, Creative Ditectors: Robert Vattilana and Giada Forte
Créditos de Imagen: All photos credit: Danilo Scarpati Photographer