Adam And Eve Packaging de Alimentos de Antonia Skaraki

El diseño Adam And Eve Packaging de Alimentos de Antonia Skaraki es un ganador altamente estimado del prestigioso 2025 A' Design Award de Plata en la categoría de competición Diseño de Envases.

PlataEnvases· 2025

Adam And Eve Packaging de Alimentos

de Antonia Skaraki

Cliente: A|S Strategy, Branding & Communication

Ganador del A' Design Award de Plata en la Categoría Envases

29,396

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Colores

El Diseño

Acerca de Adam And Eve Packaging de Alimentos

El packaging combina magistralmente narrativa, arte y tradición. Inspirado tanto en la narrativa bíblica como en la Odisea de Homero, rinde homenaje a la tradición atemporal del secado de higos al sol. Las ilustraciones botánicas vintage evocan un sentido de exploración y descubrimiento, fusionando arte y ciencia en un guiño a los cuadernos de los antiguos exploradores. El diseño celebra la abundancia de la naturaleza y el ingenio humano, creando una rica conexión entre historia, patrimonio y el arte de la conservación. Este packaging transforma una fruta simple en una historia de curiosidad, arte y tradición.

El Reconocimiento

Acerca del A' Design Award de Plata

Adam And Eve Packaging de Alimentos ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Adam And Eve Packaging de Alimentos sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Adam And Eve Packaging de Alimentos es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: The Adam and Eve packaging combines storytelling, nature, and art, paying tribute to the ancient tradition of drying figs as first recorded in Homer’s Odyssey. The design features vintage botanical illustrations, evoking a sense of discovery and merging art with science, reminiscent of explorers' and scientists' notebooks. This unique blend of historical narrative, natural elements, and artistic expression sets the packaging apart by honouring both the fruit's ancient history and its timeless preservation.
Dimensiones y Embalaje: Height 370mm x width 190.5mm, rectangle 70mmx92 and composite 120 x 225
Etiquetas: Adam and Eve, sundried figs, botanical illustrations, Greek figs, Kalamata figs, nature-inspired packaging, storytelling, vintage notebook
Tecnología de Producción: Our production technique for the labels used CMYK, screen printing, varnish and slitter rewinder. For the bags B colours Flexo UV was used. The materials used were PP white/permanent and hot foil gold as well as cotton white/S2047N / BG45WH. The special techniques used were varnish, slitter rewinder, laminate and flexo UV. The methodologies were flexo and screen printing.
Desafío de Diseño: The main challenge in the Adam and Eve project was to have an idea that would make this product look really different from its vast competition. We achieved this by integrating the detailed aesthetic of Victorian-era scientific notebooks into a modern packaging design.Balancing the intricacy of hand-drawn illustrations with modern production methods posed technical difficulties, as did ensuring the packaging material was both sustainable and visually evocative of the period. Achieving a cohesive blend of vintage art and contemporary functionality was a significant creative hurdle.
Investigación: There was research done by the agency's marketing department about the competition in order to see what kind of packaging exists in the Greek and international markets. The agency also looked into the kind of by-products of sun-dried figs in order to suggest to the client other products they could produce based on the figs. The research was also a design research into the packaging trends of similar products. Everything was conducted by the marketing department of the agency with the goal to differentiate the brand from its competitors in the US market.
Inspiración: The Adam and Eve project draws its primary inspiration from Victorian-era scientists' and explorers' notebooks, which were filled with hand-written notes and intricate sketches documenting newly discovered species of flora and fauna. These vintage journals, combining art and science, evoke a sense of discovery and exploration. The packaging design mirrors this tradition, paying homage to the natural world and the historical methods of preserving knowledge and nature’s bounty through detailed illustrations and storytelling.
Duración del Proyecto: The project started in January and finished in August. It hit the US markets in September.
Flujo de Operación: This is a project with many variants and different operations. There is a doypack with string figs whith a seal that opens, there is a round pack protected by cling film containing crown figs, based of the traditional sun-dried fig Greek pack and there is a glass jar for fig spread which opens like a normal glass container.