Source of Subtle Waves Envase para Licor de Jie Zhang

El diseño Source of Subtle Waves Envase para Licor de Jie Zhang es un ganador altamente estimado del prestigioso 2025 A' Design Award de Bronce en la categoría de competición Diseño de Envases.

BronceEnvases· 2025

Source of Subtle Waves Envase para Licor

de Jie Zhang

Cliente: Jie Zhang

Ganador del A' Design Award de Bronce en la Categoría Envases

12,466

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El Diseño

Acerca de Source of Subtle Waves Envase para Licor

Fuente de Olas Sutiles es un diseño de envase para el licor chino Baijiu. La botella con forma de gota de agua simboliza la transformación del grano y el agua en Baijiu a lo largo del tiempo y alude al prolongado proceso de fermentación. La botella está elaborada en cerámica cocida en Jingdezhen y combinada con metal chapado en oro, creando un contraste entre fortaleza y delicadeza. Las calcomanías en relieve de alta temperatura otorgan a la superficie una textura tridimensional. El tapón se inspira en los tocados de los antiguos eruditos. Una sección central más ancha y extremos más estrechos facilitan sujetar la botella y servir la bebida.

El Reconocimiento

Acerca del A' Design Award de Bronce

Source of Subtle Waves Envase para Licor ha ganado el A' Design Award de Bronce, un reconocimiento sumamente prestigioso concedido a diseños sobresalientes que se distinguen por su creatividad, ingenio y astucia. Los ganadores de Bronce son artefactos ampliamente hábiles y sorprendentemente creativos que acreditan la vasta experiencia, imaginación e ingeniosidad de sus diseñadores. Se espera que Source of Subtle Waves Envase para Licor sea un objeto muy apreciado, admirado y querido, notablemente profesional e innovador. Este diseño ganador del A' Design Award de Bronce incorpora las mejores prácticas del arte, la ciencia, el diseño y la tecnología, y es excelente por su atención al detalle. Source of Subtle Waves Envase para Licor satisface espléndidamente las necesidades, toca los deseos, encanta los sentimientos y atrae la curiosidad.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: Through creative design and craftsmanship, this Chinese Baijiu packaging breaks the rustic style of traditional Jiang flavour Baijiu, perfectly blending strength and gentleness. The waterdrop shaped bottle represents the arduous brewing process, employing traditional craftsmanship to achieve an interplay between metal and ceramic. This showcases the aesthetics of harmony between strength and gentleness in traditional Chinese culture, converting this Baijiu from a drink into an art collection.
Dimensiones y Embalaje: product dimensions, 110 mm x 110 mm x 250 mm
Etiquetas: Traditional elements, Eastern aesthetics, Culture of poetry and drink, Chinese Baijiu packaging, Harmony between strength and gentleness
Tecnología de Producción: This Baijiu packaging combines ceramic and gold plated metal, using ceramic firing techniques from Jingdezhen and high temperature relief decals to create a textured, three dimensional surface with a delicate feel, adding unique artistic value. Ceramics, the primary material, feature low energy and material consumption during firing, do not release harmful substances, and meet green production standards, achieving both practicality and environmental friendliness.
Desafío de Diseño: The design challenge was to harmonize the contrasting elements of strength and gentleness, conveying both the power of the brewing process and the smoothness of the liquor. The bottle, abandoning the traditional rustic form, adopts a waterdrop shape with textures that symbolize time, evoking the softness of the liquor and the resilience of the brewing process. The interplay of ceramic and metal materials seamlessly blends strength and gentleness, embodying modern design elegance.
Investigación: The team integrates traditional elements with modern aesthetics. The bottle, featuring a waterdrop shape with intricate textures, symbolizes the brewing process and the passage of time. Inspired by ancient scholar headdresses, the cap honours the rich heritage of poetry and drink culture. This design pays tribute to Chinese tradition while exploring innovative forms, offering a unique product that combines cultural depth with a high quality experience.
Inspiración: This Baijiu packaging, inspired by the harmony between strength and gentleness, features a waterdrop shaped bottle, symbolizing the transformation of grain and water into Baijiu over time and highlighting the craftsmanship of the brewer. The contrast between metal and ceramic showcases the balance of strength and gentleness in Eastern aesthetics. Inspired by ancient scholar headdresses, the cap integrates the elegance of poetry and drink culture, offering a culturally meaningful experience.
Duración del Proyecto: This product was designed and developed in Chengdu in October 2022 and launched in Chinese market in December 2024.
Flujo de Operación: The ceramic ensures optimal breathability, maintaining ideal humidity for the liquor and preserving its quality. Its high chemical resistance prevents acid and alkali corrosion, ensuring purity and extended shelf life.
The ergonomic design of the bottle features a wider midsection and narrower ends, with a symmetrical 5 to 5 ratio between the body and neck, facilitating easy handling and pouring. Inspired by ancient scholar headdresses, the cap adds a dignified touch to the opening experience.
Miembros del Equipo: Zhang Jie