Fanttik Embalaje de Shenzhen Lightcone Design Co., Ltd.

El diseño Fanttik Embalaje de Shenzhen Lightcone Design Co., Ltd. es un ganador altamente estimado del prestigioso 2026 A' Design Award de Plata en la categoría de competición Diseño de Envases.

PlataEnvases· 2026

Fanttik Embalaje

de Shenzhen Lightcone Design Co., Ltd.

Cliente: Shenzhen lightcone design Co., Ltd

Ganador del A' Design Award de Plata en la Categoría Envases

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El Diseño

Acerca de Fanttik Embalaje

Fanttik es un diseño de packaging para una serie de productos electrónicos de consumo y herramientas de exterior. El envase emplea una forma minimalista y una composición rigurosa, con el nombre de la marca situado en el centro visual. Los modelos de producto y los identificadores de función aparecen sobre el nombre de la marca, mientras que el eslogan se ubica debajo, generando una jerarquía de información clara. La cartulina negra mate se combina con estampación en lámina dorada y un barniz brillante, formando un contraste de texturas contenido. La intención es dotar a unas herramientas prácticas de una imagen serena y profesional, y reforzar el reconocimiento de la marca.

El Reconocimiento

Acerca del A' Design Award de Plata

Fanttik Embalaje ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Fanttik Embalaje sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Fanttik Embalaje es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: The packaging is tailored for Fanttik, a brand focusing on consumer electronics or outdoor tools. Its minimalist, rational design language conveys professionalism and technological sophistication. The packaging replaces traditional decorations with the brand name, product models, and performance specifications, and boasts a clear information hierarchy and a clean layout, creating a recognizable product image and improving brand recognition. Black accented with gold presents an upscale aesthetic.
Dimensiones y Embalaje: product dimensions, 360 mm x 200 mm x 200 mm
Etiquetas: Packaging Design for the Product Series, Brand Recognition, Minimalism, Premium Quality and Upscale Position, Black and Gold, Rigorous Layout
Tecnología de Producción: The packaging employs matte black cardstock paper to create a calm, professional atmosphere, while the brand logo and key product features are accentuated through gold foil stamping and glossy finishing. This leads to a restrained texture contrast, suggesting an upscale position and avoiding frills. With its smooth touch and layered luster, the packaging improves brand recognition in both visual and tactile ways, embodying the reliability, durability, and exquisite craftsmanship of the products.
Desafío de Diseño: A big challenge was achieving a premium finish. After multiple testing rounds, the design team has ultimately selected matte black cardstock paper paired with gold foil stamping and UV coating, creating a sharp contrast between glossy gold and matte black for refined elegance.
Balancing visual consistency and clear identification also posed a challenge. The packaging employs a consistent color scheme and layout, with distinct text showing the product models, ensuring efficiency and orderliness.
Investigación: Against the backdrop of a consumption upgrade in the tool market and an aesthetic awakening in high end manufacturing, consumer demands have shifted from basic functionality toward a blend of practicality, aesthetic appeal, and emotional connection. The packaging breaks the stereotype of tools being merely cheap and practical through its minimalist form, rigorous layout, upscale colorway, and refined craftsmanship. It conveys the idea that professional tools can also embody a quality lifestyle.
Inspiración: The packaging draws inspiration from the minimalist aesthetics of high end industrial design and the understated color palette of luxury packaging. It is built upon a foundation of a clean, minimalist form and a rigorous layout, complemented by a classic color scheme of black and gold, highlighting the brand philosophy that even household tools can embody elevated aesthetics.
Duración del Proyecto: The project was initiated in the United States in December 2020 and officially launched in North America in May 2021. It subsequently debuted in Europe in December of the same year and entered the Chinese market in October 2024. Throughout this process, the packaging design underwent three rounds of refinement, with the current version being the third generation universal design released globally in December 2024.
Flujo de Operación: The packaging takes the brand name as the key visual element, anchoring it at the visual center to improve brand recognition and ensure visual consistency across the product series. The product models and function identifiers are positioned above the brand name, while the brand slogan is placed below, establishing a clear information hierarchy. This layout aligns with the natural top to bottom reading pattern, creating a distinctive visual style and enabling efficient information communication.
Miembros del Equipo: Haoyun Yang, Qi Chen