Mountain Stone Identidad visual de exposición de Weiquan Long

El diseño Mountain Stone Identidad visual de exposición de Weiquan Long es un ganador altamente estimado del prestigioso 2020 A' Design Award de Plata en la categoría de competición Diseño Gráfico, Ilustración y Comunicación Visual.

PlataGráfico· 2020

Mountain Stone Identidad visual de exposición

de Weiquan Long

Cliente: Guangzhou zhengdian advertising co. LTD

Ganador del A' Design Award de Plata en la Categoría Gráfico

47,467

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El Diseño

Acerca de Mountain Stone Identidad visual de exposición

Mountain Stone es la identidad visual de una exposición de arte sobre protección medioambiental. La identidad se aplica a un libro que mide 210 por 14 por 190 milímetros y está impreso sobre papel verde. El libro está encuadernado a mano, con el lomo expuesto y encolado. La tipografía de la cubierta sigue las formas de la piedra de Taihu, una formación rocosa natural. La imagen de la piedra de Taihu reflejada en el agua se emplea como espejo de la relación entre las personas y la naturaleza. El diseño vincula arte y naturaleza para sensibilizar al público sobre la protección del medio ambiente.

El Reconocimiento

Acerca del A' Design Award de Plata

Mountain Stone Identidad visual de exposición ha ganado el A' Design Award de Plata, un reconocimiento extraordinariamente prestigioso concedido a diseños de gama alta, magníficos e impresionantes. Los ganadores de Plata son obras tremendamente brillantes y sumamente creativas que ilustran la destacada experiencia, el talento y la agudeza de sus diseñadores. Se espera que Mountain Stone Identidad visual de exposición sea una obra maravillosa y emblemática, notablemente profesional y profundamente innovadora. Este diseño ganador del A' Design Award de Plata es una invención muy notable y admirada que beneficia y hace avanzar las fronteras del arte, la ciencia, el diseño y la tecnología. Mountain Stone Identidad visual de exposición es una creación enormemente envidiada que evoca deseos, aporta sentimientos positivos y despierta asombro y admiración.

Detrás del Diseño

Kit de Prensa

Créditos, miembros del equipo y detalles técnicos proporcionados por el diseñador.

Propiedades Únicas: In the cover design, the book binding is made of hand-made bare spinal glue, and the cover font design adopts the morphological characteristics of "Taihu stone", which increases the aesthetic and artistic sense of the book. The design of the entire book binding design takes "Taihu Stone" as the creative point. From the heart of the person, the natural beauty of the mountain stone is used to describe the human's longing for beautiful nature. It directly reflects the mood and pursuit of the rock in the author's heart.
Dimensiones y Embalaje: The book size：210mmx14mmx190mm
Etiquetas: Environmental Protection, Arts , Exhibition, Visual, Books
Tecnología de Producción: Green paper
Desafío de Diseño: The challenge comes from how artists communicate environmental issues through art and arouse people's attention to environmental protection. Looking for such artists and art forms, the design can be used to show the intention of the exhibition.
Investigación: From the perspective of environmental protection + art, through the analysis of the development of human and nature, the problem of environmental degradation is elaborated. On the basis of constructing the theoretical framework of environmental protection + artistic integrity design, from the perspective of "Stone in His Heart", starting from the heart of man, he will describe the yearning of human beauty and nature with the natural beauty of mountains and stones, and take responsibility for protecting the environment. An inseparable whole is publicized and designed, and its purpose is to call on everyone to raise environmental awareness and understand the importance of environmental protection.
Inspiración: "The stone in his heart" is the embodiment of environmental protection and art. Through artistic creation, he conveys the relationship between people, between people and nature, and between nature and people.
Duración del Proyecto: January 2017 guangzhou, China
Flujo de Operación: "The Stone in His Heart" is the work of Sun Xiaofeng, an artist and independent curator. From the perspective of "The Stone in His Heart", the reflection of the mountain rocks in the water, in the traditional concept, is like a self-mirror, reflecting the relationship between man and nature, which also reflects the original intention of the design of the work. The "Stone in His Heart" works are spread online and offline to form a series of "Environmental Protection + Art" exhibitions. The exhibition is co-sponsored by New Southern Art, Guangdong Environmental Protection · Guangdong Fashion Brand Operations Group, and Young Miao Project Task Force. It is popular in Guangzhou, China The special factory E5 Art Museum was held, and media from all walks of life in Guangdong also participated in the event. More than 30 media such as the Guangdong Artists Association, Guangdong TV Station, Guangdong Provincial Department of Environmental Protection "Environment", "New Southern Art", "Yachang.com" magazine and so on Propagandize from the media to expand environmental protection propaganda, reflect on environmental degradation from the perspective of man and nature, and integrate the power of art and design to jointly promote environmental protection concepts and share environmentally friendly lifestyles. The exhibition was also appreciated by Hu Bin, deputy director of the Guangzhou Academy of Fine Arts, Wang Shaoqiang, director of the Guangdong Museum of Art, and critic Daojian Jian.
Miembros del Equipo: Weiquan Long / Xueqiong Guo