Disainilahendus Hanwu Liquan 1974 Alkoholipakend, autor Wen Liu and Jiabao Zou

Disainilahendus Hanwu Liquan 1974 Alkoholipakend, mille autor on Wen Liu and Jiabao Zou, on kõrgelt hinnatud 2020 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

PronksPakend· 2020

Hanwu Liquan 1974 Alkoholipakend

disainer: Wen Liu and Jiabao Zou

Klient: Gansu Jiuquan Hanwu Liquor Co., Ltd

Auhind Pronksauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Hanwu Liquan 1974 Alkoholipakend

Hanwu Liquan 1974 on pakendidisain Hiina alkoholijoogi sarjale. Pudel on valmistatud läbipaistvast jäätunud klaasist, mida kaunistavad põletatud kulla detailid, korgi ja sildi materjaliks on metall. Pudeli sinine toon on inspireeritud Hani dünastia ajastu jadest. Peamiseks visuaalseks elemendiks on kaks lohet, mis põhinevad Hani dünastia lohemustritel. Vorm ja struktuur järgivad minimalistlikku moodsat stiili. Pakendikarbi mõõtmed on 88 mm pikkust, 88 mm laiust ja 227,5 mm kõrgust. Disain esitleb traditsioonilist Hiina kultuuri kaasaegses vormis.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Hanwu Liquan 1974 Alkoholipakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Hanwu Liquan 1974 Alkoholipakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Hanwu Liquan 1974 Alkoholipakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: In the era of consumption, an eye-catching design style has become the core of marketing of Chinese liquor companies. Hanwu Baijiu follows the trend of consumption development and applies Chinese traditional culture and fashion aesthetics on the design. Hanwu Liqu 1974 is a brand-new product series for its company.
Mõõtmed ja pakend: The packaging box dimension is 88mm in length, 88mm in width and 227.5 mm in height.
Sildid: Craft, Bottle design, Hanwu, New Chinese style, Han culture, Jade blue
Tootmistehnoloogia: The bottle of the design is a transparent spray frosted glass bottle with roasted gold. The material of the cover of the bottle is metal. The material of the tag on the design is metal.
Disainiülesanne: In the early stage of the project, there are problems in the control of mold removal, cap enforceability, cost control, and visual effect during the production of the bottle. In the final stage of the project, the designers solved the problem mentioned previously, the application of wood pattern on the cap help wood saving. The design achieves many possibilities to develop.
Uurimistöö: The shape and structure of the product inspired by the minimalist modern design. The elements of bottle design are inspired by the traditional Han culture. The designers developed the Chinese traditional element to create a modern style on the design. The design intended to show the idea of traditional culture in the context of today's era.
Inspiratsioon: Hanwu Liquan Baijiu inherits the fermented technology of the Han Dynasty. The designer used the blue colour of the Jade from Han Dynasty as the main colour on the design. The main visual element of the design is the application of two dragons inspired by the dragon pattern style of the Han Dynasty. The design wants to express a modern and simple style. The blue glass material reflects the unique texture of the glass of the Han Dynasty. The design transfers the idea and value of the product.
Projekti kestus: The project started in January 2019 and finished in December 2019 in Shenzhen.
Tööprotsess: The shape and structure of the product inspired by the minimalist modern design. The elements of bottle design are inspired by the traditional Han culture. The designers developed the Chinese traditional element to create a modern style on the design. The design intends to show the idea of traditional culture in the context of today's era.
Meeskonnaliikmed: Designer: Wen Liu
Designer: Jiabao Zou
Designer: Weijie Kang
Piltide autorid: Image #1 Creator Wen Liu, Hanwu Liquan 1974, 2019
Image #1 Creator Jiabao Zou, Hanwu Liquan 1974, 2019
Image #1 Creator Weijie Kang, Hanwu Liquan 1974, 2019
Image #1 3D Modeler Jing Zhou, Hanwu Liquan 1974, 2019