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Disainilahendus LoveAmme TailorMade Pro 2 Rinnapump, autor Duane Lye Dun Wei

Disainilahendus LoveAmme TailorMade Pro 2 Rinnapump, mille autor on Duane Lye Dun Wei, on kõrgelt hinnatud 2022 auhinna Rauaauhind A' Design Award võitja konkursi kategoorias Digitaalsete ja elektrooniliste seadmete disain.


RaudTarbeelektroonika· 2022

LoveAmme TailorMade Pro 2 Rinnapump

disainer: Duane Lye Dun Wei

Klient: Kim Hin Innovation Labs

Auhind Rauaauhind A' Design Award kategoorias Tarbeelektroonika

27,519

Värvid

Disain

Teosest LoveAmme TailorMade Pro 2 Rinnapump

TailorMade Pro 2, tööstuse väikseim haiglaklassi topeltrinnapump, on vaikne ja kompaktne, et see mahuks igasse kotti, ilma milleta ema kunagi kodust ei lahku. See on loodud selleks, et maksimeerida piimajõudlust erinevate imemisseadete abil ja hoolitseda ema emotsionaalsete vajaduste eest pumpamise ajal, kasutades rahususe tagamiseks pehmeid helendavaid tulesid. Valitud on soe hall värv, kuna see on sooneutraalne ja täidab isa toetavat rolli lapse esmatähtsate asjade käsitsemisel õues. Kõik disaini aspektid esteetikast funktsioonini põhinevad kasutajate tagasisidel ja seda toetavad imetamise eksperdid.

Tunnustus

Auhinnast Rauaauhind A' Design Award

LoveAmme TailorMade Pro 2 Rinnapump on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. LoveAmme TailorMade Pro 2 Rinnapump peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. LoveAmme TailorMade Pro 2 Rinnapump on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused
TailorMade Pro 2 is the smallest hospital-grade double breast pump in the industry. Silent and compact, it fits and harmonises easily with essentials in work bags a mother never leaves home without daily. It is designed with emotion, and engineered for personalised comfort and maximum milk yield through pulsating lights, proprietary programming of suction strength and frequency. All aspects of the design from aesthetics to function are based on user feedback and backed by lactation experts.
Mõõtmed ja pakend
The overall size is 128mm(W) x 102mm(D) x 62mm(H)
Sildid
LoveAmme TailorMade Pro 2, Double Electric Breast Pump, Breastfeeding, Maternity, Mother, Baby, Luxury, Lactation, Pregnant, Hospital Grade
Tootmistehnoloogia
LoveAmme’s TailorMade Pro 2 offers personalised pumping programmes, well-engineered for comfort. With unprecedented flexibility of customising settings for each individual breast, mothers can now express milk faster, more thoroughly, and in greater comfort. TailorMade Pro 2 is specially designed by mums, for mums.
Disainiülesanne
The creative challenge was to elevate the breast pump from a discreet utilitarian device to an iconic elegant accessory that consumers desire. Apart from the tangible solutions the breast pump utilises to achieve maximum milk yield, considerations for the more elusive emotional and psychological influences were explored and implemented. The manufacturing challenges include, matching the colour for the hidden display that lights up when the product is turned on, to the overall colour of the housing, addition of a pulsating light strip to aid in calming the mood and regulating breaths while pumping. All these while maintaining the dimensional and weight constraints for a compact and portable hospital grade breast pump.
Uurimistöö
The breast pump market is projected to surpass $1.5 Billion by 2025, fuelled by factors like heightened awareness among women pertaining to breastfeeding and the high population of working females. According to the Singapore Health Promotion Board, more than 53% of working mothers stop breastfeeding due to low breast milk supply, despite knowing that breastfeeding is the best form of feeding for a newborn. How might we reduce the number of working mothers who give up their breastfeeding journey, by providing solutions for their feeding problems that integrate with their working lifestyle?
Inspiratsioon
Many breast pumps in the market do not truly understand how challenging a mother’s breastfeeding journey can be, resulting in many bad experiences. As pumping becomes a daily routine for many months to come after giving birth, a breast pump quickly becomes a must-have accessory when leaving the home. For aesthetics, we went for understated elegance and wanted a breast pump that emulates the user’s individuality instead of being seen merely as a utilitarian device.
Projekti kestus
The project started in June 2021 in Singapore and finished in March 2022 in Singapore.
Tööprotsess
Follow the steps to use the LoveAmme TailorMade Pro 2 Breast Pump System:

Step 1: Assemble the expression kit to the breast pump.
Step 2: Gently tap and hold the power icon to power up the breast pump.
Step 3: From the touch interface, select which breast to set the setting for - the left breast, right breast or both breasts.
Step 4: Select suction frequency (Stimulation, Expression or Deep Expression) and suction power (power level 1 to 6).

Focus on the pulsating light to calm down and regulate breathing. The pulsating light strip is on by default and can be toggled on or off by preference.
Meeskonnaliikmed
Duane Lye Dun Wei
Lenny Cendrawasih
Rachel Ng Gi Gin
Pamela Tan Li Ann
Charlotte Lim Jingying
Pang Shu Xin
Diana Koh Su Hsien
Audrey Yeo Mey Nyen
Piltide autorid
Main Image: Creator Duane Lye Dun Wei, Product Shot, 2022.
Image #1: Creator Ng Gi Gin Rachel, Colour Options, 2022.
Image #2: Creator Duane Lye Dun Wei, Night Light Scene, 2022.
Image #3: Creator Lenny Cendrawasih, Bedside Scene, 2022.
Image #4: Photographer Lenny Cendrawasih, Product In Bag, 2022.
Video: Creator Duane Lye Dun Wei, KIL Night Light Sequence, 2022

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