Disainilahendus Pure Advance Flex Elektritõukeratas, mille autor on Pure Electric, on kõrgelt hinnatud 2023 auhinna Plaatinaauhind A' Design Award võitja konkursi kategoorias Tõukerataste disain.
PlaatinaTõukeratas· 2023
Pure Advance Flex Elektritõukeratas
disainer: Pure Electric
Klient: Pure Electric
Auhind Plaatinaauhind A' Design Award kategoorias Tõukeratas
Kinnitatud auhinna võitja
Kinnita auhinna staatus disainile #149070Disain
Teosest Pure Advance Flex Elektritõukeratas
Pure Advance Flex on kokkupandav elektritõukeratas, mis on loodud linnas liiklemiseks. Sõitja seisab loomulikus, näoga ettepoole suunatud asendis, jalad harkis, mis annab traditsioonilise tõukerattaga võrreldes stabiilsema ja mugavama sõidukogemuse. Mitmed kokkupandavad elemendid võimaldavad tõukeratta voltida kompaktseks pakiks, mida saab hoiustada väikestes ruumides ja kasutada mitmeliigilistel teekondadel. Tõukeratas kannab oma raskust kokkuvoltimise igas etapis, mistõttu saab kokku- ja lahtivoltimist teha lihtsate puutepunktide kaudu. Raam on hüdrovormitud alumiiniumšassii ning iga komponent on valitud kaalu madalal hoidmiseks.
Tunnustus
Auhinnast Plaatinaauhind A' Design Award
Pure Advance Flex Elektritõukeratas on Plaatinaauhinna A' Design Award võitja, ülimalt prestiižikas tunnustus, mis antakse tõeliselt erakordsetele, elegantsetele ja suurepärastele disainidele. Plaatinavõitjad on loomingu imed, tunnistused intellektuaalse loovuse piiridest ning näitavad oma disainerite võrreldamatut professionaalsust ja geniaalsust. Nendelt disainidelt oodatakse, et need on kõige tuntumad tööd, mis määratlevad ajastu esteetika, panustavad ühiskonna heaolusse ning nihutavad kunsti, teaduse, disaini ja tehnoloogia piire. Pure Advance Flex Elektritõukeratas väljendab transtsendentset tipptaset ning teeb maailma ühemõtteliselt paremaks oma kasulike ja väärtuslike omadustega. Pure Advance Flex Elektritõukeratas on Plaatinaauhinna A' Design Award võidutöö, mis äratab soove, inspireerib, erutab, rõõmustab ja sütitab suurt rõõmu.
Disaini taustal
Pressimaterjalid
Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.
- Unikaalsed omadused
- Pure Advance Flex re-thinks how users ride and live with e-scooters. With rider experience and safety at the core of the design process, the product enables the rider to take a natural, forward-facing stance, with feet apart, delivering a more stable and comfortable ride compared to a traditional scooter. With multiple folding features, the Pure Advance Flex folds down into an ultra-compact package, perfect for storage in small urban spaces or maximum flexibility for multi-modal journeys.
- Mõõtmed ja pakend
- Folded dimensions: 57(H) x 30(W) x 62cm(L). Mass: 16.2kg. Power: 500W rear motor (710W peak power). Maximum range: 40km. Water resistance: IP65 rated.
- Sildid
- scooter, electric scooter, folding, transport, mobility
- Tootmistehnoloogia
- The Pure advance Flex is designed around a hydroformed, aluminium chassis. Design and material selection for every single component have been carefully considered to keep the scooter as lightweight as possible, while also providing reliable mechanisms and a solid ride quality. Patents have been filed for the intricate folding handlebar mechanism and the Pure Control steering system, which offers a stable and controlled riding experience.
- Disainiülesanne
- While there have been many challenges during the development of the Advance Flex, none come close to the challenge of mass manufacture. It is one thing to create a prototype and hand fettle it until it is working smoothly, but this is just the beginning. To transition to a production line that produces category leading products time and time again requires an incredible understanding of tolerances, manufacturing processes and ultimately a great deal of trial and error.
- Uurimistöö
- Like many products, the Pure Advance Flex was designed and developed in secret and so creativity was required to validate design decisions... To give an example, during the early development of the product, the design team were tasked to carry an empty cardboard box with them while travelling. The aim was to define the maximum space package that would fit on all forms of public transport. Over time and over many journeys, the box evolved in size and shape until it would fit anywhere and everywhere it was taken. The box was used to set the size requirements of the scooter.
- Inspiratsioon
- The electric scooter offers riders incredible benefits: faster, cheaper, greener travel; but the design has remained untouched for years, with most manufacturers adding a battery and a motor to a scooter which is based on a child’s design. Pure Electric recognised the benefits of the category, but interrogated the design from the ground up to ensure it can better deliver on what an urban rider needs: safety, performance, flexibility.
- Projekti kestus
- The Pure Advance Flex was designed in Bristol in the United Kingdom, and is manufactured in China. The idea was first conceived 6 months into the development of its slightly less flexible counterpart, the Pure Advance. Including this early work on the Pure Advance, the Advance Flex has taken just over 2 and a half years to develop, manufacture and distribute across Europe.
- Tööprotsess
- A smooth and controlled folding experience was the driving force behind most decisions during the development of the Advance Flex. Careful consideration has been made to ensure the scooter supports itself at every stage of the folding process. There is no need to support the weight of the product while bending over and the user can efficiently fold or unfold the scooter using clean and intuitive touch points.
- Meeskonnaliikmed
- David Leonard
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