Disainilahendus Siviano Itaalia Vein, autor Valerii Sumilov

Disainilahendus Siviano Itaalia Vein, mille autor on Valerii Sumilov, on kõrgelt hinnatud 2023 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

PronksPakend· 2023

Siviano Itaalia Vein

disainer: Valerii Sumilov

Klient: Shumi Love Design

Auhind Pronksauhind A' Design Award kategoorias Pakend

15,956

Kinnitatud auhinna võitja

Kinnita auhinna staatus disainile #151378

Külasta lehte Vaata A' Design Award lehel Pressiteade Auhinna märgis

Värvid

Disain

Teosest Siviano Itaalia Vein

See teos on inspireeritud Itaaliast ja kõigest Itaaliast: selle maskeraadiballidest, saladustest, salaühingutest, klannidest ja rikkalikust kultuurist. Disain püüdis peegeldada müstikat, salapära ja pühasid soove. Seda veini ostes ostab tarbija sissepääsupileti privilegeeritud ühiskonda, salatellimusse, kuhu pääsevad vaid üksikud valitud. Silt on valmistatud originaalse keeruka kujuga. Aktsent on nihutatud paremale, et oma asümmeetriaga rohkem tähelepanu tõmmata. See annab kogu disainikontseptsioonile rohkem esteetikat ja müstilisust.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Siviano Itaalia Vein on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Siviano Itaalia Vein peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Siviano Itaalia Vein rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The overriding task for the agency in this project was the creation of an integral image that would reflect the light and elegant feel of the product, and identify the drink’s region of origin.

The unique Italian spirit is contained within every drop of this wine, and that’s exactly what was required to embody in the packaging design.
Mõõtmed ja pakend: Label: 86 mm X 145 mm. Paper: Vergé White
Sildid: italian, wine, siviano
Tootmistehnoloogia: Brand concept development, trade mark design, package design. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer. Paper: Velmart White. Post-print: gold stamping, embossing, tactile varnish
Disainiülesanne: The production process for the label involves additional printing and post-printing techniques that emphasize certain elements and make the overall composition more expressive. The use of advanced post-printing processes was thoughtfully planned out for the label. Their combination and use won't go unappreciated by the consumer, and on the shelf, the product will draw the attention of the most sophisticated connoisseurs of classic Italian wines.
Uurimistöö: We did market research on the competitive shelf. As a result of the research it became clear to us that Italian wines are not only about style, breed and brevity. But also mood, atmosphere, a special "feeling" - feeling and passion. That is what we tried to reflect in the design.
Inspiratsioon: The solution presented confirms in general lines the traditions of Italian wine packaging, while also carrying certain details that lend the composition a modern and fresh feel. First thing to note is the strict and minimalistic central piece, which serves as a kind of foundation for the more expressive elements located in the upper part of the label respectively.
Projekti kestus: The project started in november 2022 in Italy. The product is intended for the European and U.S. markets.
Tööprotsess: The label has a unique form: artistic die-cutting of complex shape is performed. Part of the label is shaped. At the same time, the other part of the label is cut through. A powerful center of attraction is formed. This serves to draw attention to the manufacturer's brand and increases the status of the product.
Patendid: Copyright for all texts, images, designs, logo, website design www.shumilovedesign.eu belong to the company SC "SHLD GRUP" SRL.
All rights reserved.
© SHUMI LOVE DESIGN™, 2023
© VALERII SUMILOV, 2023
© SHLD GRUP SRL, 2023
Meeskonnaliikmed: Creative & Design Director: Valerii Sumilov, Designer: Valerii Sumilov and Visualizer: Maxim Kulikov
Piltide autorid: Image #1 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #2 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #3 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #4 : Creator Valerii Sumilov / Visualizer Maxim Kulikov
Image #5 : Creator Valerii Sumilov / Visualizer Maxim Kulikov