Disainilahendus The Magic Ship Of The Orient Multimeedia videod, autor Liang Wu

Disainilahendus The Magic Ship Of The Orient Multimeedia videod, mille autor on Liang Wu, on kõrgelt hinnatud 2024 auhinna Rauaauhind A' Design Award võitja konkursi kategoorias Etenduskunstide, lava, stiili ja dekoratsioonide disain.

RaudEtenduskunstid· 2024

The Magic Ship Of The Orient Multimeedia videod

disainer: Liang Wu

Klient: College of Fashion and Design,Donghua University

Auhind Rauaauhind A' Design Award kategoorias Etenduskunstid

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Värvid

Disain

Teosest The Magic Ship Of The Orient Multimeedia videod

Teos loob idamaise kultuuri elementidega lavastuse, ühendades Hiina voldiklehvikud, pipa pilli ja mootorid tohutuks kosmoselaevaks. Video kasutab 3D-animatsiooni, AIGC-d ja paljaale silmale nähtavat 3D-tehnoloogiat, et võimaldada publikul kogeda ajarännet, kujutades maastikke, fööniksit, Hiina aedu, Shikumeni hooneid ja Shanghaid. Moeshow taustal kasutas disainer AI genereeritud hiiglaslikke animatsioone, mis kajastasid enam kui 60 modelli, peegeldades rõivaste disainielemente. Teos ühendab virtuaalseid ja reaalseid elemente, et täiendada moeshowd.

Tunnustus

Auhinnast Rauaauhind A' Design Award

The Magic Ship Of The Orient Multimeedia videod on Rauaauhinna A' Design Award võitja, prestiižikas tunnustus, mis antakse headele disainidele, mis vastavad professionaalsetele ja tööstuslikele nõuetele, mida oodatakse hästi disainitud töödelt. Raudvõitjad näitavad oma loojate suurt oskust, kõrget spetsialiseerumist, asjatundlikku mõistmist ja loomingulist võimekust. The Magic Ship Of The Orient Multimeedia videod peaks olema kõrgelt hinnatud, imetletud ja armastatud looming, mis on praktiline ja uuenduslik. See Rauaauhinna A' Design Award võidudisain ühendab tööstuse parimaid tavasid ning tal on pädevad tehnilised omadused, mis on seotud oskusteabe ja andega. The Magic Ship Of The Orient Multimeedia videod on austatud oma põhjalikkuse eest ning on loodud pakkuma elukvaliteedi parandusi, mis aitavad teha maailma paremaks paigaks.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The work is from a 30 minute grand fashion show held during the 2023 World Design Capital Conference. The video on stage depicts a large ship that integrates elements of Eastern traditional culture, immersing the audience in a magical space. The design team used 3D animation, naked eye 3D, and AIGC technology to present the video on an 80 meter wide U-shaped screen and a top array screen, dynamically presenting the inspiration elements of fashion designers and performing simultaneously with over 60 pieces of clothing, boldly reconstructing the stage scene.
Mõõtmed ja pakend: A massive U-shaped screen (8000cmx700cm)
A top array screen (1150cmx1150cm)
Naked-eye 3D technology
Sildid: Fashion show, Stage multimedia, AIGC, Digital art
Tootmistehnoloogia: Three-Dimensional Animation and AIGC
Disainiülesanne: The primary difficulty of this project lies in the coordination among diverse professions and the manageability of AIGC.
Uurimistöö: This project is a multimedia fashion show that will be one of the main performances during the 2023 World Design Capital Conference. It is the result of collaborative research and creation by teachers and students from various design majors at universities, including visual communication design, digital media art, fashion design, performance, artificial intelligence, music, and dance. The purpose of this work is to reinterpret local culture and showcase the achievements of young designers to the world through integrated performances. The video primarily uses technologies such as Three Dimensional Animation, AIGC, and Naked-eye 3D.

This work expresses the imagination of "Eastern fashion" to the world through the reconstruction and interpretation of traditional elements. It emphasizes the balance between inheritance and innovation in digital scenarios. The runway uses a large number of digital art expression methods, integrating digital clothing with natural elements and Eastern cultural elements, and walking through a 270-degree immersive circular giant screen. Being immersed in it is like entering the gate of the fashion metaverse, presenting a style of virtual and real fusion and future retro. The performance reflects the cross-disciplinary and interdisciplinary creative state of young designers in Shanghai. This event has helped release over 60 sets of cutting-edge designer works, received coverage from over a dozen media outlets, and conducted global live broadcasts, gaining widespread social attention. We have made positive contributions to promoting emerging fashion forces to a larger stage and attracting industry and market attention.
Inspiratsioon: The stage featured a colossal spacecraft named The Magic Ship of The Orient, which was made up of Chinese fans, Pipa, and engines. The dynamic landscape painting, phoenix, Chinese gardens, Shikumen, and contemporary Shanghai were depicted in a surreal space. The stage background of the fashion show created an astonishing immersive experience, while the giant animations generated by AIGC synchronously echo more than 60 sets of real models.
Projekti kestus: The creativity and production of this project started in Shanghai in July 2023, and after completion, it was performed at the main venue of the World Design Capital Conference in Shanghai in September 2023.
Tööprotsess: This multimedia fashion show is performed every autumn in Shanghai, and this is the version of the 2023 World Design Capital Conference. By being invited to watch live, the experience will be very stunning, but it can also be watched online through global live streaming.
Patendid: none
Meeskonnaliikmed: Director/Art Director:Wu Liang
Fashion Planning:Luo Jingjie
Executive Director:Yuan Qinying
Editing:Gao Xiangneng
AIGC:Meng Shengyu
AIGC:Fu Jie
3D Modeling:Zhang Xiaohan
3D Modeling:Qian Long
3D Modeling:Huang Yaxuan
3D Modeling:Xu Xinni
Piltide autorid: none