Disainilahendus Global Keepsake Tootepakend, autor Wei Bai, Xianjun Chen and Rubo Chen

Disainilahendus Global Keepsake Tootepakend, mille autor on Wei Bai, Xianjun Chen and Rubo Chen, on kõrgelt hinnatud 2026 auhinna Pronksauhind A' Design Award võitja konkursi kategoorias Pakendidisain.

PronksPakend· 2026

Global Keepsake Tootepakend

disainer: Wei Bai, Xianjun Chen and Rubo Chen

Klient: Shenzhen Hello Tech Energy Co.,Ltd

Auhind Pronksauhind A' Design Award kategoorias Pakend

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Värvid

Disain

Teosest Global Keepsake Tootepakend

Global Keepsake on pakendidisain, mis on loodud päikeseenergial töötavatele kaasaskantavatele elektrijaamadele. Algse pakendi struktuur, materjalid ja maksumus jäävad muutumatuks. Originaalillustratsioonid maailma vaatamisväärsustest lisavad kultuurilise narratiivi ja kollektsioneerimisväärtuse. Klappkaane saab ära rebida ja taaskasutada järjehoidjatena ning isetehtava albumina, nii et pakendit saab pärast lahtipakkimist alles hoida. Trükkimisel kasutatakse sojapõhist tinti ja standardseid ofsettrüki protsesse. Modulaarset illustratsioonisüsteemi saab laiendada kogu tooteseeriale, pikendades tavaliselt äravisatava pakendi eluiga.

Tunnustus

Auhinnast Pronksauhind A' Design Award

Global Keepsake Tootepakend on Pronksauhinna A' Design Award võitja, väga prestiižikas tunnustus, mis antakse silmapaistvatele disainidele, mida iseloomustavad loovus, leidlikkus ja teravmeelsus. Pronksvõitjad on küllaldaselt osavad ja tabavalt loovad teosed, mis kinnitavad oma disainerite laia kogemust, kujutlusvõimet ja leidlikkust. Global Keepsake Tootepakend peaks olema kõrgelt hinnatud, imetletud ja armastatud objekt, mis on märkimisväärselt professionaalne ja uuenduslik. See Pronksauhinna A' Design Award võidudisain ühendab parimaid tavasid kunstis, teaduses, disainis ja tehnoloogias ning on suurepärane oma detailidele pööratud tähelepanu poolest. Global Keepsake Tootepakend rahuldab suurepäraselt vajadusi, puudutab soove, võlub tundeid ja pakub huvi uudishimule.

Disaini taustal

Pressimaterjalid

Disaineri esitatud autorid, meeskonnaliikmed ja tehnilised andmed.

Unikaalsed omadused: The design rethinks packaging for solar powered portable power stations without changing structure, materials, or cost. Original illustrations of global landmarks add cultural narrative and collectible value, extending the package’s lifecycle. The flip top becomes interactive bookmarks and a DIY album, increasing engagement with no extra resources. Maintaining a minimalist brand language, the scalable system transforms disposable packaging into a sustainable, experience-driven brand touchpoint.
Mõõtmed ja pakend: Dimensions: Width 225mm x Depth 197.5mm x Height 129 mm
Material: 250g CCNB, E flute corrugated board (140gsm liner 100gsm medium), matte lamination
Ink: Soy based ink
Sildid: Cultural packaging, cultural packaging, brand touchpoint, original illustration, modular visual system, series design, collectible value, interactive experience, sustainable design, cross-market adaptability, mass-production feasibility
Tootmistehnoloogia: The design prioritizes mass production feasibility, using an original illustration system and modular visuals for scalable series expansion. Vector illustrations ensure stable quality across sizes and printing conditions. Soy-based inks and standard offset printing balance color accuracy and sustainability. Interactive features reuse the existing unboxing structure, enabling tear-off and modular use without added processes, achieving design innovation while maintaining production efficiency.
Disainiülesanne: The main challenge was creating lasting emotional value for functional packaging without adding resources or complexity. Internally, this meant introducing cultural narratives within the brand’s visual system without weakening recognition. Externally, it required balancing cross-market cultural differences and ensuring mass production feasibility. The tension between creativity and practicality was resolved through restrained visuals and guided user interactions.
Uurimistöö: Research Type: Design driven applied research.
Objective: Extend consumer electronics packaging value and emotional lifecycle without extra resources.
Method: Case analysis, user observation, scenario simulation, unboxing records, and internal reviews.
Participants: Users across markets and internal teams.
Results: Reusable structures and cultural narratives boost retention, making packaging a sustainable, long term brand touchpoint.
Inspiratsioon: This project reflects on the industry habit of discarding functional packaging after use. Without changing structure, materials, or cost, the design adds lasting value and emotional meaning, turning packaging into a sustainable brand touchpoint. Inspired by the universal recognition of global landmarks, original illustrations and reusable structures encourage long term retention, extending the packaging’s lifecycle through design.
Projekti kestus: The project officially launched in June 2025 in Shenzhen, China, and was completed in February 2026 in Shenzhen, China.
Tööprotsess: This design rethinks packaging after unboxing. Once its protective role is done, it transforms into bookmarks and modular keepsakes. Through unboxing, tearing, assembling, and keeping, users engage continuously. This encourages retention and use, extending the packaging life and strengthening brand memory.
Meeskonnaliikmed: Wei Bai, Xianjun Chen, Rubo Chen and Lvhan Chen