Ximena Ureta diseinatzailearen Diablo Black Ardo-etiketa lana 2021 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.
ZilarOntziketa· 2021
Diablo Black Ardo-etiketa
diseinatzailea: Ximena Ureta
Bezeroa: Concha y Toro
Zilarrezko Saria A' Design Award Irabazlea Ontziketa Kategorian
Egiaztatutako Sari Irabazlea
#119906 Sariaren Egoera EgiaztatuDiseinua
Diablo Black Ardo-etiketa Diseinuari Buruz
Diablo Black Maule eskualdeko ardo txiletar batentzat sortutako ardo-etiketa da. Etiketak Deabrua erakusten du figura zentral gisa, izaera ilun, misteriotsu eta sofistikatua adieraziz. Etiketa konikoa zazpi kolore berezirekin offset teknikaz inprimatzen da euskarri autoitsasgarrian, eta urrezko lamina matearekin, zigilaketarekin eta UV berniz satinatuarekin akabatzen da. Proba errepikatuak behar izan ziren koloreak urrezko lamina distiratsuaren gainean inprimatzeko, aurpegia beltzen, gorrien eta urrearen artean erretako itxura batekin ager zedin. Diseinuak ardoaren tradizioa marka-espiritu modernoarekin uztartzen du.
Aintzatespena
Zilarrezko Saria A' Design Award Sariari Buruz
Diablo Black Ardo-etiketa Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Diablo Black Ardo-etiketa erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Diablo Black Ardo-etiketa jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.
Diseinuaren Atzean
Prentsa-kita
Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.
- Propietate Bereziak
- Diablo Black is a wine that combines the tradition of the acclaimed terroir of Maule, southern Chile, with superior winemaking know-how. With grapes that have ripened to perfection, it has delicious notes of black fruits, and is generous, flavorful, dark and mysterious. Diablo is enriched by the earth and energized by its molten core.
- Neurriak eta Ontziratzea
- Conical label. Upper width: 10.60 mm. Lower width: 10 mm. Height: 12.20 mm
- Etiketak
- Diablo Black, Diablo Red, Concha y Toro, Ximena Ureta, wine packaging, label design,Chilean wine, packaging.
- Produkzio Teknologia
- Label: Offset printed in 7 special colors on Estate #8 - Self-adhesive, pantone Black, pantone 438U, pantone 1935U, pantone 877U, pantone 109U, pantone 433U, matt gold foil, stamp and UV Satin varnish.
- Diseinu Erronka
- The creative challenge for Diablo Black was to visually represent the Devil’s mysterious, intriguing, sophisticated, irreverent, dark and elegant personality: a personality that would produce a strong attraction to the extraordinary. To combine the tradition of the wine industry and the modernity of the brand's spirit. The challenge for a label like this is to design a packaging that could appeal several markets in the world.
- Ikerketa
- The difficulties in the technical delivery for this project were very demanding. Several tests were made to achieve, among many things, the printing of the colors on shiny gold foil, so that the Devil's face could be seen between blacks, reds and gold foil with a burnt appearance.
- Inspirazioa
- Diablo Black is a pact with the extraordinary, where the serious and traditional give way to the sophisticated and disruptive. It is an intriguing and attractive brand, in which the Devil is the protagonist who seeks out those who want to be tempted by a wine that reflects his dark and mysterious style. 6 months that make the difference, 6 weeks that define a style, 6 days that are the precise time for perfection. The winemaking process follows Diablo's characteristic style.
- Proiektuaren Iraupena
- The project started in March 2019 in Santiago, Chile. It was launched in March 2020.
- Eragiketa Fluxua
- The brand focuses on the most daring and demanding consumers, who value brands that set them apart as unique individuals. They select wines based not only on their quality or winemaking characteristics, but also on the values that the brand stands for. They care about their image and seek out brands that can contribute something to their personal style, with value proposals that go beyond the product itself, expanding to include a broader experience.
- Taldekideak
- Art direction and design: Ximena Ureta, Production: Juan Rojas, Printing: Acrus CCL Chile.
- Irudi Kredituak
- Image #1: Macarena Álvarez, Image #2: Macarena Álvarez, Image #3: Macarena Álvarez, Image #4: Macarena Álvarez, Image #5: Macarena Álvarez
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