Stora Enso China Packaging diseinatzailearen Gregory Donut Donut Ontziratzea

Stora Enso China Packaging diseinatzailearen Gregory Donut Donut Ontziratzea lana 2022 Brontzezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

BrontzeOntziketa· 2022

Gregory Donut Donut Ontziratzea

diseinatzailea: Stora Enso China Packaging

Bezeroa: Stora Enso China Packaging

Brontzezko Saria A' Design Award Irabazlea Ontziketa Kategorian

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Egiaztatutako Sari Irabazlea

#130936 Sariaren Egoera Egiaztatu

A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Gregory Donut Donut Ontziratzea Diseinuari Buruz

Gregory Donut donutak eramateko janari gisa saltzeko paperezko ontziratze-diseinua da. Ikusgai dagoen paper guztia janariarekin kontaktuan egoteko baimendutakoa da. Zorroa FBB paper erresistentzia handikoaz eginda dago, ur-oinarriko bernitz mateaz estalia tinta babesteko, eta soja-tinta janari-graduko erabiliz inprimatuta. Laurogeita hamar graduko biraketa-egiturak paketatzaileari kutxa azkar osatzea ahalbidetzen dio, ontziratzea laua bidali ahal izateko. Kutxa bakoitzak sei donut ditu, eta zorroaren bi heldulekurako tamainak sei edo hamabi piezetarako egokitzen dira. Grafismo urdin ilun batek, donut eta gari ilustrazioekin, marinel kulturara garamatza gogora.

Aintzatespena

Brontzezko Saria A' Design Award Sariari Buruz

Gregory Donut Donut Ontziratzea Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Gregory Donut Donut Ontziratzea oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Gregory Donut Donut Ontziratzea beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: Gregory donuts tenets are pays attention to all small details and bring healthy life to the modern people. Healthy low sugar, whole wheat bread base go with handmade elaboration, make everyone can enjoy healthy and exquisitely food conveniently. All the objectives about the graphic design, convenient structure design and 100% paper-base packaging materials recipe are to echo the brand idea.
Neurriak eta Ontziratzea: Outer box size: 200mm L x 154mm W x 85mm H
Forming size (6 in 1): 201mm L x 155mm W x 86mm H(without handle)
Forming size (12 in 1): 201mm L x 155mm W x 172mm H(without handle)
Well-suited Retail take-away Packaging
Etiketak: Donuts packaging, Sustainable packaging, Convenient packaging, Take-away food, Sailor culture
Produkzio Teknologia: All visible paper are food contact grade materials.
Sleeve are made by FBB paper with high tenacity, to meet the strength requirement, coated with water base high abrasion matt varnish to achieve the function of ink protection.
Printed by food grade soy ink.
Patent 90 degree rotational structure design achieved rapidly packing and flat delivery format.
Diseinu Erronka: Regarding the brand communication requirements, the biggest challenge is how to bring the healthy brand idea to buyers directly with a minimalist graphic design.
Regarding the structure and material recipe, the biggest challenge are to achieve the rapid packing process with good cost control and food grade requirements.
Ikerketa: In 1947, a captain by the name of Hanson Gregory drove his boat in a voyage. Because of the violently shake cause by the wave and wind, he found that he can not eat his bread when driving. To overcome this situation, he had an inspiration to cut a hole in the middle of his buns and string them in the banner beside the helm. That is where donuts comes from.
This design can completely reflect the brand tenet: detail oriented, healthy life and poetic sailor culture.
Inspirazioa: Design elements derived from Gregory captain experience. Navy blue, spary white coordinate Donuts and wheat illustration, against wheat brown, bring healthy and poetic sailor culture to the everyone. Rotational forming motion seem to be operating rudder, sail towards the distant horizon with ideal.
Proiektuaren Iraupena: The project started in January 2021 and launched in March 2021 in Dongguan, Guangdong Prov, China.
Eragiketa Fluxua: All the manufacturing processes are full automated and transported to bakery in flat format. The packer can rotate the inner part 90 degree to forming and finish the packing process rapidly and conveniently. Each box can contain 6 pieces of donuts. Depends on different buying demand, there are two different size of sleeve handles to choose from, which can meet 6 pcs or 12 pcs packaging form.
Patenteak: Structure utility model patent copyright belongs to Stora Enso China Packaging
Taldekideak: Innovation and Design Director: Dick To
Senior Design Manager: Jinglun Cui
Structure Manager: Qinwu Zhao
Graphic Manager: Hong Zheng
Graphic Designer: Yueying Chen
Structure Designer: Zhiping Li