Olga Takhtarova diseinatzailearen Una Luna Gozokien Ontziratzea

Olga Takhtarova diseinatzailearen Una Luna Gozokien Ontziratzea lana 2022 Burdinazko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

BurdinaOntziketa· 2022

Una Luna Gozokien Ontziratzea

diseinatzailea: Olga Takhtarova

Bezeroa: Sot B&d

Burdinazko Saria A' Design Award Irabazlea Ontziketa Kategorian

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Una Luna Gozokien Ontziratzea Diseinuari Buruz

Una Luna ekoizpen italiar txokolate ilunez estalitako fruta-gozokien serie premium baterako ontziratze-diseinua da. Bi kutxa sortu ziren, Cherry Garden eta Roses and Grapes izenekoak, Ukrainako poema ezagunetako lerroen omenez. Kutxa bakoitzak elementu bereizietatik osatutako collage-ilustrazio bat darama, eta serie bakoitzean erabilitako fruta konposizioan errepikatzen da. Atzeko plano beltzak eta letra-tipo minimalistek itxura moderno eta dotorea ematen diote. Kutxak offset teknologiaz inprimatzen dira, barniz matearekin eta xehetasun jakin batzuetan kobrezko foil erliebearekin.

Aintzatespena

Burdinazko Saria A' Design Award Sariari Buruz

Una Luna Gozokien Ontziratzea Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Una Luna Gozokien Ontziratzea oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Una Luna Gozokien Ontziratzea zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: The idea of packaging design arose from the name of the series. Each name of the fruit candy series echoes the widely known lines of prominent Ukrainian poets of the 19th-20th centuries. Cherry Garden - "A cherry orchard near the house..." - a poem by Taras Shevchenko. Ukrainian poet, thinker, public figure of the 19th century. Roses and Grapes. "Roses and grapes are beautiful and useful" - a poem by Maxim Rilski Ukrainian poet, public figure of the 20th century
Neurriak eta Ontziratzea: 1 boxes 370mm x 260mm x 15mm
2 boxes 370mm x 260mm x 15mm
Etiketak: Chocolate collection. Chocolate, Chocolate packaging, Fruit candies, Ukraine, Collage
Produkzio Teknologia: All packages were printed by offset technology, using matte varnish and embossing of individual elements with copper foil. Two packages were created for these two series. The packaging for chocolates had to be safe for the product and prevent it from spoiling, extend the shelf life and reduce the cost of production. In addition, its environmental friendliness became an integral requirement - the right packaging does not harm the environment.
Diseinu Erronka: One of the most important tasks in the development of the design was to create such a package that the consumer, looking at the product, wanted to buy it and at the same time the package should be associated with Ukraine, with its rich poetry, history and nature. Great attention was paid to the details from which the collage was created. In each composition, fruit, which is used to fill a given series of candies, is necessarily repeated. For example, grapes, pears, peaches, etc. Also, important attention was paid to the overall aesthetics of the package to evoke positive emotions in the end customer
Ikerketa: The designer used an unusual illustration - a collage, where each composition is assembled from individual elements. The composition of the collage repeats the name of each series. Collage illustration plays on the name of each series and conveys the lushness and beauty of Ukrainian nature and at the same time, black background and minimal lettering conveys modernity and elegance.
Inspirazioa: Una Luna is a premium candy that uses real Italian chocolate and natural ingredients. Roses and Grapes and Cherry Garden is a premium series of fruit candies in the finest Italian dark chocolate. Roses and Grapes - chocolate-covered peach and walnut, chocolate-covered pear and Grape Magic. Cherry Garden - chocolate-covered prunes with walnut, chocolate-covered apricots with walnut, and Cherry Magic.
Proiektuaren Iraupena: This project started in May 2021 and finished in 2021 August in Kyiv. Ukraine
Eragiketa Fluxua: The main challenge was to create a suitable illustration that would tell the story of the product and expose it from an unusual angle. It was also necessary to make sure that the consumer could easily find all the necessary information about the product, that it was readable and error-free. And the company logo should be visible at a glance