Jie Yang diseinatzailearen Alpine Sprout Te Berde Ontziratzea lana 2022 Brontzezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.
BrontzeOntziketa· 2022
Alpine Sprout Te Berde Ontziratzea
diseinatzailea: Jie Yang
Bezeroa: Decelent
Brontzezko Saria A' Design Award Irabazlea Ontziketa Kategorian
Egiaztatutako Sari Irabazlea
#140005 Sariaren Egoera EgiaztatuDiseinua
Alpine Sprout Te Berde Ontziratzea Diseinuari Buruz
Alpine Sprout Txinako Hubei probintziako Wufeng konderrian hazitako mendiko te berdearentzako ontziratze diseinua da. Tea mendi eta labar garaietan hazten da, eta hostoak biltzea zaila da. Mendi malkartsuen forma abstraktuak eta kaligrafia txinatarra kanpoko kaxan agertzen dira, hazkuntza-ingurune malkartsua eta te-biltzaileen lana islatzeko. Kaxaren alboan dagoen erliebe eta hondoratutako marrazkiak antzinako te-zaldi bidea gogorarazten du. Kanpoko kaxa kartoi degradagarriz osatuta dago, eta barruko tea paperezko poltsa degradagarri batean gordetzen da.
Aintzatespena
Brontzezko Saria A' Design Award Sariari Buruz
Alpine Sprout Te Berde Ontziratzea Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Alpine Sprout Te Berde Ontziratzea oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Alpine Sprout Te Berde Ontziratzea beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.
Diseinuaren Atzean
Prentsa-kita
Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.
- Propietate Bereziak
- This case is a new package of alpine green tea produced in Wufeng County, Yichang, Hubei Province. It belongs to a unique local variety. It is deeply loved by people because of its long history and unique flavor. It has beautiful scenery and steep terrain. This product grows on high mountains and cliffs, and it is very difficult to pick. In order to highlight its precious and the hardships of tea pickers, the design team abstracts the steep mountains and integrates them into the design of outer packaging.
- Neurriak eta Ontziratzea
- The outer package is 100 mm thick, 350 mm long and 350 mm wide.
- Etiketak
- Local specialties, green tea, gifts, ancient tea horse road, culture and fighting spirit
- Produkzio Teknologia
- Degradable environmental protection cardboard is used as the main packaging material for the outer packaging, and degradable environmental protection paper bag is used for the inner bag to eliminate excessive packaging and emphasize the harmonious coexistence between human beings and the environment.
- Diseinu Erronka
- 1. The biggest difficulty of this tea packaging is that the bronzing process is difficult to show color on the green base. The design team debugged it many times to solve the high saturation printing of color.
2.Finally, the problem is solved by repeated printing. - Ikerketa
- This design is a brand new case. The customer said that there are many varieties of tea in the world. As a local minority variety, this case is difficult to stand out from many similar products. Therefore, the design team decided to make some changes: highlight the growth environment of local tea, and express the scarcity and rarity of this tea based on the natural terrain of steep cliffs and the fact that it is difficult to harvest. Combined with the technique of Chinese calligraphy, it reflects the momentum of the working people not to admit defeat.
- Inspirazioa
- Taking the local mountains and Chinese calligraphy as the creative elements, the steep terrain and the precipitous tea mountain, combined with the vigorous and powerful calligraphy flying white technique, bring the feeling of Millennium heritage in one go; The concave convex shape on the side of the packing box is used to express the difficulty of the ancient tea horse road. It is a hymn of respect for life and people's hard work.
- Proiektuaren Iraupena
- The project will be started in September 2021 and completed in November 2021. Design completed in Shenzhen, proofing in Shenzhen, production in Hubei Province.
- Eragiketa Fluxua
- Designers try to use the proverb "man will conquer nature" to create a new brand influence of tea, which is the original intention of the packaging of this green tea. By studying the production environment and the living scenes of local people, combined with local cultural characteristics and legends and allusions, the designer adopts the minimalist visual fusion technology to move the hardships of tea production and trade into the same box.
- Taldekideak
- JieYang
Babestua
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