Yanhui Zhang diseinatzailearen Gui Ba Fang Baijiu Ontziratzea lana 2023 Brontzezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.
BrontzeOntziketa· 2023
Gui Ba Fang Baijiu Ontziratzea
diseinatzailea: Yanhui Zhang
Bezeroa: Wuhan Pufine Creative Technology Co., Ltd.
Brontzezko Saria A' Design Award Irabazlea Ontziketa Kategorian
Egiaztatutako Sari Irabazlea
#141115 Sariaren Egoera EgiaztatuDiseinua
Gui Ba Fang Baijiu Ontziratzea Diseinuari Buruz
Gui Ba Fang txinatar baijiu-aren ontziratze diseinua da. Diseinua Tang dinastiaren artean eta historian oinarritzen da. Gaia Tang enperadoreak hainbat lurraldetako gonbidatuak agurtzen zituela kontatzen duen istorioan inspiratuta dago. Kaligrafia tradizionala, zigilu-ebaketa eta Dunhuang-eko horma-irudi motiboak opari-kutxan eta botilan aplikatzen dira. Botila zeramikazko zortzikoak, alde guztietatik datorren ongietorria iradokitzen du. Kutxaren barruan, ilustrazio batek enperadorea gonbidatuak entretenitzen erakusten du. Kutxa eta botila gorde eta apaingarri gisa berrerabili daitezke.
Aintzatespena
Brontzezko Saria A' Design Award Sariari Buruz
Gui Ba Fang Baijiu Ontziratzea Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Gui Ba Fang Baijiu Ontziratzea oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Gui Ba Fang Baijiu Ontziratzea beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.
Diseinuaren Atzean
Prentsa-kita
Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.
- Propietate Bereziak
- In a theme of “Culture of The Great Tang Dynasty”, this Chinese Baijiu reflects a nice vision of harmonious development and national peace, expressing the artistic and cultural values of oriental aesthetics by applying a blend of the histories, art and culture of the prosperous Tang Dynasty with the product in the form of Chinese traditional calligraphy, seal cutting, painting and art crafts. It combines the history, culture and social scenes tightly with the product and also represents the wishes of the company to inherit and carry forward the virtues of traditional culture.
- Neurriak eta Ontziratzea
- Gift Box Size: L 280mm* W 155mm * H 110mm
Bottle Size: D 78mm * H 233mm - Etiketak
- High-end gift, oriental aesthetic, Chinese ceramic, Chinese Baijiu, Baijiu Design
- Produkzio Teknologia
- The color of emperor's costume represents the highest rank. Inside the box, the exquisite picture of Emperor entertaining guests tells a story in cultural and artistic way. The octagonal ceramic bottle implies welcoming guests from all ways. Its cultural connotation is improved as the calligraphy with a meaning of harmonious coexistence is employed. A theme of “eight phoenixes worship the sun” indicates positive and harmonious development.
- Diseinu Erronka
- One of the hardest part of the whole design comes in the early stage, a large amount of information needs to be sorted and screened and then following a work of integration and refinement of the creativity which related to its theme, for instance, the drawing of illustrations requires a fusion of historical stories and Dunhuang frescoes. Another is in the process of communication and implementation of how to represent the sense of product quality on its packaging material and technological process.
- Ikerketa
- Chinese Baijiu, in addition to its role in social occasion and emotional communication, it is also a key part of Chinese history and culture, this is why it is regarded as a consumer goods founded on the basis of history and culture. Nowadays, traditional culture is need a continuous protection and inheritance while the rest of liquors have begun to affect younger generation. It enriches the connotation and quality of the product, and also inherits cultural virtues and lifestyle when the traditional culture, history and art are merged in it.
- Inspirazioa
- Tang Dynasty, the most noticeable, prosperous and open dynasty in Chinese history. Inspired by the history of the Emperor of Tang Dynasty welcoming guests from all over the world, this product tights the culture of Baijiu closely with the history, cultural values, social scenes and emotional resonance in the form of Chinese traditional calligraphy, seal cutting and the Dunhuang frescoes to boost the connotation of the product and highlight its theme as well.
- Proiektuaren Iraupena
- The project started in Dec.,2021 in Wuhan and finished in June,2022 in Wuhan, and was launched in China in July,2022.
- Eragiketa Fluxua
- The history, culture and art of Tang Dynasty are blended together in this product to spark the customers to research and adore the history, traditional culture and art. It can be propagated and promoted in a more widespread way when combined with commemorative activities, tourism, art exhibitions and museums. Both of the outer box and bottle can be used as a handicraft or collection with less discard or waste.
- Taldekideak
- Creative Director: Zhang Yanhui
Designer: Zhang Xintong
Illustration:Wang shijie
Technical director: Zhou Xiaoli - Irudi Kredituak
- Zhang Yanhui
Zhang Xintong
Wang shijie
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