Shenzhen Scene Aesthetic Design Co., Ltd diseinatzailearen Bank Of Shanghai Flagship Store Txikizkako Merkataritza Barnealde

Shenzhen Scene Aesthetic Design Co., Ltd diseinatzailearen Bank Of Shanghai Flagship Store Txikizkako Merkataritza Barnealde lana 2023 Zilarrezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Barruko Espazioa eta Erakusketa Diseinua Lehiaketa Kategorian.

ZilarBarrualdea· 2023

Bank Of Shanghai Flagship Store Txikizkako Merkataritza Barnealde

diseinatzailea: Shenzhen Scene Aesthetic Design Co., Ltd

Bezeroa: Bank of Shanghai

Zilarrezko Saria A' Design Award Irabazlea Barrualdea Kategorian

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A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Bank Of Shanghai Flagship Store Txikizkako Merkataritza Barnealde Diseinuari Buruz

Bank of Shanghai Flagship Store txikizkako merkataritza barnealde bat da, Beijingeko Financial Street kaleko banku sukurtsal batentzat sortua. 560 metro koadroko espazioak funtzioetan oinarritutako diseinu modular bat erabiltzen du, zerbitzu erakusketa, aholkularitza, komunikazio eta transakzio eremuak lotzen dituena. Atondoko kupula karratu batek Huangpu ibaia gogorarazten du eta Shanghaiko Haipai kultura islatzen du. Kanpoko eremuak argitsuak eta irekiak dira, eta barruko gelek zura, larruzko tapizeria eta tonu ilunak erabiltzen dituzte. Zorutik sabairainoko beira lausotuak argi naturalaren distira gutxitzen du.

Aintzatespena

Zilarrezko Saria A' Design Award Sariari Buruz

Bank Of Shanghai Flagship Store Txikizkako Merkataritza Barnealde Zilarrezko Saria A' Design Award irabazlea da, goi-mailako, zoragarriak eta liluragarriak diren diseinuei ematen zaien ezohiko aitorpen prestijiotsua. Zilar-mailako irabazleak lan oso distiratsuak eta sormen biziko lanak dira, beren diseinatzaileen aditutasun, talentu eta zorroztasun nabarmenak erakusten dituztenak. Bank Of Shanghai Flagship Store Txikizkako Merkataritza Barnealde erakusleiho-lan zoragarria, nabarmenki profesionala eta sakonki berritzailea izatea espero da. Zilarrezko Saria A' Design Award irabazi duen diseinu hau asmakizun oso nabarmena eta miretsia da, onura ekartzen duena eta artearen, zientziaren, diseinuaren eta teknologiaren mugak zabaltzen dituena. Bank Of Shanghai Flagship Store Txikizkako Merkataritza Barnealde jende askok inbidia duen sorkuntza da, desirak pizten dituena, sentimendu positiboak ekartzen dituena eta harridura eta txunditzea pizten dituena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: This project is a flagship branch of Bank of Shanghai. With a modern minimalist design approach and a modular, function based layout, the branch achieves perfect integration of functionality, culture and user friendliness. Filled with ultramodern soft furnishings and equipment, it provides a comfortable environment for clients to receive financial service, consult and conduct business and have a comprehensive communication.
private talk or negotiation.
Neurriak eta Ontziratzea: 560㎡
Etiketak: modular, function-based layout, Haipai culture, flagship bank branch
Produkzio Teknologia: Built with modern construction materials, the bright, spacious outer functional areas give a natural and harmonious air and create a sense of security, allowing clients to do business without worry. The inside areas feature the wood and leather upholstery and a dark color scheme, which brings an air of seriousness and solemness and highlights fairness and rigor, helpful to win clients' trust.
The floor-to-ceiling windows are made of frosted glass to reduce the dazzle of natural light and eliminate the interference of external lights.
Diseinu Erronka: The major challenge for the design of this project is the trade-off between limited space and unlimited functionality. To this end, the design team creates a moving line that connects service demonstration, experience, communication and business transaction. With the subdivision and integration of multiple functional areas, the branch ensures full functionality and simplifies the process of doing business, offering clients efficient, convenient services in a comfortable environment.
Ikerketa: As a flagship bank branch located in Beijing's financial area, the project needs to attract more customer traffic amid fierce competition from other financial institutions. To achieve this goal, the design team, while ensuring full functionality, integrates Shanghai's Haipai culture into the architecture to improve clients’ communication and service experience, and thereby win their favor and trust, increase customer stickiness and convey the brand values.
Inspirazioa: As the flagship branch of a local bank in Shanghai, the project draws inspiration from the inclusive of city, avantgarde Haipai culture. Its ceiling is an aesthetic dome that symbolizes the Huangpu River. A harmonious combination of culture and architecture, this design creates a juxtaposed visual effect of history and modernity and induces associations with urban culture of Shanghai. Meanwhile, it conveys the brand values in a subtle manner, contributing to the establishment of corporate image.
Proiektuaren Iraupena: The project began its design in 2020 and was completed on Beijing's Financial Street in 2021.
Eragiketa Fluxua: The square dome at the lobby, which resembles the Huangpu River, symbolizes uprightness and rigor in traditional Chinese culture. Corresponding to the solemn atmosphere of the inner functional areas, the dome highlights the bank’s serious, meticulous attitude and brings a sense of security to clients. The embedded information display under the dome demonstrates banking services, simplifying the process of most-required services and offering greater convenience to customers.
Taldekideak: Wendong Zhou,
LEE YOUNGBIN,
Shuidong He,
Qilin Yang