Moneys Studio diseinatzailearen Absolut Lab Aldi baterako denda baten barne diseinua

Moneys Studio diseinatzailearen Absolut Lab Aldi baterako denda baten barne diseinua lana 2023 Brontzezko Saria A' Design Award sari ospetsuaren irabazle bikaina da Barruko Espazioa eta Erakusketa Diseinua Lehiaketa Kategorian.

BrontzeBarrualdea· 2023

Absolut Lab Aldi baterako denda baten barne diseinua

diseinatzailea: Moneys Studio

Bezeroa: Moneys Studio

Brontzezko Saria A' Design Award Irabazlea Barrualdea Kategorian

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Egiaztatutako Sari Irabazlea

#147287 Sariaren Egoera Egiaztatu

Webgunea Bisitatu A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Absolut Lab Aldi baterako denda baten barne diseinua Diseinuari Buruz

Absolut Lab Shanghain (Txina) kokatutako aldi baterako denda eta erakusketa-gune bat da. Barnealdea osagai modularrez sortu zen, espazioa desmuntatu, birziklatu eta berrerabiltzeko aukera ematen dutenak. Diseinuaren inspirazioa Mobius Zerrendatik hartu zen. Sarrerak korridore kurbatu bat du, polikarbonatozko xafla eta ispilu-material bidez eginda, zirkulazio-ibilbide jario bat osatuz. Sabai ispilatuak itotasun-sentsazioa murrizten du. Kraft paper birziklagarria, altzairu herdoilgaitza eta polikarbonatozko xaflak dira material nagusiak. Modulu guztiak aurrez fabrikatuta zeuden, eta lekuan bertako eraikuntza 60 orduan burutu zen.

Aintzatespena

Brontzezko Saria A' Design Award Sariari Buruz

Absolut Lab Aldi baterako denda baten barne diseinua Brontzezko Saria A' Design Award irabazlea da, sormenak, asmamenak eta zorroztasunak bereizten dituzten diseinu bikainei ematen zaien aitorpen oso prestijiotsua. Brontze-mailako irabazleak trebetasunez beteriko eta nabarmenki sortzaileak diren artefaktuak dira, beren diseinatzaileen esperientzia zabala, irudimena eta ekimena egiaztatzen dutenak. Absolut Lab Aldi baterako denda baten barne diseinua oso estimatua, miretsia eta maitea den objektua izatea espero da, nabarmenki profesionala eta berritzailea dena. Brontzezko Saria A' Design Award irabazi duen diseinu honek artearen, zientziaren, diseinuaren eta teknologiaren praktika onenak biltzen ditu eta xehetasunei ematen dien arretagatik bikaina da. Absolut Lab Aldi baterako denda baten barne diseinua beharrak bikain asetzen dituen, desirak ukitzen dituen, sentimenduak xarmatzen dituen eta jakin-mina erakartzen duen lana da.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: ABSOLUT's century-old brand culture was communicated in this space through a low-carbon and environment-friendly way. Formed by modular components, the space showed a sense of lightness and fluidity. The modular elements are reusable, which transcend time and echo the everlasting charm of the century-old brand. Besides, the modular design approach created a modern shopping experience, and produced a space featuring a distinctive style and a sense of free fusion just like the Mobius Strip.
Neurriak eta Ontziratzea: Low-carbon and eco-friendly design was highlighted in the project. Recyclable kraft paper, stainless steel, and polycarbonate sheets were chosen as the main materials. Papers rolls were used for a large area of walls, which avoided pollution brought by oil painting. Modules in the interior space were mainly made of stainless steel. The entrance featured a corridor made of curved polycarbonate sheets and mirrored materials. All the props could be recycled after the temporary space was dismantled.
Etiketak: Sustainable materials, Green, Recyclable kraft paper, Modular design, Classless space, Innovation, Diversity, Equality, Mobius Strip
Produkzio Teknologia: The entrance featured a corridor made of curved polycarbonate sheets and mirrored materials, which extended from the indoors to the public outdoor spaces. It formed a structure similar to the Mobius Strip, which broke the spatial boundary and created a curving circulation route. A mirrored ceiling was adopted in the interior, to erase the sense of narrowness in the space and showcase a new and diversified image of the brand. All modules were prefabricated, which were efficient and eco-friendly.
Diseinu Erronka: Creating a pop-up store that reflects the brand's features in a space less than 150 square meters through a low-carbon and environment-friendly way was a big challenge. Besides, the tight construction schedule made the task even challenging.

In response, the designers innovatively adopted modular components to construct the space. The modular approach maximized the protection of environment while satisfying functional needs. Finally, the construction of the store was completed in just 60 hours.
Ikerketa: This pop-up store was transformed from a narrow space, and was required to finish on-site construction in merely five days. At the beginning of the project, the designers envisioned a new space image that echoed with the surrounding neighborhood and community, and reconsidered the social boundary between people from the perspective of contemporary art and creative culture.
Inspirazioa: ABSOLUT LAB is a global program of Sweden vodka brand Absolut, and this project was the first experiential store of ABSOLUT LAB. Renovated from an existing site, this pop-up store showcased a free and artistic lifestyle through a modular system. Drawing design inspiration from the Mobius Strip, the space created a fluid shopping experience and conveyed the brand's spirit of striving for excellence to Chinese consumers.
Proiektuaren Iraupena: The project started in May 2019 and finished in July 2019 in Shanghai, China.
Eragiketa Fluxua: The image of Absolut's typical bottles was refreshed in the space through new materials and forms. The multiple curved surfaces expressed a sense of infinity of the iconic bottles. Stainless steel, which features a sense of technology, endowed the space with a unique temperament. The material was hollowed out, producing an integration of lightness and solidness and creating open views in the space. The formal design of details fully manifested the characteristics of the brand.
Taldekideak: Joyce Dong
Yue Qian
Wenhao Liu
Shijie Li
Ting-yu Chen
Irudi Kredituak: YKS