Jason Chan - Offesc Design diseinatzailearen Ings Larruazalerako Ontziratzea

Jason Chan - Offesc Design diseinatzailearen Ings Larruazalerako Ontziratzea lana 2024 Burdinazko Saria A' Design Award sari ospetsuaren irabazle bikaina da Ontziketa Diseinua Lehiaketa Kategorian.

BurdinaOntziketa· 2024

Ings Larruazalerako Ontziratzea

diseinatzailea: Jason Chan - Offesc Design

Bezeroa: Ings Yingshu Group

Burdinazko Saria A' Design Award Irabazlea Ontziketa Kategorian

10,937

Egiaztatutako Sari Irabazlea

#152173 Sariaren Egoera Egiaztatu

A' Design Award-en Ikusi Prentsa-oharra Sari-bereizgarria

Koloreak

Diseinua

Ings Larruazalerako Ontziratzea Diseinuari Buruz

Ings azalaren zaintzarako produktu sorta baterako sortutako ontziratze diseinua da. Diseinuak bala forma erabiltzen du azalaren geruza sakonenetara iristearen metafora gisa. Teknika arkitektonikoek marka honen teknologia profesionala adierazten duen aurkezpen multidimentsionala sortzen dute. Jatorrizko logotipoa sinplifikatu egin da, marka-elementu funtsezkoak produktu mota askotan zehar argi mantendu daitezen. Plastikorik gabeko mezularitza-kutxa kremailera-itxidurek itsasgarria ordezkatzen dute, FSC ziurtagiria duen erlauntza-paperak talken xurgapena eskaintzen du, eta soja-tintak degradazioa laguntzen du.

Aintzatespena

Burdinazko Saria A' Design Award Sariari Buruz

Ings Larruazalerako Ontziratzea Burdinazko Saria A' Design Award irabazlea da, ondo diseinatutako sorkuntzetatik espero diren eskakizun profesional eta industrialak betetzen dituzten diseinu onei ematen zaien aitorpen prestijiotsua. Burdin-mailako irabazleek beren sortzaileen trebetasun handia, espezializazio handia, adituen ulermena eta sormen-gaitasuna erakusten dituzte. Ings Larruazalerako Ontziratzea oso estimatua, miretsia eta maitea den sorkuntza izatea espero da, praktikoa eta berritzailea dena. Burdinazko Saria A' Design Award irabazi duen diseinu honek sektoreko praktika onenak integratzen ditu eta know-how-ari eta talentuari lotutako ezaugarri tekniko gaituak ditu. Ings Larruazalerako Ontziratzea zehaztasunagatik errespetatua den lana da, eta mundua leku hobea egiten laguntzen duten bizi-kalitatearen hobekuntzak eskaintzeko diseinatua dagoena.

Diseinuaren Atzean

Prentsa-kita

Diseinatzaileak emandako kredituak, taldekideak eta xehetasun teknikoak.

Propietate Bereziak: INGS is a leading domestic skincare brand that embraces the concepts of self-care, nature, authenticity, and technology. The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations.
Neurriak eta Ontziratzea: Ings Hyaluronic Acid Moisturizing and Repairing Lotion: 120ml, 48mm*48mm* 155mm, 55.99g
Ings Hyaluronic Acid Moisturizing and Repairing Mask: 28ml, 164mm*165mm 6.36g
Ings Hyaluronic Acid Hydro-Repairing Pre- Essense: 8ml, 30mm*30mm*108mm, 26.92g
Ings Hyaluronic Acid Moisturizing and Repairing Toner: 200ml, 54mm*54mm*178mm, 61.3g
Ings Hyaluronic Acid Intensive Sensitive Tolerance-Extreme Cream: 50g, 71mm* 71mm*56mm, 165.2g
Ings Hyaluronic Acid Pure Facial Cleanser: 120g, 60mm*32mm*172mm, 17.25g
Etiketak: Love Self, Nature, Real, Science, Technology
Produkzio Teknologia: In terms of materials, we have adopted plastic-free logistics boxes and eliminated the use of adhesive glues. Instead, we use zippered courier boxes. For shock absorption, we use FSC-certified honeycomb paper. The product packaging employs soy ink, which aids in degradation.
Diseinu Erronka: With a large number of SKUs, it's important to address the issue of varied and chaotic color styles. While designing the products, it is crucial to adhere to the parameters set by national skincare standards and make efforts to utilize environmentally friendly materials that comply with those standards. This ensures that we uphold our commitment to prioritizing sustainable development to the fullest extent possible.
Ikerketa: After studying other skincare brands in the same category, we discovered that many of them tend to focus more on visual appeal and market trends. However, our emphasis lies in presenting the essence of professional technology. Drawing inspiration from our core technology, we have visually highlighted the research and development of our brand's maximum core value. The bullet-shaped design symbolizes direct penetration to the skin's depths, conveying a pictorial metaphor.
Inspirazioa: The team approached the design from a perspective of professional technology, incorporating the metaphor of a bullet directly reaching the skin's depths. By combining architectural techniques, they created a multidimensional presentation that effectively expresses the professionalism of the brand's exclusive new technologies. The original logo was overly complex and had limited communicative power.
Proiektuaren Iraupena: The project started in June 2021 in Shanghai and finished in December 2022 in Shanghai.
Eragiketa Fluxua: The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations. In the initial stage, the brand's key elements were extracted and simplified, creating a visually appealing presentation that precisely aligns with the brand's core technology.
Irudi Kredituak: Photographer Ings, shanghai, 2022