Fairy Tale Travel Manuel scolaire par Kiwook Kim

Le design Fairy Tale Travel Manuel scolaire par Kiwook Kim est un lauréat très estimé du prestigieux 2025 A' Design Award d'Argent dans la catégorie Éducation.

ArgentÉducation· 2025

Fairy Tale Travel Manuel scolaire

par Kiwook Kim

Client : MiraeN

Lauréat du A' Design Award d'Argent dans la catégorie Éducation

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Couleurs

Le Design

À propos de Fairy Tale Travel Manuel scolaire

Fairy Tale Travel est une collection de manuels scolaires conçue pour les élèves de l'école primaire en Corée. Les ouvrages s'appuient sur un concept de conte de fées afin de donner une cohérence à l'ensemble de la collection et de rendre l'apprentissage agréable. Des personnages-guides apparaissent dans chaque manuel et accompagnent les élèves tout au long des leçons. Des couleurs chaleureuses, des illustrations dessinées à la main, une typographie douce et des formes arrondies créent un aspect convivial. Chaque niveau et chaque semestre possède une couleur dominante différente, ce qui permet de retrouver facilement les supports. Les couvertures font appel à une impression holographique, tandis qu'un film et une encre antimicrobiens sont appliqués pour une utilisation plus sûre.

La Reconnaissance

À propos du A' Design Award d'Argent

Fairy Tale Travel Manuel scolaire est lauréat de l'A' Design Award d'Argent, une reconnaissance énormément prestigieuse décernée à des designs haut de gamme, superbes et impressionnants. Les lauréats Argent sont des œuvres tout à fait brillantes et extrêmement créatives qui illustrent l'expertise, le talent et la perspicacité remarquables de leurs concepteurs. Fairy Tale Travel Manuel scolaire est censé être une œuvre merveilleuse, une vitrine de savoir-faire, remarquablement professionnelle et profondément innovante. Ce design lauréat de l'A' Design Award d'Argent est une invention très notable et admirée, qui sert l'art, la science, le design et la technologie et en repousse les limites. Fairy Tale Travel Manuel scolaire est une création très enviée qui éveille les désirs, apporte des sentiments positifs et suscite émerveillement et étonnement.

Les coulisses du design

Dossier de presse

Crédits, membres de l'équipe et détails techniques fournis par le designer.

Propriétés Uniques: This project is designed for elementary school students in Korea.
Storytelling is developed with the concept of a "fairy tale book" to give consistency to the entire textbook and to help children feel the fun of learning.
In each textbook, character friends guide the textbook learning journey and act as guides to induce interest.
It is designed to be friendly to children by using warm colored hand drawings, typography, and curved shapes.
Dimensions & Emballage: Product dimension: width 220 x height 220 mm
Package: This is a activity pocket (including the back surface of textbooks) - The activity pocket included in the textbook.
This activity pocket uses various activities to easily organize various activities, maintain various activities.
Technologie de Production: It is composed of convenience and usability as the top priority for elementary school learners.
By applying different main colors for each grade and semester, you can quickly and easily find learning materials.
In addition, holographic gourd was used on the cover to visually express the imaginary space of fairy tale travel, and antiviral rotation printing technology was applied to make it safer for children to use textbooks using antimicrobial film coatings and antimicrobial ink.
Défi de Conception: Unlike existing textbooks, the initial planning was important to conduct consistent storytelling. The feasibility was ambiguous at the time of the initial planning due to an attempt of design style that was not tried in existing textbooks, but we were able to set the desired direction through a lot of communication with the editor so that the contents of the textbook could be expressed well like a fairy tale.
Recherche: The design concept of elementary school textbooks is based on fairy tale books, and it captures children's curiosity and imagination by making ordinary daily life feel like a place for adventure and exploration.
Cute and friendly characters appear in each elementary school textbook to guide children into the world of fairy tales so that they can be interested in learning.
Because of this, the textbook will be a space where children create their own stories beyond just learning tools.
Inspiration: Most of the existing textbooks are organized without a consistent story throughout the textbook.
It is a project that started with the idea of 'If there is a textbook such as a fairy tale book, wouldn't it be easier and more enjoyable for children to learn?'
Also, I wanted to make a textbook that learners want to have, just like choosing and purchasing a fairy tale book with a pretty drawing style at a bookstore.
Durée du Projet: The elementary textbook design project will begin in March 2023 and end in March 2024, complete the review and start selling in 2025.
Flux Opérationnel: The design was created with a focus on connection, softness, and fluidity, ensuring both visual comfort and enjoyment during learning. Each textbook incorporates imaginative worlds to stimulate visual interest, while the cloud-inspired title typography conveys a soft and dreamy atmosphere. Through a design that sparks imagination, students are guided beyond reality into the world of elementary school textbooks. This approach helps them perceive textbooks as an adventure, fostering greater engagement and enthusiasm for learning.
Membres de l'Équipe: Creative Director: Hyunji Son
Project Manager: Kiwook Kim
Designer: Dan-bi Kim / Gil-sung Jung / Meong-hee lee
Illustrator: Somdoo / Bokyeong Kang / Sooa Lee