Secret Tarts Cannabis Infused Pillen troch GarryVeda Design Bureau

Secret Tarts Cannabis Infused Pillen troch GarryVeda Design Bureau is in heech wurdearre winner fan de tige prestizjeuze 2020 A' Design Award yn Goud yn de kompetysje-kategory Ferpakkingsûntwerp.

GoudFerpakking· 2020

Secret Tarts Cannabis Infused Pillen

troch GarryVeda Design Bureau

Klant: Green Revolution

A' Design Award yn Goud Winner yn de kategory Ferpakking

53,026

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #101279

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Secret Tarts Cannabis Infused Pillen

De ferpakking fan Secret Tarps wurdt makke yn 'e saneamde modernisearre retro / vintage styl mei in gefoel fan notysjes fan âlde skoallen, sadat in anty-anty fan master-apteker de klant hâldt fan in earste eachopslach en letter, wylst de detaillearre observaasje fan haadûntwerp-eleminten kodearre yn in holistyske struktuer dy't it wichtichste marketingpunt oerdraacht: dit produkt is ûntwikkele troch in apteker-profesjonele bedriuw en befettet mei de hân makke apotheker geheime resept fan binnen.

De Erkenning

Oer de A' Design Award yn Goud

Secret Tarts Cannabis Infused Pillen is in winner fan de A' Design Award yn Goud, in ekstreem prestisjeuze erkenning foar earste-klas, prachtige en treflike ûntwerpen. Goudwinners binne tige ynnovative, fisionêre en glamoureus ferbjusterjende skeppings dy't it sjeny, de wiisheid en de feardigens fan har ûntwerpers wjerspegelje. Fan Secret Tarts Cannabis Infused Pillen wurdt ferwachte dat it in tige priizge, trendsettende en monumintale útfining is dy't unferlykbere wearde leveret. Dit winnende ûntwerp fan de A' Design Award yn Goud is in spektakulêr, respektearre projekt dat grutte foardielen bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Secret Tarts Cannabis Infused Pillen makket yntinse gefoelens fan begearte, stekt passy oan, stimulearret kreativiteit en fassinearret ús.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: Secret Tarts design was developed as part of the new cannabis-infused products range for GreenRevolution Co. USA.

This product is the aluminum can packed in the carton box with hangtag and contained cannabis-infused chewing pills for medication and relaxation purposes.

The design solution was achieved by layout visual structure hierarchy for the texts and illustrative elements to be linked flawlessly together and transfer the main marketing point: these pills are developed by a pharmacist craft-professional company and contain a really hand-made recipe inside.
Ofmjittingen & Ferpakking: Round sticker is 65 mm in diameter and the carton box is 123 mm height (including 50 mm of hanging tag) x 72 mm width
Labels: cannabis, can, box, pills, medication, relax, US
Produksjetechnology: Packaging design here consists of two separate pieces: a round label being stuck to aluminum can and the carton box layout.
For all the tasks, Adobe software was used for compiling raster and vector elements together for correct layouts printing on coated and non-coated materials using CMYK + 2 PANTONE color set and appropriate US color profiles.
Untwerpútdaging: Cannabis-infused products market is young but quite competitive in the US so the main challenge was to create a really outstanding packaging to jump out of competitors massive.
Undersyk: This design was developed according to team-framework named "AntHill" when all 5 team members were working at the same time over each layout and image on parallel threads. After sequential iterations and detailed client feedback, the most successful version among 20 initially developed was chosen and polished for all the frame-holder PDPs being holistic and understandable from the first glance.
Ynspiraasje: The design was inspired by old-school packaging retro-imaginary and vintage solutions produced for decorative and architectural tasks by previous generations of artists in Western Europe. All the layout key-elements, engraved fruits images and fonts selection were consolidated into the holistic structure being a retro-styled but easily recognizable as a modern product at the same time.
Projektdoer: The project was started in July 2019 and consisted of several parts with over 2 months overall duration as there were also a lot of additional SKUs developed on further stages.
Operaasjestreamferrin: The carton box could be easily opened from the upper flap using a special cut window. There is the aluminum can inside and it could be opened by rotating the lid. Pills are colored and have appropriate fruit taste. All the instructions, dosage, etc. are clearly presented on all packaging pieces and flaps.
Patinten: Image #1 contains stocks: Illustrator Lubov Chipurko, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 1328741300 / Illustrator Morphart Creation, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 218939749

Optional Image #1 contains stocks: Illustrator Epine, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 417029866 / Illustrator MoreVector, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 615192938 / Illustrator Morphart Creation, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 218939749 / Illustrator Helena-art, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID408745348

Optional Image #2 contains stocks: Illustrator ArtColibris, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 192464291 / Illustrator NataLima, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 790059625 / Illustrator Morphart Creation, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 218939749

Optional Image #3 contains stocks: Illustrator Val_Iva, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 579872116 / Illustrator Slonomysh, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 712908319

Optional Image #4 contains stocks: Illustrator Val_Iva, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 579872116 / Illustrator Slonomysh, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 712908319
Teamleden: GarryVeda design Bureau (c)