Spiderweb Key Visual troch Mateus Morgan de Aguiar

Spiderweb Key Visual troch Mateus Morgan de Aguiar is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Goud yn de kompetysje-kategory Kompjûtergrafyk, 3D-modellearring, Teksturearring en Rendering Ûntwerp.

GoudKompjûtergrafyk· 2021

Spiderweb Key Visual

troch Mateus Morgan de Aguiar

Klant: Morgan Studio

A' Design Award yn Goud Winner yn de kategory Kompjûtergrafyk

75,334

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #115823

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Spiderweb Key Visual

It haadgedachte wie om wat te meitsjen dat alle oandacht foar it produkt bringt, minder eleminten mooglik te brûken en tagelyk wat ferbining te meitsjen mei it doelpublyk. It web elemint ferwiist ek nei de grip fan 'e skuon en syn wylde natuer, en bringt in personifikaasje oan it produkt. De stimming stjoert ek technology oer, oanwêzich op 'e skuon-essensje en in knypeach fan in mystike taal dy't komt mei it spinnewebelemint dat ek de grip fan' e skuon foarstelt.

De Erkenning

Oer de A' Design Award yn Goud

Spiderweb Key Visual is in winner fan de A' Design Award yn Goud, in ekstreem prestisjeuze erkenning foar earste-klas, prachtige en treflike ûntwerpen. Goudwinners binne tige ynnovative, fisionêre en glamoureus ferbjusterjende skeppings dy't it sjeny, de wiisheid en de feardigens fan har ûntwerpers wjerspegelje. Fan Spiderweb Key Visual wurdt ferwachte dat it in tige priizge, trendsettende en monumintale útfining is dy't unferlykbere wearde leveret. Dit winnende ûntwerp fan de A' Design Award yn Goud is in spektakulêr, respektearre projekt dat grutte foardielen bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Spiderweb Key Visual makket yntinse gefoelens fan begearte, stekt passy oan, stimulearret kreativiteit en fassinearret ús.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: The idea is to bring the product a personification of wildness, connecting the shoe direct to the customers life style. The mood also transmits technology, present on the shoe essence and a pinch of a mystical language that comes with the spider web element that also represents the shoesole grip. Everything made in 3D without scans.
Ofmjittingen & Ferpakking: Width 5000px x Height 3488px 300dpi
Labels: 3d boot, 3d shoe, shoe render, boot render, 3d product, 3d render, shoe modelling, product visualization
Produksjetechnology: The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
Untwerpútdaging: The hardest part was about the concept and thinking about something something never seen before on a so enormous market. Another complicated part was getting some real nice balance between something beautiful and real at same time.
Undersyk: The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Ynspiraasje: The inspiration of the mood and elements comes from the nature, connecting the image directly with the customers life style. To show the grip of the shoe, the spiderweb, that is a wild element also was used.
Projektdoer: I started doing the piece on setember 21 and it took about 1 month, ending on October 21.
Operaasjestreamferrin: The key visual was used on online and offline media such product folder, box, and video. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
Teamleden: Mateus Morgan
Caique Fernando