Imagine Center Fisuele Identiteit troch Satie Eljack

Imagine Center Fisuele Identiteit troch Satie Eljack is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Sulver yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.

SulverGrafysk· 2021

Imagine Center Fisuele Identiteit

troch Satie Eljack

Klant: Satie

A' Design Award yn Sulver Winner yn de kategory Grafysk

49,943

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #123218

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Imagine Center Fisuele Identiteit

It doel wie om foarmen, kleuren en ûntwerptechnyk te brûken ynspireare troch yogaposysjes. Elegant ûntwerp fan it ynterieur en it sintrum, en biedt besikers in rêstige ûnderfining om har enerzjy te fernijen. Dêrom folge it logo-ûntwerp, online media, grafyske eleminten en ferpakking de gouden ferhâlding om in perfekte fisuele identiteit te hawwen lykas ferwachte om de besikers fan it sintrum te helpen in geweldige ûnderfining fan kommunikaasje te hawwen troch keunst en ûntwerp fan it sintrum. De ûntwerper ferbylde de ûnderfining fan meditaasje en yoga it ûntwerp.

De Erkenning

Oer de A' Design Award yn Sulver

Imagine Center Fisuele Identiteit is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Imagine Center Fisuele Identiteit wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Imagine Center Fisuele Identiteit is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: The design is a visual identity and branding for a yoga and meditation center -"imagine Center"- where visuals and design play a main role to achieve the meditation and yoga center goals, therefore the golden ratio was used to abstract the ancient yoga pose "Sukhasana" reaching a balanced visual look that fits the character of the center. The logo was represented by the body shape and soul.
Ofmjittingen & Ferpakking: The product's design used vector graphics editor. As a vector graphic, it can be scaled up and down without any loss to the quality of the image. The branding final design was submitted in both RGB and CMYK color variants for printing and social media marketing. The logo could be used separately by the Client to identify themselves by engraving it on different materials.
Labels: Identity, Branding, Theme, Packaging, Logo, Meditation, Wellness, Spa, Yoga, Mental health
Produksjetechnology: The shape of the human body in the "Sukhasana" yoga pose was an inspiration to use the golden ration creating a visual representation for the brand's idea, and it was implemented using vectors to reach the highest quality of print. simplicity is the most complicated form of beauty therefore the design took a very simple path yet very detailed and elegant.
Untwerpútdaging: Saudi Arabia has a wide range of diversity in cultures as well as varying history of arts in many different regions of this large country. The main challenge in the creative process was to come up with the theme and patterns in that connect and unify these regions in attempt to represent the Saudi Arabian multiple cultures.
Undersyk: Meditation science in the kingdom of Saudi Arabia, is one of growing practices in society. Due to the response- to the field of relaxation- professional meditation centers are having more of attention from business investors and a shed of light by the known health care organizations. The design presents meditation using colors inspired from nature such as: Sun, Wood, Stone, sky, and greenery. And the graphic element on the design was inspired from the physical meditation and yoga poses.
Ynspiraasje: The brand profile and design was inspired by a main pose in yoga and meditation practices called "Sukhasana" where the physical shape of the body was used in the sketching of the logo and the soul is being represented with a shape and a color taking the center of the design as the soul is the center of the body. And as a designer and an artist meditation and yoga have been a big part of my creative thinking process, so when it came down to designing a profile for a yoga and meditation center, it gave a strong enough motive to practice my proficient into coming up with the identity.
Projektdoer: The project started in October 2020 and was successfully completed in January 2021 in Saudi Arabia, Riyadh.
Operaasjestreamferrin: The visual identity of the brand includes designs for the interior look of the center, packaging, signs, advertisements, and online media.