Gean nei de ynhâld
Evershine Produktferpakking troch Wanling Yan

Evershine Produktferpakking troch Wanling Yan is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.


BrûnsFerpakking· 2021

Evershine Produktferpakking

troch Wanling Yan

A' Design Award yn Brûns Winner yn de kategory Ferpakking

9,723

Kleuren

It Untwerp

Oer Evershine Produktferpakking

Evershine is ferpakking ûntworpen foar in wasgoedgeurbeaker dy't by de was brûkt wurdt. De flesse hat de foarm fan in kledingstik, ferwizend nei de soarch dy't jûn wurdt oan famyljeklean. It wite oerflak en de ienfâldige foarm meitsje it doel fan it produkt op it earste gesicht dúdlik en passe by de smaak fan jonge húshâldingen. De ferpakking is makke fan hege-dichtheid polyetheen en is loftticht en net trochsichtich, wat ferdamping fan de geur beheint en de hâldberens ferlingt. De dop tsjinnet ek as maatbekerke fan sawat 15 gram. Fjouwer geuren wurde ûnderskaat troch by-inoar passende kleuren fan de kraaltsjes, it lint en de belettering.

De Erkenning

Oer de A' Design Award yn Brûns

Evershine Produktferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Evershine Produktferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Evershine Produktferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen
The packaging of the in-wash scent booster is in the shape of a garment, symbolizing the care of the family. Only at first glance, consumers will grasp the function of the product. The attractive white packaging gives out a sense of affinity, mirroring the product’s ability to bestow people’s clothes with faint scent. Also, the design is highly portable, catering to the needs of daily uses.
Ofmjittingen & Ferpakking
Bottle size: 128×60×147mm
Color box size: 132×64×151mm
Labels
Laundry companion, fragrance beads, personal care, environmental protection, simple
Produksjetechnology
The packaging is made of environmental-friendly HDPE, which feels like wax and allows girls to easily unscrew the cap. The making process is not complicated, though, the packing is airtight and opaque to prevent the aroma from evaporating under light and extend the shelf life. The bottle size is based on the volume to avoid over-packaging and control costs.
Untwerpútdaging
The design was challenged by two aspects:

First, whether holding the packaging can be comfortable or not. The designer first made a prototype on the basis of his initial design, only to find that he failed to consider the comfort of holding. After continuously revising the design and making prototypes, the current version is the most comfortable one for users to hold.

Second, the material of the packaging, which is particularly important due to its specific shape. The designer made a comparison of prototypes and eventually chose to use HDPE material on the perspective of environmental protection and aesthetics.
Undersyk
The product is aimed at young people, and the packaging design should conform to the aesthetic style of young people. After a lot of market research, designers found that contemporary young people like to pursue interesting lifestyles and simple aesthetics. Therefore, the design breaks the common packaging styles on the market, and the overall design is more concise and interesting. It shifts from focusing on market consistency to respecting the aesthetic standards and personal needs of young people.
Ynspiraasje
The design was inspired by the heartwarming scenario of family laundry and the functional properties of the in-wash scent booster. In a bid to stand out from the common packaging on the market, the designer has made a great leap in designing. The concept of the design focuses on the emotional part and the clean appearance is an embodiment of a peaceful mind feeling, which is popular among young families.
Projektdoer
The packaging began to be designed in Jiaxing, China in February 2020, and the design was completed and launched in April 2020.
Operaasjestreamferrin
The range of this booster comes in four fragrances, which can be differentiated by white capsules and different colors. The colour of the ribbon and lettering is matched to the colour of the balls so that users can identify the fragrance of the product by the colour. The cap can be used as a measuring cup, with a capacity of approximately 15 grams per cap, allowing users to determine the amount to be used according to their personal preference.
Teamleden
He Xiao
WanLing Yan

Sponsore

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Goed Untwerp Fertsjinnet Grutte Erkenning

De A' Design Award is in ynternasjonale, troch in sjuery beoardiele ûnderskieding foar goed ûntwerp. Doch mei oan de A' Design Award om de kâns te krijen meritokratyske erkenning te fertsjinjen, ferneamdheid, prestiizje en publisiteit te winnen foar jo wurk. Nominearje jo wurk foar de A' Design Award en kompetearje foar de begearde A' Design Prize.

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