Archadia Brân-identiteit troch Cristian Carrara is in heech wurdearre winner fan de tige prestizjeuze 2022 A' Design Award yn Sulver yn de kompetysje-kategory Grafyk, Yllustraasje en Fisuele Kommunikaasje Ûntwerp.
SulverGrafysk· 2022
Archadia Brân-identiteit
troch Cristian Carrara
Klant: Archos S.r.l.
A' Design Award yn Sulver Winner yn de kategory Grafysk
Ferifiearre Priiswinner
Ferifiearje Prisstatus foar #139697It Untwerp
Oer Archadia Brân-identiteit
Archadia is in brân-identiteit dy't makke is foar in hegere ûnderwiisskoalle foar arsjitektuer yn Fenetië, Itaalje. It symboal is in stilearre letter A, splitst yn twa fêste folumes om sawol stabiliteit as beweging te suggerearjen. De letter A stiet foar de merknamme en ek foar akademy, arsjitektuer en abitare, it Italjaanske wurd foar wenjen. De foarm is boud út in gelyksidige trijehoek dy't ynskreaun is yn in gelykskonkelige trijehoek. De blauwe kleur wjerspegelet de ynstitúsjonele rol fan de skoalle en it wetter fan de lagune fan Fenetië. It fektorlogo wurket op ljochte en tsjustere eftergrûnen.
De Erkenning
Oer de A' Design Award yn Sulver
Archadia Brân-identiteit is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Archadia Brân-identiteit wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Archadia Brân-identiteit is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.
Efter it Untwerp
Parsepakket
Credits, teamleden en technyske details levere troch de ûntwerper.
- Unike Eigenskippen
- ARCHADIA is the establishment of a European Higher Education School based in Venice, Italy, capable of acting as an active laboratory in the transition of the way of living on the planet towards sustainability. On this, the Archadia logo conveys the spirit of the mission starting from a stylized letter "A", split in two solid volumes, static but dynamic at the same time and understood both as the initial letter of the brand name, but also as Academy, Architecture, Abitare (Living) and Archos Studio creator and organizer of courses and masters.
- Ofmjittingen & Ferpakking
- The logo was designed starting from an equilateral triangle and inscribed in isosceles triangle. The blue color recall the blue water and reflections of Venice lagoon, where Archadia headquarters are based.
- Labels
- Archadia, Logo, Brand Identity, Logo design, Archadia Academy, Archadia Brand Identity, Archadia logo, Cristian Carrara, Archos
- Produksjetechnology
- The Archadia logo was produced with Adobe Illustrator CC 2021 and Adobe Photoshop CC 2021. The symbol concept was conceived with a technical drawing based on the geometric construction of an equilateral triangle and an isosceles triangle.
- Untwerpútdaging
- The most difficult part in creating this logo was certainly to not fall into a banal or overly simplified forms, not being able to convey the spirit and the mission of the brand with the risk of plagiarism of a highly inflated form such as the letter "A", widely used in graphics and logos. After a careful investigation and research on the already existing forms recalling the letter A in the world of graphics and brand identities, we proceeded with the design and stylization of the A starting from a geometric construction and then personalizing it on the needs of the brand in a contemporary and captivating look.
- Undersyk
- Starting from the mission of Archadia, the logo conveys the spirit of stability but also of the dynamism of this architecture academy transmitting its identity, the strength and the will to go further. The versatility of use and the simplicity of the shape of this logo makes it immediately recognizable, both as an academic symbol and as an identity of a new way of approaching architectural design.
- Ynspiraasje
- The inspiration came from the letter A of the name, but also from the words that generated it and that contain the mission of the school such as Architecture, Academy, Abitare (Living) and Archos, the architecture studio that deals with the management of masters and courses. A static but dynamic "A" at the same time transmitting stability and strength in a contemporary guise. The form starts from the elementary geometry of a triangle, the static form par excellence in architecture. The blue recalls its institutional role but also the colors of Venice lagoon, headquarters of the academy.
- Projektdoer
- The project was developed from February to March 2022 in Bergamo and was presented in Venice in March 2022.
- Operaasjestreamferrin
- The vector logo is versatile and can be used in different ways, shapes and versions for brand identity needs. It can be used on light or dark backgrounds, only as a symbol, word-mark only or both with symbol and word-mark as complete logotype. In this regard, solutions have been devised for personalized gadgets, both for stationery products and clothing and textile products.
- Patinten
- © 2022 Cristian Carrara
- Ofbyldingskrediten
- Image #1: Creator Cristian Carrara, 2022
Image #2: Creator Cristian Carrara, 2022
Image #3: Creator Cristian Carrara, 2022
Image #4: Creator Cristian Carrara, 2022
Image #5: Creator Cristian Carrara, 2022
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