Dream Dance Ice Ribbon Alkoholyske Drankferpakking troch Liandong Zhang, Huashuang Liu and Zhaoxin Zhu

Dream Dance Ice Ribbon Alkoholyske Drankferpakking troch Liandong Zhang, Huashuang Liu and Zhaoxin Zhu is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.

BrûnsFerpakking· 2023

Dream Dance Ice Ribbon Alkoholyske Drankferpakking

troch Liandong Zhang, Huashuang Liu and Zhaoxin Zhu

Klant: Jiangsu Yanghe Distillery Co., Ltd

A' Design Award yn Brûns Winner yn de kategory Ferpakking

14,597

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #142242

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Dream Dance Ice Ribbon Alkoholyske Drankferpakking

Dream Dance Ice Ribbon is in ferpakkingsset foar in Sineeske baijiu-drank. De set is in blinde doaze dy't fjouwer flessen yn ien kiste befettet. Elke fles ferwiist nei ien fan fjouwer wintersporten: hurdriden op reedridersbaan, keunstriden, curling en iishockey. De krystalkap is oan de binnenkant graveard mei in trijedimensjonale foarm foar elke sport. It flesselichem is lichtjaand, en de foarm fan de basis is oanpast fan de Ice Ribbon fan it National Speed Skating Oval, kombinearre mei in ûneinichheidssymboal. De doaze is ôfwurke mei bronzing, reliëf en snieflokke-printsjen.

De Erkenning

Oer de A' Design Award yn Brûns

Dream Dance Ice Ribbon Alkoholyske Drankferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Dream Dance Ice Ribbon Alkoholyske Drankferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Dream Dance Ice Ribbon Alkoholyske Drankferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: The design is themed "Dream Dance Ice Ribbon" and integrates the elements of the Winter Olympics, while creating a blind box with 4 bottles in a case, which matches with the 4 sport events of Speed Skating, Figure Skating, Curling and Ice Hockey. Through rich and diversified innovative ideas and quality services, Dream of the Blue introduced ice and snow projects into the public's life, releasing the charm of ice and snow, leaving a great impression on the youth group. It gives the brand a " youthful and positive soul" and truly reflects the vitality and style of "Dream Dance Ice Ribbon, Sprint to the Future".
Ofmjittingen & Ferpakking: Bottle:103 mm x 103 mm x 310 mm
Box:154mm x 118 mm x 345 mm
Labels: Crafts,Baijiu, Olympic Winter Games, Blind boxes, Art
Produksjetechnology: The product has been continuously polished to achieve a breakthrough in the high combination of design, technology and craftsmanship.
Cover: 4 modeling techniques engraved inside the crystal head, with a three-dimensional effect presenting the artistic characteristics of the four sports.
Bottle: the body of the bottle is luminous and the shape of the base is adapted from the "Ice Ribbon" of National Speed Skating Oval, combined with the infinity symbol "∞".
Box: A multi-craft combination of bronzing, embossing and snowflake printing builds the charm of the floating ribbon.
Untwerpútdaging: Success is for the people who are always persistent and enterprising in tackling difficulties! The colors were cooler in the first stage of sampling, then warm tones were added later to show the integration of fiery dreams and "Burning Love" snow and ice. It is an expression of Yanghe's dynamic and enterprising style.
Undersyk: Dream of the Blue and the Ice Ribbon are co-operating across borders, with a joint customised product for the Winter Olympics. To achieve the combination of Dream of the Blue with the era spirit and the Winter Olympics spirit, in order to form a brand communication. Consumer recognition of the product's packaging, quality and branding, as well as our continuous polishing of the product, has brought the development of product innovation to explore through cross-border cooperation.
Ynspiraasje: With inspiration from the four sport events of Speed Skating, Figure skating, Curling and Ice Hockey, the design puts emphasis on elegance, passion, charm and beauty, while combining speed, art and power. the body of the bottle is luminous and the shape of the base is adapted from the "Ice Ribbon" of National Speed Skating Oval, together with the "∞" meaning infinity and future, echoing the sports spirit of " Together to the Future". The athletes hovered, danced and skipped; the collision of power and art， painted a touching scene of "Dream Dance Ice Ribbon".
Projektdoer: 2021-April.2022,Nanjing,Jiangsu
The project started in August 2021 in Nanjing,Jiangsu and finished in May 2019, Nanjing, Jiangsu.
Operaasjestreamferrin: The pioneering use of blind boxes in the field of Baijiu is an innovative step by Dream of the Blue brand to embrace the youth with its multi-cultural initiatives, a leading try in sports crossover and an open expression of Chinese sportsmanship. The design demonstrates the brand alignment between Dream of the Blue and the Ice Ribbon, a 'two-way run' in spirit.
Teamleden: Creative Director：Liandong Zhang；
Creative Director：Huashuang Liu；
Creative Director：Zhaoxin Zhu；
Designer：Jingzhang Xiao；
Designer：Ru Li；
Designer：Aizong Lin