Jamtland Kampanjefisualisaasjes troch Tom Linden and Vita Li

Jamtland Kampanjefisualisaasjes troch Tom Linden and Vita Li is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Goud yn de kompetysje-kategory Kompjûtergrafyk, 3D-modellearring, Teksturearring en Rendering Ûntwerp.

GoudKompjûtergrafyk· 2023

Jamtland Kampanjefisualisaasjes

troch Tom Linden and Vita Li

Klant: Visuals By Nor

A' Design Award yn Goud Winner yn de kategory Kompjûtergrafyk

78,431

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #147285

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Jamtland Kampanjefisualisaasjes

De klant woe de ferbining fan har merk sjen litte mei de natuerlike omjouwing fan Jamtland, Sweden. It buro brûkte 3D-modellering en fisualisaasje om plantsoarten en biomes út 'e regio opnij te meitsjen. Se fierden wiidweidich ûndersyk en referinsjekolleksje om te soargjen foar krekte ôfbylding fan 'e planten en opnommen de merkkleuren fan' e klant as eftergrûn. De resultearjende byldspraak brocht de fokus fan 'e kliïnt effektyf oer op natuerlike, duorsume praktiken en har nauwe ferbining mei de natuer, wêrtroch't de sjogger de produktline kin assosjearje mei dizze positive attribút.

De Erkenning

Oer de A' Design Award yn Goud

Jamtland Kampanjefisualisaasjes is in winner fan de A' Design Award yn Goud, in ekstreem prestisjeuze erkenning foar earste-klas, prachtige en treflike ûntwerpen. Goudwinners binne tige ynnovative, fisionêre en glamoureus ferbjusterjende skeppings dy't it sjeny, de wiisheid en de feardigens fan har ûntwerpers wjerspegelje. Fan Jamtland Kampanjefisualisaasjes wurdt ferwachte dat it in tige priizge, trendsettende en monumintale útfining is dy't unferlykbere wearde leveret. Dit winnende ûntwerp fan de A' Design Award yn Goud is in spektakulêr, respektearre projekt dat grutte foardielen bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Jamtland Kampanjefisualisaasjes makket yntinse gefoelens fan begearte, stekt passy oan, stimulearret kreativiteit en fassinearret ús.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: This project involved recreating various plant species and natural biomes from Jamtland, Sweden using 3D modeling and visualization. Six pictures showcase different local microbiomes, including the moss heather and other flora of the mountains and the ferns of the lowland forests. Extensive research and reference collection was conducted for the accurate depiction of the plant species, and the incorporation of the client's brand colors as a backdrop added an additional challenge to the project.
Ofmjittingen & Ferpakking: All the final images were rendered in 6000 pixels using Octane Renderer and no post production were made.
Labels: 3d, 3d visualization, cosmetics, nature, beauty, product, houdini, octane
Produksjetechnology: For this project we used Houdini as the 3D package with which we modelled the various plants using procedural techniques allowing us to make various variations of each plant as well as composing the scenes. Additionally, we used Moi3D for modelling the products and utilized Octane Renderer to render the final images in high resolution.
Untwerpútdaging: This project presented several challenges, including the requirement to concisely summarize a local flora biome and it's distinct look in small compositions. Additionally, incorporating these compositions into the floating arrangements presented difficulties, particularly when incorporating water elements that needed to be anchored to the ground while still appearing to float. Furthermore, the inclusion of the brand's six colors as backgrounds added another layer of complexity to the project.
Undersyk: The research for this project primarily focused on gathering extensive information and images of the local flora and biomes in the specified region. Utilizing various online resources, including websites run by biologists in Sweden, we were able to compile a thorough collection of data and documentation. This information was organized and incorporated into a moodboard, serving as the foundation for the project.
Ynspiraasje: The client approached us with the desire to communicate their brand's close connection to the region of Jamtland and its natural surroundings. We proposed using a design language that incorporates floating compositions featuring the diverse biomes and flora of the region, with each product as the focal point. The client was pleased with this suggestion. During the project, we conducted extensive research and collected extensive reference material to allow us to capture the feeling of the region.
Projektdoer: The project started in the beginning of June 2022 in Gavle, Sweden and finished in July 2022.
Operaasjestreamferrin: It was crucial that the imagery used for the client's brand accurately reflected their focus on natural, sustainable practices and a close connection to nature. In order to effectively convey these values and create a sense of caring and calm nature within the viewer, it was important that the resulting imagery conveyed these themes. This allows the viewer to begin associating the product line with these positive attributes.
Teamleden: Tom Linden
Vita Li