Pelonis Air Care Appliances troch Arbo Design is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Sulver yn de kompetysje-kategory Ferwaarming, Fentilaasje en Airconditioning Produkten Ûntwerp.
SulverHVAC· 2023
Pelonis Air Care Appliances
troch Arbo Design
Klant: Pelonis
A' Design Award yn Sulver Winner yn de kategory HVAC
Ferifiearre Priiswinner
Ferifiearje Prisstatus foar #150056It Untwerp
Oer Pelonis Air Care Appliances
The new line of heaters, air purifiers, and fans features a sleek and modern design that is aesthetically pleasing and reflects its functionality. The design incorporates a range of metallic materials and LEDs, creating a premium look that speaks to the product's quality. Aspects of manufacturing have been taken into account when creating the form, ensuring that the product is both visually appealing and fully functional. The combination of colors, materials, and finishes allows users to recognize the product. The design also supports the company's commitment to sustainability.
De Erkenning
Oer de A' Design Award yn Sulver
Pelonis Air Care Appliances is in winner fan de A' Design Award yn Sulver, in bûtengewoan prestisjeuze erkenning foar topûntwerpen dy't prachtich en yndrukwekkend binne. Sulverwinners binne tige briljante en ekstreem kreative wurken dy't de treflike ekspertize, it talint en de skerpsinnigens fan har ûntwerpers yllustrearje. Fan Pelonis Air Care Appliances wurdt ferwachte dat it in prachtich foarbyldwurk is, opmerklik profesjoneel en djip ynnovatyf. Dit winnende ûntwerp fan de A' Design Award yn Sulver is in tige opfallende, bewûndere útfining dy't foardiel bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Pelonis Air Care Appliances is in skepping dêr't breed oerjûn wurdt, dy't winsken wekker makket, positive gefoelens bringt en ferwûnderjen en fernuvering opwekket.
Efter it Untwerp
Parsepakket
Credits, teamleden en technyske details levere troch de ûntwerper.
- Unike Eigenskippen
- It´s a new Design Strategy for an appliance’s brand, positioning the brand in North America. The visual brand language (VBL) has been created to communicate the company's personality and might equip designers with a powerful tool, to control the creative process, expressing the brand’s core attributes and values for a collection of environment care appliances. This Design Strategy emphasizes affordable innovation in home comfort products as well as a human-centered design approach.
- Ofmjittingen & Ferpakking
- For environment care appliances: heaters around 5.51 x 6.69 x 10.31 inches, air purifiers 10.4 x 10.4 x 19.8 inches, and fans around 10.5 x 8.8 x 29.5 inches (depending on model).
- Labels
- Visual Brand Language, Product Design, Appliance, Innovation
- Produksjetechnology
- For environment care appliances: These include metals such as aluminum and stainless steel; plastics such as ABS and polycarbonate; and a range of LEDs. Additionally, paints and finishes have been used to create the desired look and feel. All of these materials have been carefully selected to ensure that the product is attractive, durable, and reliable. The design also supports the company's commitment to sustainability, helping to reduce its environmental impact by using materials that are recycled, recyclable, as well as energy-efficient components.
- Untwerpútdaging
- The work process consisted of creating the conceptual definitions that form the brand platform, verbal identity, and visual identity. The challenge was to develop a verbal language and make it tangible in the context of brand and in the development of its products. This VBL is featured in all product levels (shape, colors, graphics, interface, UX, and CMF), inspiring the project team and creating an emotional bond between the brand and the consumer. Furthermore, it provides direction to evaluate the success of a product and express the brand’s core attributes and values.
- Undersyk
- Desk Field, Consumer Insights, Trend Mappings. We collect all data through immersive process including consumer, designers and multidisciplinary teams (marketing, engineer, anthropology, etc.). Objective: Bring innovation and differentiation. Method: Consumer-Centric Insights with Design based approach to solving problems. Steps: Research (map and understand), Conceptualize (alternative generation) and Visualize (renderings). The outcome was a new VBL system that considers cultural factors even as objective aesthetics.
- Ynspiraasje
- The Design Strategy solves the main brand issue North America is not fully aligned with consumer perceptions. Furthermore, in spite of the product's functionalities being totally relevant in this market, the product family was not communicating its features. The challenge with the project, brings a new brand language, offering differentiation and a premium message to a new product family within the market in which it operates, adding value without incurring increasing costs during production.
- Projektdoer
- The project started in November 2022 in Brazil and China and finishes in February 2023. The project has been made in Brazil and the technical developments has been made in China with technologies suppliers. The production will occur in China.
- Operaasjestreamferrin
- The new line of heaters, air purifiers, and fans features a sleek and modern design that is aesthetically pleasing and reflects its functionality. The design incorporates a range of metallic materials and LEDs, creating a premium look that speaks to the product's quality. Aspects of manufacturing have been taken into account when creating the form, ensuring that the product is both visually appealing and fully functional. The combination of colors, materials, and finishes allows users to recognize the product. The design also supports the company's commitment to sustainability.
- Teamleden
- Valkiria Pedri Fialkowski
Daniel Kroker - Ofbyldingskrediten
- ARBO design team, Freepik e Pexels.
Sponsore
Ferkenne Fierder as Designers.org
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