Reshock Coffee Produkt Ferpakking troch Weiche Wu is in heech wurdearre winner fan de tige prestizjeuze 2023 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.
BrûnsFerpakking· 2023
Reshock Coffee Produkt Ferpakking
troch Weiche Wu
Klant: Reshock Coffee
A' Design Award yn Brûns Winner yn de kategory Ferpakking
Ferifiearre Priiswinner
Ferifiearje Prisstatus foar #150344It Untwerp
Oer Reshock Coffee Produkt Ferpakking
Reshock Coffee is in Taiwaneesk merk út Chiayi County. De oprjochter selekteart kofjebannen fan goede kwaliteit dy't wurdt groeid yn Ali Mountain, en yntrodusearret se oan 'e wrâld. It ûntwerp fan Reshock Coffee is ynspireare troch de skientme fan sinne-opgong op 'e berch. It logo yllustrearret de sfear fan dizze prachtige vibes. De kado-doaze presintearret de reis fan 'e ekspresje fan' e sinne-opgong, en de binnenpakketten litte de natuer- en kultuereleminten fan dit enoarme lân sjen. Troch de doaze út te pakken, koene jo net allinich dizze kofje fan goede kwaliteit priuwe, mar ek dit yndrukwekkende sinne-opgongsmomint fan 'e berch belibje.
De Erkenning
Oer de A' Design Award yn Brûns
Reshock Coffee Produkt Ferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Reshock Coffee Produkt Ferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Reshock Coffee Produkt Ferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.
Efter it Untwerp
Parsepakket
Credits, teamleden en technyske details levere troch de ûntwerper.
- Unike Eigenskippen
- Reshock Coffee is a Taiwanese brand from Chiayi. The founder of the company selects high quality coffee bean that is grown in Ali Mountain, she would like to introduce those good Taiwanese coffee bean to customers. In order to present those well selected coffee bean, the concept of the gift box is emerging iconic sunrise view at Ali Mountain with different nature and culture elements, to make the customer experiencing the gift from the mountain.
- Ofmjittingen & Ferpakking
- 420 mm x 200 mm x 40 mm
- Labels
- coffee, packaging design, sunrise, Ali Mountain, Taiwan
- Produksjetechnology
- The packaging is made form paper, the structure of the box is like a drawer. By pulling out the inner box, customer could experience a sunrise movement.
- Untwerpútdaging
- Transferring iconic sunrise movement to tangible packaging design is the challenge of this project. By studying how customers will open the box, we apply this concept to the packaging design, and make them experience this beautiful and magic moment.
- Undersyk
- Before the project starts, we collect all the natural environment material from Ali Mountain includes plants, animals, insects and natural movements. Those materials inspire us to design this unique packaging which transfer the local elements to tangible packaging structure. By open the packaging, customers can experience the beauty of Ali Mountain.
- Ynspiraasje
- The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.
- Projektdoer
- The project started in July 2021 and finished in January 2022 in Taipei, Taiwan. The product started to sell from January 2022 until now.
- Operaasjestreamferrin
- The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.
Inside the gift box, the small packs of the coffee are printed with the local nature and culture elements. The silhouette-like design shows those creatures are facing toward the admiring sun that is rising from the mountain Ali, which nurturing these treasure. When you taste the high quality coffee, those impressive experience will appear at the same time. - Patinten
- Copyrights belong to Reshock Coffee and Union Atelier, 2022.
Trademark holder: Restock Coffee 2021. - Teamleden
- Union Atelier
Brand Design Director: Weiche Wu
Senior Visual Designer: Jiasin Jhang - Ofbyldingskrediten
- Photographer: Weiche Wu
Sponsore
Ferkenne Fierder as Designers.org
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