Wudang Mountain Fisuele Identiteit, Yllustraasje troch Yao Wu

Wudang Mountain Fisuele Identiteit, Yllustraasje troch Yao Wu is in heech wurdearre winner fan de tige prestizjeuze 2024 A' Design Award yn Brûns yn de kompetysje-kategory Kultureel Erfgoed en Kultueryndustry Ûntwerp.

BrûnsKultureel Erfgoed· 2024

Wudang Mountain Fisuele Identiteit, Yllustraasje

troch Yao Wu

Klant: Beijing Wuyao Cultural and Creative Co. Ltd.

A' Design Award yn Brûns Winner yn de kategory Kultureel Erfgoed

30,228

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #154186

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Wudang Mountain Fisuele Identiteit, Yllustraasje

Wudang Mountain is in fisuele-identiteits- en yllustraasjeprojekt dat makke is foar it Wudang Mountain Wrâlderfguodsite yn Sina. It projekt omfiemet trije yllustraasjes, trije logo-ûntwerpen, ferpakking, patroanen basearre op de Wudang-mytology en pleatslike bisten, en it ynterieurûntwerp fan in flagshipwinkel. It haadlogo brûkt in komplekse foarm om de skiednis en plechtichheid fan de side te wjerspegeljen, wylst it kommersjele subbrand skjinne linen brûkt. De ferpakkingsdoaze mjit 18 by 18 sintimeter en kombinearret reliëfdruk, hjitte foliedruk en ultraviolette coating, sadat details te sjen en te fielen binne.

De Erkenning

Oer de A' Design Award yn Brûns

Wudang Mountain Fisuele Identiteit, Yllustraasje is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Wudang Mountain Fisuele Identiteit, Yllustraasje wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Wudang Mountain Fisuele Identiteit, Yllustraasje foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: This is a large-scale comprehensive project designed for the Wudang Mountain World Cultural Heritage. These include 3 illustrations of different sizes, 3 logo designs and supporting packaging designs, pattern designs with the theme of Wudang mythology and Wudang Mountain native animals, and the interior design of the flagship store. The main logo design of Wudang Mountain The complex design is chosen to reflect the history and solemnity of Wudang Mountain as a world cultural heritage. The Wudang Mountain commercial sub-brand adopts clean lines.
Ofmjittingen & Ferpakking: The size of the packaging box is 18cm*18cm. The surface of the packaging is embossed with hot stamping to show the pattern design, and UV is used to cover the illustration. The illustration uses giclee technology, and the size of the work displayed in the form of a single illustration is 3.84m*0.76m. 12 vignettes can be displayed as postcards. The dimensions of business applications vary by type.
Labels: Illustration, Wudang, Visual design, Cultural heritage design,
Produksjetechnology: In commercial applications it can be used with other derivatives such as postcards posters and other cultural and creative works The choice of materials varies depending on the derivative IP authorization and photo gallery authorization
Untwerpútdaging: Wudang Mountain is a world cultural heritage The biggest difficulty is to preserve its history in comprehensive creation and make everyone interested in its culture In illustration design how to integrate the classic architecture of Wudang Mountain with Wudang culture The layout of the image must be comprehensive The painting style is also excellent both realistic and incorporating a lot of Chinese mythology
Undersyk: Understand and reproduce Wudang culture. From multiple angles and build a grand cultural foundation with a narrative structure in illustration design. Create expanded graphics and logo designs for subsequent commercialization Strive to build a complete system.
Ynspiraasje: Inspired by Wudang culture and Wudang architecture.
Paraphrase: Wudang is a famous mountain in China, the birthplace of Chinese Taoism, and the birthplace of Tai Chi. In 1994, the ancient architectural complex of Wudang Mountain was included in the World Cultural Heritage List. It is an extremely important cultural heritage in China.
Projektdoer: The project started in Beijing in July 2023 and ended in December 2023
Operaasjestreamferrin: Illustrations and graphic designs cannot directly interact with users. Through packaging and products, users can more intuitively see the details in the illustrations. Through the differences in packaging technology, users can feel the details of the pattern design tactilely and visually.
Teamleden: Original designer：Wu yao
Illustration designer:Zhang yuchen
Illustration designer:Xie boxing
Graphic designer:Tan zhen
Graphic designer:Zheng ziyang
Graphic designer: Tang Wenhu
3D designer:Liao hao
Photographer:Zhou Tingjue