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Paper and Wood Primaire Funksje: Beurskream troch Kodai Fukuchi

Paper and Wood Primaire Funksje: Beurskream troch Kodai Fukuchi is in heech wurdearre winner fan de tige prestizjeuze 2025 A' Design Award yn Brûns yn de kompetysje-kategory Fakbeurs Arsjitektuer, Ynterieurs en Útstalling Ûntwerp.


BrûnsFakbeurs· 2025

Paper and Wood Primaire Funksje: Beurskream

troch Kodai Fukuchi

Klant: Hakuten Corporation

A' Design Award yn Brûns Winner yn de kategory Fakbeurs

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Kleuren

It Untwerp

Oer Paper and Wood Primaire Funksje: Beurskream

Boektekst: De beurskream fan Crecia bilet duorsumens út mei in konsept fan papier en hout, wêrby't alle materialen opnij brûkt of recycle wurde. It leit de klam op de rol fan hout yn it deistich libben en op Crecia syn ynset foar it ferminderjen fan ôffal. Mei útdunne houtpipen út Hokkaido en flierbedekking dy't sûnder ark oanbrocht wurdt, definiearret de struktuer duorsum beursûntwerp opnij. In papierynstallaasje fan 75 meter lit Crecia syn lange rôlen húskepapier sjen, wylst in stimpelrally mei oerskotmaterialen it recyclen befoarderet. Dit inisjatyf ferlytset ôffal en ynspirearret duorsumens yn de hiele sektor.

De Erkenning

Oer de A' Design Award yn Brûns

Paper and Wood Primaire Funksje: Beurskream is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Paper and Wood Primaire Funksje: Beurskream wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Paper and Wood Primaire Funksje: Beurskream foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen
This project is designed to prompt reflection on the everyday use of "paper and wood". It aims to advocate how wood resources are integral to our lives and provides detailed exhibitions on the importance of paper recycling. In booth decorations, it emphasizes the importance of wood resources by exclusively using "paper and wood", achieving a design that visualizes the intended message while promoting environmentally sustainable practices and reducing environmental impact.
Ofmjittingen & Ferpakking
Booth Size : W9000 x D6000 x H3600
Labels
Sustainability, Exhibition booth, Paper and wood, Zero waste, Reuse, Recycling
Produksjetechnology
Crecia's toilet paper is three times longer than traditional rolls, visually represented by incorporating approximately 75 meters of paper into the upper construction to showcase this feature. Additionally, three types of plywood are randomly combined to emphasize the natural beauty of wood tones and textures. The wooden structures are designed with disassembly in mind, using screws only for fixation, and puzzle-like shapes enable easy installation of wooden flooring without the need for tools.
Untwerpútdaging
When creating booths using only "paper and wood," the most challenging aspect was the booth's structure. Through trial and error, we replaced metal pipes commonly used in construction scaffolding with wooden pipes. These wooden pipes are made from thinned-out Todomatsu (Hokkaido fir), significantly contributing to regional forestry promotion. This design not only enhances the quality and uniqueness of the design but also contributes to solving and developing forestry challenges.
Undersyk
Conventionally, exhibitions have generated substantial waste, but Crecia's initiative has garnered attention for waste reduction in the exhibition industry, ushering in a new concept. Designs using only wood and paper, both recyclable, enhance exhibition sustainability, leading to economic benefits from reduced waste disposal costs. Moreover, this new concept has influenced other exhibitors and the entire industry, promoting the adoption of sustainable exhibition practices.
Ynspiraasje
Crecia manufactures and sells paper products such as tissues and toilet paper, using paper made from environmentally friendly and sustainable wood resources. To convey the sustainability of these wood resources, they came up with the idea of creating a booth using only "paper and wood" materials, aiming to produce no waste by reusing or recycling everything after the event. They focused on designs that highlight the essence of "paper and wood" without unnecessary processing.
Projektdoer
It was exhibited at Tokyo Big Sight in Japan in August 2023.
Operaasjestreamferrin
At our booth, we conducted a stamp rally using surplus tissue box materials from the manufacturing process instead of regular paper. This initiative aimed to educate visitors on the recyclability of paper. Participants completed the rally by depositing stamped papers into a collection box, reinforcing the message of recycling. Additionally, we conducted surveys to understand how people dispose of used tissue boxes, further promoting paper recycling.
Patinten
Copyright belongs to Hakuten Corporation, 2023.
Teamleden
Designer : Kodai Fukuchi
Creative Director : Ryosuke Suzuki
Ofbyldingskrediten
Photographer : Akitoshi Kudo

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Goed Untwerp Fertsjinnet Grutte Erkenning

De A' Design Award is in ynternasjonale, troch in sjuery beoardiele ûnderskieding foar goed ûntwerp. Doch mei oan de A' Design Award om de kâns te krijen meritokratyske erkenning te fertsjinjen, ferneamdheid, prestiizje en publisiteit te winnen foar jo wurk. Nominearje jo wurk foar de A' Design Award en kompetearje foar de begearde A' Design Prize.

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