Good Life by Gina Kosmetika troch Antonia Skaraki

Good Life by Gina Kosmetika troch Antonia Skaraki is in heech wurdearre winner fan de tige prestizjeuze 2025 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.

BrûnsFerpakking· 2025

Good Life by Gina Kosmetika

troch Antonia Skaraki

Klant: A|S Strategy, Branding & Communication

A' Design Award yn Brûns Winner yn de kategory Ferpakking

14,101

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #163790

Besykje Side Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Good Life by Gina Kosmetika

De Serumferpakking belichemet de harmonyske mingeling fan natuer en wittenskip, symbolisearre troch it Grykske alkemistyske symboal foar sâlt, dat suveraasje fertsjintwurdiget. Mei in opmerklike natuerlike ynhâld wjerspegelet it ûntwerp de suverheid fan it produkt en syn ferbining mei de ierde. Ynspirearre troch de libbenskrêft fan de sinne en de kleuren fan it serum sels, strielt it logo in boeiende sirkel fan ljocht út, dat de sinne, it gesicht en de ierde symbolisearret. De ferpakking drukt de holistyske Grykske filosofy út, wêrby't eleminten fan sieden, blommen, woartels en fruchten feriinige wurde, wat de essinsje fan transformaasje en de enerzjy fan it libben oerbringt.

De Erkenning

Oer de A' Design Award yn Brûns

Good Life by Gina Kosmetika is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Good Life by Gina Kosmetika wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Good Life by Gina Kosmetika foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: "The Serum" pack is a fusion of nature and science, represented by the alchemical symbol "Θ" for salt, which signifies purification. Its 99.69% natural content is reflected in the design’s purity and simplicity, while the pack itself is 100% recyclable, emphasizing sustainability. The radiant circular logo symbolizes the sun, face, and earth, uniquely capturing the holistic Greek philosophy. This design emphasizes transformation, linking the elements of nature with modern skincare innovation.
Ofmjittingen & Ferpakking: Box dimensions, 66mm x 42mm x 152mm
Labels: Serum, cosmetics, life, glass, case, sustainable.
Produksjetechnology: The design of "The Serum" packaging was crafted using a combination of sustainable materials, including recycled paper and biodegradable plastics, ensuring environmental responsibility. We employed digital prototyping to visualize concepts rapidly and utilized 3D printing for physical models, allowing us to assess ergonomics and aesthetics effectively. Techniques such as user-centered design and iterative testing guided our process, incorporating valuable feedback from focus groups. This methodology ensured that every element, from the vial to the box, harmonized in both functionality and visual appeal, enhancing user experience while minimizing ecological impact.
Untwerpútdaging: The hardest part of this design activity was balancing aesthetics with functionality and sustainability. While we aimed to create an elegant and visually striking package for "The Serum," we also faced challenges in selecting eco-friendly materials that could protect the serum effectively. Additionally, ensuring that the design resonated with target users while meeting their practical needs required extensive iterations and feedback. Striking this balance between beauty, usability, and environmental responsibility was a complex process that demanded careful consideration and creative problem-solving.
Undersyk: The packaging design for "The Serum" reflects a comprehensive design research process dedicated to enhancing user experience. We conducted qualitative research to understand consumer perceptions and needs regarding skincare products. The aim was to create a packaging solution that is both visually appealing and functional.
We employed user interviews, competitive analysis, and focus groups to gather diverse perspectives. Techniques included surveys, prototyping, and usability testing; tools like Adobe Photoshop and Adobe Illustrator were utilized for design mock-ups. Our target participants included skincare enthusiasts and industry professionals. The research revealed preferences for sustainable materials and elegant aesthetics. We discovered that packaging significantly influences purchasing decisions, prompting a design that merges luxury with eco-friendliness.
This approach not only elevates The Serum's market position but also promotes sustainable practices in the beauty industry, showcasing the vital link between thoughtful design and positive societal impact.
Ynspiraasje: The inspiration is drawn by the holistic Greek philosophy around nature, the healing power of the sun and the perfect balance of the circle.
Projektdoer: The project started in August 2022 in Athens and finished in May 2023 in Athens
Operaasjestreamferrin: The user opens the pack as if it is a coffee table book. The book of knowledge. The product is being discovered in layers. Inside a special pocket there is a small card with a spiritual quote.
Ofbyldingskrediten: Image #1 : Photographer Andreas Deskas, Optional Image #1 Photographer Andreas Deskas, Optional Image #2 Photographer Andreas Deskas, Optional Image #3 Photographer Andreas Deskas.