Avoya Glêzen Ferpakking troch Sule Esra Cetinkaya

Avoya Glêzen Ferpakking troch Sule Esra Cetinkaya is in heech wurdearre winner fan de tige prestizjeuze 2025 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.

BrûnsFerpakking· 2025

Avoya Glêzen Ferpakking

troch Sule Esra Cetinkaya

Klant: Avoya

A' Design Award yn Brûns Winner yn de kategory Ferpakking

16,312

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #164399

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Avoya Glêzen Ferpakking

De Avoya mineraalwetterfles ferlysjmje suverheid, lykwicht en fernijing. Syn strakke, fersmallende foarm fersterket de ergonomy en symbolisearret tagelyk de floeibaarheid fan wetter. It etiket hat subtile rûne ikoantsjes dy't siklusen fan fernijing en de fernijende essinsje fan mineraalryk wetter foarstellje. Makke fan heechweardich ekstra flint glês, mei opsjes foar turkoazen en griene tinten, behâldt de fles syn premium ynhâld en biedt tagelyk in ferfine esthetyk. It gearspul fan trochsichtigens en ljocht beneamet syn suverheid en ferbynt moderne elegânsje mei de herstelkrêft fan de natuer.

De Erkenning

Oer de A' Design Award yn Brûns

Avoya Glêzen Ferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Avoya Glêzen Ferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Avoya Glêzen Ferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: In today’s fast-paced world, where life's demands are ever-changing and constantly call for adaptation and rejuvenation, achieving balance requires significant effort. This is where Avoya distinguishes itself as a key to a healthier life. The Avoya sparkling mineral water bottle is crafted to reflect the purity and revitalizing benefits of its premium mineral content and natural ingredients.
Ofmjittingen & Ferpakking: Avoya bottles produced in three sizes: 200 ml (52 mm x 165 mm), 250 ml (56 mm x 175 mm) and 750 ml (78 mm x 262 mm)
Labels: Beverage Packaging, Active Lifestyle, Sparkling Water, Gastronomic Experience, Functional Beverage, Mineral water, natural mineral water
Produksjetechnology: Avoya bottle produced by IS Production Method by using Soda-Lime glass material.
Untwerpútdaging: The challenge of the project lay in how to refine the bottle to accommodate a modern interpretation of an understated product for consumption scenarios in an active, healthy lifestyle. On the other hand, the process of adhering to the criteria for mass production needed to achieve a lightweight bottle design was a challenging factor.
Undersyk: According to data from the Gürok Group, the owner of the AVOYA brand, Turkish consumers are increasingly prioritizing health, wellness, and sustainability. In 2024, 67% of consumers expressed a demand for health-oriented products, yet only 35% of the market met these needs. Trends show growing interest in low-sugar, clean-label products, as well as experiential and functional beverages supporting holistic health. AVOYA addresses this gap with sustainable packaging and natural, preservative-free, colorant-free, and sweetener-free ingredients, helping consumers renew themselves physically, mentally, and spiritually.
Ynspiraasje: Avoya's design inspiration stems from the desire to unite purity and strength, reflecting the essence of mineral water. Its broad-shouldered form symbolizes resilience, while the minimalist aesthetic highlights the product’s natural ingredients. In line with the brand identity, the revitalizing and refreshing cycle of natural minerals is reflected in the label designs. The bottles are available in 20 cl, 25 cl, and 75 cl sizes. The 20 cl version, containing plain sparkling mineral water, is produced in green-colored glass, while the 25 cl fruit-infused varieties are presented in flint glass to emphasize their diverse color options. The 75 cl version, featuring turquoise-colored glass and a special signature label, enhances its premium feel while reinforcing the brand’s commitment to a natural and health-conscious identity.
Projektdoer: The design and development of the Avoya bottle began in Istanbul, Turkey, in 2022. In the second half of 2024, it entered production at a 20,000-square-meter facility and was introduced to the market. Avoya’s high-tech production facility in Burdur houses one of the most advanced R&D laboratories in Europe.
Operaasjestreamferrin: Suitable for active lifestyles, Avoya sparkling mineral water features a bottle design that provides a pleasant drinking experience with its lightweight form and elegant silhouette. Its gastronomic approach, incorporating unique ingredient blends, complements a wide range of flavors -from elderflower to grapefruit and cherry- and can even be found on cocktail.
Teamleden: Bottle Designer: Şule Esra Çetinkaya
Label Designer: Landor & Fitch