Grandpa Gui Teferpakking troch Jinxin Liu

Grandpa Gui Teferpakking troch Jinxin Liu is in heech wurdearre winner fan de tige prestizjeuze 2025 A' Design Award yn Brûns yn de kompetysje-kategory Ferpakkingsûntwerp.

BrûnsFerpakking· 2025

Grandpa Gui Teferpakking

troch Jinxin Liu

Klant: Grandpa Gui

A' Design Award yn Brûns Winner yn de kategory Ferpakking

12,689

Ferifiearre Priiswinner

Ferifiearje Prisstatus foar #166449

Besjoch by A' Design Award Parseberjocht Priisbadge

Kleuren

It Untwerp

Oer Grandpa Gui Teferpakking

Beppe Gui is in teferpakking-ûntwerp makke foar in krûdenteemerk. De ferpakking is makke fan matte spesjale papier, printe mei Pantone-kleuren en ôfwurke mei reliëfdruk. Yllustraasjes fan de krûden en blommen dy't yn de tee sitte, wurde op it oerflak toand. In ljocht kleurepalet wjerspegelet it lichte karakter fan it produkt. De struktuer ferbetteret de tradisjonele fleantúchdoaze en is kombinearre mei in tradisjonele Sineeske wynfoarm. De wynmetoade hâldt de produksjekosten leech en jout de ferpakking in ûnderskiedend uterlik.

De Erkenning

Oer de A' Design Award yn Brûns

Grandpa Gui Teferpakking is in winner fan de A' Design Award yn Brûns, in heech prestisjeuze erkenning foar treflike ûntwerpen dy't har ûnderskiede troch kreativiteit, fernuft en tûkens. Brûnswinners binne tige feardige en opfallend kreative artefakten dy't de grutte ûnderfining, ferbylding en betochtsumens fan har ûntwerpers befêstigje. Fan Grandpa Gui Teferpakking wurdt ferwachte dat it in tige heech achte, bewûndere en dierber objekt is dat opmerklik profesjoneel en ynnovatyf is. Dit winnende ûntwerp fan de A' Design Award yn Brûns yntegrearret de bêste praktiken yn keunst, wittenskip, ûntwerp en technology en is treflik om syn omtinken foar detail. Grandpa Gui Teferpakking foldocht behoeften prachtich, reitsjet winsken, betsjoeveret gefoelens en sprekt nijsgjirrigens oan.

Efter it Untwerp

Parsepakket

Credits, teamleden en technyske details levere troch de ûntwerper.

Unike Eigenskippen: This tea packaging focuses on promoting body lightness and beauty, aiming to give consumers a direct sense of lightness through its design. We illustrated the herbs and flowers contained in the tea on the packaging and used a traditional winding method, which not only highlights the product's uniqueness but also keeps packaging costs low. In terms of color, we chose a light palette to reflect the product's characteristics.
Ofmjittingen & Ferpakking: Width 270 mm x Depth 100 mm x Height 95 mm
Labels: Packaging, Tea, Chinese Culture, Women, Herbs
Produksjetechnology: The packaging utilizes matte special paper, with the pattern featuring Pantone colors and embossing techniques, which render the design exquisite and textured. Complemented by the airplane box structure and the winding form, the entire packaging exudes a sense of lightness and cultural sophistication.
Untwerpútdaging: The biggest challenge in the project was to express Chinese tea culture through packaging and showcase the product's slimming and beautifying features. We consulted numerous ancient Chinese texts, found the winding packaging form, and addressed the issue by illustrating herbs and using light colors.
Undersyk: This project enhances sales by improving product packaging to attract consumers. The goal is to showcase Eastern tea culture and convey a light, healthy feeling through design. Market research and customer interviews were used to create eco-friendly, light-colored packaging. The design improves the sensory experience, differentiates the product in the market, and strengthens the brand. It reduces costs, boosts appeal, and supports sustainability with recyclable materials and reduced printing.
Ynspiraasje: This is a tea packaging that focuses on lightness and beautifying effects. The client wishes to present the visual essence of Eastern tea culture. To convey this, we used traditional Chinese winding techniques, illustrated flowers and herbs related to herbal tea, and incorporated light colors in the packaging.
Projektdoer: The project started in December 2023 in Nanning and finished in August 2024 in Nanning.
Operaasjestreamferrin: This packaging has been improved upon the traditional airplane box structure and enhanced with a winding form, making the entire package more innovative and unique.
Teamleden: Designer: Jinxin Liu
Ofbyldingskrediten: Image #1: Photographer Simin Wang, Jinxin Liu
Image #2: Photographer Simin Wang, Jinxin Liu
Image #3: Photographer Simin Wang, Jinxin Liu
Image #4: Photographer Simin Wang, Jinxin Liu
Image #5: Photographer Simin Wang, Jinxin Liu