Apollee Olyfanje Ferpakking troch Antonia Skaraki is in heech wurdearre winner fan de tige prestizjeuze 2021 A' Design Award yn Goud yn de kompetysje-kategory Ferpakkingsûntwerp.
GoudFerpakking· 2021
Apollee Olyfanje Ferpakking
troch Antonia Skaraki
Klant: Manoli Canoli
A' Design Award yn Goud Winner yn de kategory Ferpakking
Ferifiearre Priiswinner
Ferifiearje Prisstatus foar #94658It Untwerp
Oer Apollee Olyfanje Ferpakking
Apollee, Premium Olyfanje. In produkt dat alle konsuminten ferwolkommet op in reis nei it gefoel fan it sublime. Ynspirearre troch stammen fan olybeammen en de krêft fan Grykse olyfgirden, ferwiist dit ûntwerp nei de bân tusken Mem Natuer en har bern, wylst de heechweardige materialen in unyk, taktysk gefoel jouwe. Sa wurde ferfining en in bliuwende yndruk makke foar in bûtengewoane kulinariske en branding-ûnderfining!
De Erkenning
Oer de A' Design Award yn Goud
Apollee Olyfanje Ferpakking is in winner fan de A' Design Award yn Goud, in ekstreem prestisjeuze erkenning foar earste-klas, prachtige en treflike ûntwerpen. Goudwinners binne tige ynnovative, fisionêre en glamoureus ferbjusterjende skeppings dy't it sjeny, de wiisheid en de feardigens fan har ûntwerpers wjerspegelje. Fan Apollee Olyfanje Ferpakking wurdt ferwachte dat it in tige priizge, trendsettende en monumintale útfining is dy't unferlykbere wearde leveret. Dit winnende ûntwerp fan de A' Design Award yn Goud is in spektakulêr, respektearre projekt dat grutte foardielen bringt en de grinzen fan keunst, wittenskip, ûntwerp en technology ferleget. Apollee Olyfanje Ferpakking makket yntinse gefoelens fan begearte, stekt passy oan, stimulearret kreativiteit en fassinearret ús.
Efter it Untwerp
Parsepakket
Credits, teamleden en technyske details levere troch de ûntwerper.
- Unike Eigenskippen
- Welcome to an adventurous journey towards the sense of the sublime. Feel the mystique surrounding a strictly limited production. Experience the extraordinary. Unusual shapes and materials in packaging design always grab our attention. So, inspired by olive tree trunks, this design nods to the bond between Mother Nature and her children, while the high quality materials lend a tactile feel and a lasting impression.
- Ofmjittingen & Ferpakking
- Bottle (by Bruni Glass): capacity 515, total height 222, body diameter 88.3, glass weight 500
Box: 244 x 95 - Labels
- Apollee, Olive oil, Packaging, Design, Storytelling, Special Edition, Manoli Canoli
- Produksjetechnology
- Glass & Paper. Environmentally friendly.
- Untwerpútdaging
- The brief was to create unique artisanal packaging for an Extra Premium Product. A brand mark that would feel fresh and sophisticated at the same time! The elements and the gold-and-earthy color palette that was used successfully convey the exceptional quality of this unique olive oil, placing sophistication at the forefront, while paying homage to the Greek heritage.
- Undersyk
- Competition mapping and analysis: A thorough market research was conducted in order to frame the market, the competitors and the potential buyers. In addition, mood boards were formed to better express the values and ethos of the company, and to agree on a direction and a design concept.
- Ynspiraasje
- The inspiration for creating the brand identity for the Apollee, the Manoli Canoli Premium Olive Oil, came from the origins of the founders, their birth land, the place where Apollo, the god of light, was born, the place where the olives which offer us a supreme extra virgin olive oil are born. Greece. Immerse yourself in the soul of Apollee. This packaging design invites the contemporary connoisseur to experience the boundary pushing flavor and aroma of a premium olive oil.
- Projektdoer
- The project began and finished in 2019 in Athens, Greece.
- Operaasjestreamferrin
- The packaging managed to turn consumers into adventurous travelers to the magic land of olive oil. A part of the brand story and USPs of the product were added on the lateral sides of the packaging, thus inviting the consumer not only to examine the product, but also to establish a communication between him or her and the brand.
- Teamleden
- Creative Director: Antonia Skaraki
Designers: Evri Makridis, Andreas Deskas, Valia Alousi
Copywriter: Sotiria Theodorou - Ofbyldingskrediten
- A.S. Advertising, 2019
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