Léim go dtí an t-ábhar
Caster Cianrialtán le Mariana Couto and Tiago Correia

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2020 Duais Iarainn A' Design Award sa Chatagóir Comórtais Leictreonaic Tomhaltóirí é an dearadh Caster Cianrialtán le Mariana Couto and Tiago Correia.


IarannLeictreonaic Tomhaltóirí· 2020

Caster Cianrialtán

le Mariana Couto and Tiago Correia

Cliant: Telefonica

Buaiteoir an ghradaim Duais Iarainn A' Design Award sa Chatagóir Leictreonaic Tomhaltóirí

21,287

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #102595

Dathanna

An Dearadh

Maidir le Caster Cianrialtán

Dearadh cianrialtán caster le húsáid le seirbhís Movistar agus Teilifíse Telefonica. Is iad na heilimintí rialaithe tábhachtacha an limistéar nascleanúna atá eagraithe go lárnach agus an tsiombail a chuirtear go cúramach don fheidhm ordaithe guth comhtháite a ligeann don úsáideoir idirghníomhú le cúntóir fíorúil Aura. Ar chúl an chianrialtáin, soláthraíonn sciath bog compord breise agus greim leithreasaithe, rud a chuireann ar chumas láimhseáil thar a bheith slán. Mar gheall ar an braiteoir solais ionsuite, lasann na cnaipí is minice a úsáidtear ar an gcianrialtán nuair a dhéantar an fheiste a láimhseáil i seomra gan solas.

An Aitheantas

Maidir leis an Duais Iarainn A' Design Award

Bhuaigh an dearadh Caster Cianrialtán Duais Iarainn A' Design Award, aitheantas gradamach a bhronntar ar dhea-dhearaí a chomhlíonann na riachtanais ghairmiúla agus thionsclaíocha a bhíonn á n-éileamh ó chruthuithe a ndearnadh go maith iad. Léiríonn buaiteoirí Iarainn scil mhór, speisialtóireacht ard, tuiscint saineolaí agus cumas cruthaitheach a gcruthaitheoirí. Táthar ag súil go mbeidh an dearadh Caster Cianrialtán ina chruthú a bhfuil an-mheas air, a n-ardaítear agus a ghráitear atá praiticiúil agus nuálach. Comhtháthaíonn an dearadh seo a bhuaigh Duais Iarainn A' Design Award na cleachtais is fearr sa tionscal agus tá saintréithe teicniúla inniúla aige nasctha le heolas agus le tallann. Tá meas ar an dearadh Caster Cianrialtán as a dhúthracht agus dearadh é chun feabhsuithe cáilíochta beatha a sholáthar a chabhraíonn leis an domhan a dhéanamh ina áit níos fearr.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla
Caster Remote Control was designed to use with Telefonica Movistar TV service. Important control elements are the centrally arranged Directional Pad area and the strikingly Voice Command button that lets the user interact with Aura, their virtual assistant.
On the reverse side of the remote a soft coating provides additional comfort and a good grip, which enables particularly secure handling. The most frequently used buttons light up when the device is picked up in a dimly lit room.
Toisí & Pacáistiú
Width 44.3 mm x Depth 22.1 mm x Height 191.8 mm
Clibeanna
TV, STB, Remote Control, Caster, Electronics, BLE, Voice Search, Wireless, Telefonica, Aura
Teicneolaíocht Táirgthe
ABS and polycarbonate (PC) plastics are put through injection moulding technique to create the casing of the Remote Control - top, bottom, battery lid and lens pieces.
The keypad piece is casted in silicone rubber with the exact specified hardness to assure an optimal button click feeling. All the graphics are silkprinted in the specified Pantone colour references using custom-tailored jigs to attest quality parameters.
Dúshlán Deartha
At ideation phase the main challenge was to keep the end-user at the center of the design language. This would be the first Voice Command device for Telefonica customers, therefore it was crucial to develop a cohesive, high-tech and yet intuitive product.
Taighde
Firstly, and together with Telefonica, focus groups were performed with end customers to acknowledge: (1) technological preferences, (2) ergonomic requirements, (3) sense of design, (4) emotional response to brand elements. Additionally, an extensive study has been conducted within the Call Centers' Department in order to understand the main flaws of available TV services and respective devices. Those inputs informed the Design team and served as the initial briefing.
Inspioráid
The inspiration for Caster Remote Control came from automotive design, well-known by its fluent and aerodynamic lines. Therefore, Caster unique design language is marked by its flowing curves and organic shapes. This product was carefully designed to respond both to the needs of our customer, the TV operator, and to the needs of the end-user. The first ones focus on brand awareness and outstanding functionalities, whilst the latter is looking for ease-of-use and comfort.
Fad an Tionscadail
Caster Remote Control project was developed in different phases, from requirement research to product release.
First brainstorm meetings were held in March 2018, in Madrid. Until mid-2019 main actions were mechanical, electrical and software development, moulding production, and samples validation. First Mass Production run took place in November 2019, in Asia. The product was made available in stores all over Spain during January 2020.
Sreabhadh Oibríochta
Caster Remote Control has a dual-mode interaction, from the most traditional button click to the sophisticated voice search technology. These interaction modes complement each other and provide a complete and intuitive user experience.
For an even higher-end experience, a backlight system with pick-up and light sensors has been added to the device. This allows the end user to perfectly interact with the remote even at low light conditions.
Paitinní
Copyrights belong to Tech4home Ltd 2019
Baill Foirne
Mariana Couto
Tiago Correia
Creidiúintí Íomhá
All images created by João Santos (Chief Design Officer at Tech4home)

Urraithe

Déan Iniúchadh Lasmuigh de Designers.org

Aimsigh táirgí, seirbhísí agus deiseanna ónár gcomhpháirtithe fógraíochta.

Tuillíonn Dea-Dhearadh Aitheantas Iontach

Is gradam idirnáisiúnta moltóirí don dea-dhearadh é Gradam Deartha A'. Glac páirt i nGradam Deartha A' chun deis a fháil aitheantas fiúntach a bhaint amach, cáil, gradam agus poiblíocht a ghnóthú do do chuid oibre. Ainmnigh do shaothar do Ghradam Deartha A' agus bí san iomaíocht do Dhuais luachmhar Deartha A'.

Ainmnigh