Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2021 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Day One Lipéad Fíona le Ximena Ureta.

AirgeadPacáistíocht· 2021

Day One Lipéad Fíona

le Ximena Ureta

Cliant: MontGras

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Pacáistíocht

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Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #119915

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Day One Lipéad Fíona

Is éard atá in Day One ná dearadh lipéid fíona a cruthaíodh d'fhíonghort sa tSile áit a mbaintear na fíonchaora de láimh. Léiríonn an lipéad an nóiméad ina gcinneann an déantóir fíona tús a chur leis an bhfómhar, cinneadh a mhúnlaíonn cáilíocht agus carachtar an fhíona. Taispeánann an léaráid siosúr fómhair i measc bláthanna, fíonchaora agus duilleoga fíniúna. Clúdaíonn an dearadh cúig chineál fíonchaor ó ghleannta éagsúla. Priontáiltear na lipéid le hofséad ar pháipéar Fasson Cuvee Sable de 85 gram in aghaidh an mhéadair chearnaigh, le trí dhath speisialta, scragall óir mata, stampáil agus vearnais chosanta.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Day One Lipéad Fíona Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Day One Lipéad Fíona ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Day One Lipéad Fíona a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: Montgras is a hand-harvested vineyard. Day One is a line of sustainable wines by Wines of Chile. Viña Montgras complies with BRC and will obtain the FOR LIFE certification. All Day One grape varieties are summer wines from the best and most renowned valleys in Chile.
Sauvignon Blanc, D.O. Leyda. Chardonnay, D.O. Leyda. Pinot Noir, D.O. Casablanca. Carmenere, D.O. Colchagua. Cabernet Sauvignon, D.O. Maipo.
Toisí & Pacáistiú: Burgundy Label Dimension: 105x114 mm. Conicity of 2 mm per side.
Burgundy Label Size: 105x75 mm.
Clibeanna: Wine label, packaging, design, MontGras, Ximena Ureta, Day One, Chilean wine.
Teicneolaíocht Táirgthe: Printed on Fasson Cuvee Sable paper (85 grs / m2), in 3 special colors, Offset, matt gold foil, stamping and protective varnish.
Dúshlán Deartha: MontGras has developed a new brand architecture and positioning and, consequently, the need has arisen to create a new portfolio that is more attractive, relevant and innovative, as well as able to communicate the new positioning sought by the company. "Boldly Attractive", this has been our challenge.
Taighde: Research was conducted into harvesting tools, especially the harvesting scissors used in the MontGras vineyards when the Day One harvest takes place. Extracting from reality an image that represents this handmade work.
We researched different packagings that could speak about harvest, and Selected Harvest and vegan wines around the world, to produce a unique and original design.
Inspioráid: Day One, Selected Harvest, is a design that pays tribute to the moment when a winemaker decides to begin the harvest: a decision that is fundamental to the quality, finish and character of a wine. A balance between sugar, acidity, and tannins. During this process, sugar is transformed into alcohol and, hence, the concentration of sugar in the fruit is key to start the harvest. The harvest scissors have germinated among the flowers that protect the grapes and vine leaves.
Fad an Tionscadail: This project started in September 2020 in Santiago, Chile, and ended in January 2021.
Sreabhadh Oibríochta: Day One's consumers are very widely spread, both domestically and internationally, in key markets such as Korea, China, USA, Chile, Canada, Denmark, Brazil, Japan and UK.
Baill Foirne: Art Direction and Design: Ximena Ureta. Graphic Design: Dante Curin. Production: Juan Rojas. MontGras Corporate Image: Ximena Ureta. Label Printing: Artica impresores. Screw cap: Amcor. Capsule: Torrens.
Creidiúintí Íomhá: Image #1: Estudio Navarro, Image #2: Estudio Navarro, Image #3: Estudio Navarro, Image #4: Jorge Brantmayer, Image #5: Estudio Navarro