Léim go dtí an t-ábhar
Peaceful Feidhm Bhunúsach: Pacáistíocht Tae Cumhraithe le Wang Jinsheng

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2021 Duais Iarainn A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Peaceful Feidhm Bhunúsach: Pacáistíocht Tae Cumhraithe le Wang Jinsheng.


IarannPacáistíocht· 2021

Peaceful Feidhm Bhunúsach: Pacáistíocht Tae Cumhraithe

le Wang Jinsheng

Cliant: Yunnan Tech & Besiness University

Buaiteoir an ghradaim Duais Iarainn A' Design Award sa Chatagóir Pacáistíocht

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Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #122731

Dathanna

An Dearadh

Maidir le Peaceful Feidhm Bhunúsach: Pacáistíocht Tae Cumhraithe

Téacs Leabhair: Is dearadh pacáistíochta é Peaceful do thae cumhraithe. Tá an bosca seachtrach maisithe le híomhá phéinteáilte de láimh de bhean atá ag caitheamh cheongsam, an gúna traidisiúnta a chaitheann mná Síneacha, agus patrúin bhláthacha fite fuaite san éadach. Cuirtear an léaráid i bhfeidhm trí phriontáil ghrafúir ar chlúdach cannaí alúmanaim. Tá dhá chuid ag an bpacáiste, clúdach boscaí agus corp boscaí, rud a fhágann go bhfuil na cannaí beaga furasta a oscailt, a bhaint amach agus a thaispeáint. Cosnaíonn an scragall alúmanaim taobh istigh an tae ón taise. Is féidir trí bhlas a chomhcheangal chun freastal ar bhlastaí éagsúla.

An Aitheantas

Maidir leis an Duais Iarainn A' Design Award

Bhuaigh an dearadh Peaceful Feidhm Bhunúsach: Pacáistíocht Tae Cumhraithe Duais Iarainn A' Design Award, aitheantas gradamach a bhronntar ar dhea-dhearaí a chomhlíonann na riachtanais ghairmiúla agus thionsclaíocha a bhíonn á n-éileamh ó chruthuithe a ndearnadh go maith iad. Léiríonn buaiteoirí Iarainn scil mhór, speisialtóireacht ard, tuiscint saineolaí agus cumas cruthaitheach a gcruthaitheoirí. Táthar ag súil go mbeidh an dearadh Peaceful Feidhm Bhunúsach: Pacáistíocht Tae Cumhraithe ina chruthú a bhfuil an-mheas air, a n-ardaítear agus a ghráitear atá praiticiúil agus nuálach. Comhtháthaíonn an dearadh seo a bhuaigh Duais Iarainn A' Design Award na cleachtais is fearr sa tionscal agus tá saintréithe teicniúla inniúla aige nasctha le heolas agus le tallann. Tá meas ar an dearadh Peaceful Feidhm Bhunúsach: Pacáistíocht Tae Cumhraithe as a dhúthracht agus dearadh é chun feabhsuithe cáilíochta beatha a sholáthar a chabhraíonn leis an domhan a dhéanamh ina áit níos fearr.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla
Cheongsam and scented tea are basically exclusive to women in China. This packaging design uses a beautiful woman wearing a cheongsam as the outer packaging of the scented tea, and uses synesthesia to give users an elegant, quiet and beautiful association with scented tea.
Toisí & Pacáistiú
Width 75mm x Length 200mm x Height 45mm
Clibeanna
Cheongsam, Scented Tea, Classical, Elegant, Tradition
Teicneolaíocht Táirgthe
The hand-painted pattern is made into the cover of the aluminum can packaging by gravure printing. The performance of the protective layer and the adhesive layer also have physical and chemical indicators, so that the aluminum foil that protects the tea has good barrier properties, hygienic safety, heat sealability and good physical and mechanical properties.
Dúshlán Deartha
There are many women-related products. How to choose an element that is more appropriate than the scented tea as the packaging pattern is the most challenging part of the whole design. After many selections, we finally chose cheongsam. The function of cheongsam to show the unique beauty of women echoes the beauty of scented tea. Through adjustment and combination, we have integrated floral patterns on the fabric of the cheongsam, as an embellishment of the cheongsam, blending with the main body, conveying the femininity of women, and reflecting the sweetness and softness of scented tea.
Taighde
This design is inspired by the unique Chinese costumes-cheongsam, cheongsam and flowers all have intuitive associations with women. The content of this package is scented tea, so the combination of cheongsam and flowers is used to highlight the feminine beauty, and the picture is soft and unified.
Nowadays, Chinese retro style is more popular, and these elements are deeply loved by some young people. Cheongsam is one of the traditional Chinese quintessence. While promoting flower tea, it also serves as a publicity and protection for traditional culture. Let more young people understand the excellent Chinese traditional culture.
Inspioráid
The packaging uses beauties wearing cheongsam as the main element, so that the target group of scented tea has a clear understanding. The color of the packaging is stable and classic, harmonious and unified with the taste of the target user.
Fad an Tionscadail
The project started in September 2020 in Kunming and finished in March 2021 in Kunming
Sreabhadh Oibríochta
The package is composed of two parts: a box cover and a box body. This structure is convenient to open and easy to take out and display the tea can. The inner packaging is packaged in a small can, and the aluminum foil material can effectively prevent the scented tea from getting damp. The meticulous illustration pattern highlights the fine quality of the small box packaging. Three different flavors of scented tea can be randomly combined according to the needs of users to meet the diverse needs of consumers.
Baill Foirne
Wang Jinsheng
Xie Jin
Feng Meiyan
Chen Shiguang
Lin Hai
Deng Shaobiao
Creidiúintí Íomhá
Image#1: Illustrator Wang Jinshengi, 2020.

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