Science is O2 Téacsleabhar Scoile le Jaehun Kim

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2022 Duais Óir A' Design Award sa Chatagóir Comórtais Dearadh Oideachais é an dearadh Science is O2 Téacsleabhar Scoile le Jaehun Kim.

ÓrOideachas· 2022

Science is O2 Téacsleabhar Scoile

le Jaehun Kim

Cliant: Visang

Buaiteoir an ghradaim Duais Óir A' Design Award sa Chatagóir Oideachas

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Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #131223

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Science is O2 Téacsleabhar Scoile

Is sraith téacsleabhar eolaíochta scoile é Science is O2 do dhaltaí bunscoile, meánscoile sóisearaí agus meánscoile sinsearaí. Tá cód QR i gcruth eochrach ar gach clúdach a nascann le heolas faoin téacsleabhar, le hábhar bolscaireachta agus le físeáin eolaíochta. Tá tuilleadh cód QR curtha in aice leis na príomheilimintí laistigh de na leabhair, rud a thugann rochtain ar fhíseáin turgnaimh agus ar cheisteanna breise. Cruthaíonn brat maitte, grafaicí eapocsaí agus bailchríocha snasta éifeacht bheoga leath-thríthoiseach. Tá na coirnéil cruinnithe ar mhaithe le láimhseáil níos sábháilte, agus síneann na naisc dhigiteacha an fhoghlaim thar an leathanach clóite.

An Aitheantas

Maidir leis an Duais Óir A' Design Award

Bhuaigh an dearadh Science is O2 Téacsleabhar Scoile Duais Óir A' Design Award, aitheantas thar a bheith clúiteach a bhronntar ar dhearaí den chéad scoth, iontacha agus sármhaithe. Is cruthuithe an-nuálacha, fíorasacha agus drithleacha iad buaiteoirí Óir a léiríonn géiniais, eagna agus máistreacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Science is O2 Téacsleabhar Scoile ina aireagán a mholtar go mór, ceannródaíoch agus séadchomharthach a sholáthraíonn luach nach bhfacthas riamh cheana. Is tionscadal iontach, measúil é an dearadh seo a bhuaigh Duais Óir A' Design Award a dhéanann sárleas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Cruthaíonn an dearadh Science is O2 Téacsleabhar Scoile mothúcháin dhian mhianta, músclaíonn sé paisean, spreagann sé cruthaitheacht agus cuireann sé draíocht orainn.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: O2 is a science textbook that has used its established brand identity to imprint a confident and consistent brand image on its consumers. With rising need for no-contact education, O2 has digitized their brand identity, beginning with an easily scannable QR code on the cover. The code is designed as a key, opening useful textbook promotions and information. In this way, digitalization leads a constant effort to change brand identity to surpass the limits presented by books.
Toisí & Pacáistiú: Elementary school textbook 220 x 300
Middle school, high school, advanced textbooks 210 x 297.
Textbooks are classified by grade and semester and undergo reorganization each year to maintain brand identity.
Elementary textbooks contain 8 volumes for each grade and semester, middle school textbooks include 6 volumes, and high school has 1 integrated volume and 4 in-depth volumes.
Clibeanna: workbook, science, O2, QR Code
Teicneolaíocht Táirgthe: O2’s brand identity of bringing to life the joy of science is embedded in the design, the matte coating of the background and epoxy of the main motif and graphics providing a vivid, semi-3D effect. For the elementary textbooks, curiosity and fun are engaged through glossy finishes that interest students in science learning from first sight. In addition, the corners were rounded for safer learning.
Dúshlán Deartha: Deep thought was applied to how to adapt a brand identity limited to paper textbooks to one exemplifying “digital.” Concerns centered on the use and experience of needing to access digital materials and textbook information only through CDs or homepages. By combining key-shaped QR codes with O2’s signature form, consumers can intuitively recognize the curious combination of brand and digital.
Taighde: COVID-19 has rapidly changed the education, leading to an increase in remote classrooms and demand for digital content. As such, O2 has redeveloped its brand image to adapt with the digital environment.
Research conducted among 1,000 digital resource consumers revealed that they most require “textbook information and various learning materials.”
To surpass traditional limitations, O2 has strengthened its brand image so that consumers can better access books and also videos and digital materials.
Inspioráid: QR codes are currently the most common digital application and are used actively in various fields. They allow for quick authentication and access to information. Consumers can easily and quickly access textbook information through the QR code implemented as part of the cover design. Promotional videos linked to the QR codes likewise convey the traits and uses of the textbooks to consumers.
Fad an Tionscadail: Launched in Korea in September 2021
Sreabhadh Oibríochta: Consumers can access textbook information and promotions and experience engaging science videos simply by scanning the QR code on the cover. In addition to the cover, QR codes can be scanned for each main element in the textbook to access video experiment data or additional questions. Through diverse video material and information, students can learn and experience science more easily than with just traditional textbooks.
Baill Foirne: Creative Director : PARK, KWANGSU
Designer : MYUNG, SUJIN
Designer : LIM, SEHEE
Designer : CHOI, LIBIN
Designer : KIM, MINJOO
Creidiúintí Íomhá: Visang Creative Design Lab, 20121