Bank of England Grianghrafadóireacht le Matteo Ruisi

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2022 Duais Cré-umha A' Design Award sa Chatagóir Comórtais Dearadh Grianghrafadóireachta é an dearadh Bank of England Grianghrafadóireacht le Matteo Ruisi.

Cré-umhaGrianghrafadóireacht· 2022

Bank of England Grianghrafadóireacht

le Matteo Ruisi

Cliant: Bank of England

Buaiteoir an ghradaim Duais Cré-umha A' Design Award sa Chatagóir Grianghrafadóireacht

31,150

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #139565

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Bank of England Grianghrafadóireacht

Ceann de fheidhmeanna Bhanc Shasana ná nótaí bainc a phriontáil. Tá gnéithe éagsúla ag nótaí an Phuint Steirling a dhéanann uathúil iad. Tugadh isteach an ghrianghrafadóireacht ar na nótaí mar chuid de thionscadal céannachta amhairc níos leithne, ach ní féidir nótaí bainc a atáirgeadh ach de réir rialachán dian. Léiríonn na grianghraif, a tógadh le lionsa macra, gnéithe slándála, carachtair, agus áilleacht a ndeartha. Grúpáladh na híomhánna i 3 chatagóir: grúpaí nótaí, mionsonraí, agus teibí.

An Aitheantas

Maidir leis an Duais Cré-umha A' Design Award

Bhuaigh an dearadh Bank of England Grianghrafadóireacht Duais Cré-umha A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí sármhaithe a mbíonn cruthaitheacht, aireagacht agus géarchúis mar shaintréithe acu. Is déantúsáin ghlic agus chruthaitheacha go suntasach iad buaiteoirí Cré-umha a dhearbhaíonn taithí fhairsing, samhlaíocht agus acmhainneacht a ndearthóirí. Táthar ag súil go mbeidh an dearadh Bank of England Grianghrafadóireacht ina rud a bhfuil an-mheas air, a n-ardaítear agus a ghráitear, atá thar a bheith gairmiúil agus nuálach. Ionchorpraíonn an dearadh seo a bhuaigh Duais Cré-umha A' Design Award na cleachtais is fearr san ealaín, san eolaíocht, sa dearadh agus sa teicneolaíocht, agus tá sé sármhaith as a aird ar mhionsonraí. Sásaíonn an dearadh Bank of England Grianghrafadóireacht riachtanais go hálainn, bainíonn sé le mianta, cuireann sé draíocht ar mhothúcháin agus tarraingíonn sé fiosracht.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: One of the functions of the Bank of England is to print banknotes. The British Pound Sterling notes have different features that make them unique. The official photography of the notes depicts security features, characters, and the beauty of their design.
The images have been grouped into three categories, that are groups of notes, details, and abstract.
Toisí & Pacáistiú: Resolution 350 x 350
Dimensions 6720 x 4480
ISO Speed 100
Exposure time 1 125
Colour profilesRGB IEC61966 2.1
Colour spaceRGB
Clibeanna: Banknotes, Bank of England, Notes, Pound Sterling, British Pound
Teicneolaíocht Táirgthe: The photographic side of the project was shot on an SDLR Canon EOS 5D Mark IV camera using a macro lens EF100mm f/2.8L Macro IS USM, pushing its capabilities to the limit.
Using a shallow depth of field and backlighting with black material to create show through on areas of the notes.
Particular care was taken to enhance the detail and colour of each note, without being too obvious. The imagery should reflect each area within the design brand.
Dúshlán Deartha: There are several restrictions on the way the Bank of England banknotes can be reproduced. The main challenge was to define a style that showed the beauty of the notes while following the law and the guidelines from the Bank.
Taighde: The photographic approach was a combination of the photographer's experience and experimentation. The photographer played around with the lighting and pushed the use of the lens to the extreme, manually focusing and moving the notes in front of the lens at close proximity until something interesting happened. The assistant helped press the cable release, adjust the light, or move material around, as most of the time the photographer was manipulating the notes until desired effect was achieved.
Inspioráid: The beautiful detail of the notes was inspiration enough, combined with abstract, graphic composition and back lighting, the challenge came in making the notes become more exciting to look at and less obvious.
Fad an Tionscadail: The project started back in May 2020, before the approval of the wider project. The first day was during lockdown at the photographer's home studio on 30 March 2021. On 7th May some of the angles and variations have been refined. The project covered the 5, 10, and 20 pound notes. The final shoot day was on 20.02.2022 when the photographer shot the new 50 pound note to complete the set.
Abstract moving image formed part of the shoot and this was achieved using the same camera shooting in slow motion.
The entire body of work was shot at the photographer's home studio in Chartham, Kent.
Sreabhadh Oibríochta: Images for branded photography can be used on digital and print applications.
Paitinní: Bank of England
Baill Foirne: Creative Director: Matteo Ruisi
Creative Director: Peter McCabe
Photographer: Lee Funnell
Creidiúintí Íomhá: Image #1: Photographer Lee Funnell
Image #2: Photographer Lee Funnell
Image #3: Photographer Lee Funnell
Image #4: Photographer Lee Funnell
Image #5: Photographer Lee Funnell